Established
2017
Franchise Units
10
Minimum Investment
$180,000
Franchise Fee
$35,000
Total Investment Range
$350,000
Home Based
No
Description
Revel Kombucha Bar is a modern, health-focused beverage franchise built around the rapidly growing demand for craft kombucha, functional drinks, and wellness-driven café concepts. Positioned at the intersection of gut health, sustainability, and community-based retail, the brand delivers a refreshing alternative to traditional coffee shops, juice bars, and quick-service beverage chains.
The concept emphasizes freshly brewed kombucha served on tap, paired with a curated selection of wellness beverages and light, clean-label offerings. The taproom-style environment, minimalist aesthetic, and approachable brand identity create a welcoming space that encourages repeat visits and strong local engagement. Revel Kombucha Bar is not just about beverages; it is about building a lifestyle-oriented destination that resonates with today’s health-conscious consumers.
As consumer behavior continues shifting toward low-sugar, probiotic-rich, and functional beverages, Revel Kombucha Bar is well-positioned to benefit from long-term wellness trends rather than short-lived food fads. For entrepreneurs seeking a differentiated franchise concept in a fast-growing category, Revel Kombucha Bar offers a compelling and future-forward opportunity in the U.S. market.
Why Invest in This Franchise?
Revel Kombucha Bar offers several strategic advantages for franchise investors:
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Operates in the high-growth kombucha and functional beverage segment
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Strong alignment with health, wellness, and sustainability trends
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Unique taproom-style format that creates a memorable customer experience
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Multiple revenue streams beyond traditional beverage sales
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Lower packaging waste and improved margin potential with draft systems
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Scalable model suitable for urban, suburban, and lifestyle-focused locations
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Appeals to a wide demographic, from fitness enthusiasts to young professionals
Background
Established Year: 2017
Brand Journey & History: The concept originated as a small-batch kombucha operation focused on quality, education, and community engagement. Early success and strong consumer demand led to expansion into a retail kombucha bar format and later into franchising.
Ownership & Growth: The franchise model was developed to scale the brand nationally while maintaining consistency in product quality, branding, and operational standards.
Franchise Active Units:10+
Industry Category: Health and wellness franchises, beverage and café franchises, functional beverage concepts.
Support Training
Revel Kombucha Bar provides structured, end-to-end franchise support to help owners launch and operate efficiently.
Pre-Launch Support
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Site selection assistance and market analysis
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Store design guidance and layout planning
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Equipment specifications for brewing and tap systems
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Licensing, permitting, and health compliance support
Training & Operations
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Initial training covering kombucha brewing basics and quality standards
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Front-of-house service procedures and customer experience training
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Inventory management, waste reduction, and cost controls
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POS system setup and reporting guidance
Marketing & Brand Support
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Grand opening marketing strategy and launch planning
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Access to brand-approved creative assets and promotional materials
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Guidance on local marketing, events, and partnerships
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Social media and brand messaging support
Ongoing Support
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Continuous operational coaching and performance reviews
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New product development and seasonal menu updates
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Supply chain coordination and preferred vendor access
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Ongoing communication and peer network support
Ideal Candidate
Revel Kombucha Bar is ideal for entrepreneurs who are passionate about wellness, sustainability, and community-driven businesses.
Best-suited candidates include:
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Owner-operators or semi-absentee investors with hospitality or retail experience
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Individuals interested in health, fitness, and clean living concepts
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Investors comfortable managing customer-facing teams
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Entrepreneurs who enjoy local marketing and relationship building
Investment & Location Considerations:
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Sufficient capital to meet startup requirements without heavy reliance on debt
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Willingness to follow proven systems while engaging the local community
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Preference for urban areas, mixed-use developments, college towns, or lifestyle centers
Financial Detail
| Investment Category | Estimated Cost (USD) |
|---|---|
| Franchise Fee | $35,000 |
| Total Initial Investment | $180,000 – $350,000 |
| Minimum Liquid Capital Required | ~$100,000 |
| Leasehold Improvements & Build-Out | $90,000 – $180,000 |
| Brewing & Tap System Equipment | $20,000 – $45,000 |
| Furniture, Fixtures & Signage | $15,000 – $30,000 |
| Initial Inventory & Supplies | $10,000 – $20,000 |
| Technology & POS Systems | $5,000 – $10,000 |
| Grand Opening & Local Marketing | $10,000 – $20,000 |
| Working Capital (3–6 months) | $25,000 – $50,000 |
| Royalty Fee | ~6% of Gross Sales |
| Brand Marketing Fund Contribution | ~2% of Gross Sales |
| Estimated Break-Even Period | 18 – 30 months |
| Expected Revenue Streams | Kombucha on tap, packaged beverages, growlers, merchandise, events |