1910
150
₹ 40,00,000
₹ 3,00,000
₹ 40,00,000
No
The Samsonite India franchise offers entrepreneurs an opportunity to partner with a globally trusted travel gear brand that stands for quality, innovation, and prestige. Known for pioneering advanced materials, ergonomic designs, and stylish luggage, Samsonite caters to India’s rapidly growing domestic and international travel market.
Franchise owners benefit from premium brand positioning, high customer loyalty, and access to a diverse product portfolio—from check-in luggage and cabin bags to backpacks, business cases, and travel accessories. The brand enjoys a premium yet aspirational image, attracting a broad consumer base ranging from frequent travelers and corporate executives to style-conscious millennials.
Why Invest in Samsonite Franchise?
Unique Selling Points (USPs):
Global Brand Recognition – Trusted by millions of travelers worldwide for over a century
Premium Product Portfolio – Innovative, stylish, and durable luggage solutions
High Customer Loyalty – Repeat business from brand-conscious customers
Multiple Product Brands – Samsonite, American Tourister, Kamiliant, High Sierra, and more
Omnichannel Presence – Retail stores, online marketplaces, and brand e-commerce
Indian Market Demand & Consumer Trends:
Rapid growth in domestic tourism and international travel
Increasing disposable incomes in Tier-I and Tier-II cities
Rising preference for premium lifestyle and branded goods
Growth Potential & Profitability:
Expanding retail footprint into emerging Indian cities
High margins on premium travel gear
Strong brand-backed marketing and seasonal sales boosts
Established Year (Global): 1910
Founders: Jesse Shwayder
Global Headquarters: Denver, Colorado, USA
Indian Operations: Managed by Samsonite South Asia Pvt. Ltd., operational since the mid-1990s
Industry Category: Retail – Luggage, Travel Accessories, Premium Lifestyle Products
Samsonite was founded in 1910 by Jesse Shwayder in Denver, USA, as a high-quality luggage manufacturing company. Over the decades, it has grown into a global leader in travel gear, known for innovation, style, and durability. Today, Samsonite’s portfolio includes multiple globally recognized brands such as Samsonite, American Tourister, High Sierra, Kamiliant, Tumi, and others.
In India, Samsonite entered the market in the mid-1990s and has since established a strong retail network through exclusive brand outlets, franchise-owned stores, multi-brand outlets, and e-commerce platforms. The company dominates the premium luggage category and has steadily expanded to 150+ retail outlets across major cities, malls, and airports.
Pre-Launch Support:
Guidance in site selection and store layout design
Assistance in interior design, branding, and visual merchandising
Supply of launch stock and initial product assortment
Operational Support:
Dedicated account manager for franchise coordination
IT and POS system integration for smooth billing and inventory management
Marketing Support:
National and regional advertising campaigns
Social media and digital marketing integration
Seasonal promotional material and visual display guides
Training Support:
Comprehensive staff training programs covering sales, customer service, and product knowledge
Regular refresher training sessions to update franchisee teams on new products and policies
Ongoing Support:
Continuous operational guidance
Inventory replenishment and logistics support
Market trend updates and new collection previews
The Samsonite India franchise is best suited for entrepreneurs, retail professionals, and investors who have the vision and capacity to operate a premium retail business. Since Samsonite operates in the premium lifestyle and travel accessories segment, the ideal partner should be committed to maintaining world-class standards in customer service, store presentation, and operational efficiency.
Business or Retail Experience
Prior experience in retail, fashion, luggage, or premium lifestyle products is preferred.
Knowledge of sales operations, customer engagement, and inventory management will be advantageous.
Investment Capability
Ability to invest ₹40 lakhs – ₹75 lakhs for store setup, inventory, marketing, and operational expenses.
Financial stability to sustain operations until the store reaches profitability.
Passion for Premium Retail
Strong interest in luxury, travel, and lifestyle brands.
Willingness to uphold the brand image and maintain a high-quality customer experience.
Location Preference & Real Estate Access
Ability to secure prime retail locations in high-footfall areas such as malls, airports, and high streets.
Store size typically between 500 – 1,000 sq. ft., depending on the market.
Brand Commitment
Willing to follow Samsonite’s standard operating procedures (SOPs), visual merchandising guidelines, and pricing policies.
Dedicated to maintaining consistent brand identity across all customer touchpoints.
Management Skills
Strong leadership to hire, train, and manage store staff.
Capable of handling day-to-day operations, marketing activities, and customer service initiatives.
Total Investment Required: ₹40 Lakhs – ₹75 Lakhs
Franchise Fee: ₹3 Lakhs – ₹5 Lakhs (approx., varies by location)
Infrastructure Cost: ₹20 Lakhs – ₹35 Lakhs (interiors, fixtures, branding)
Initial Marketing Budget: ₹3 Lakhs – ₹5 Lakhs
Working Capital Requirement: ₹5 Lakhs – ₹10 Lakhs
Royalty Fees: Revenue-sharing model (varies as per agreement)
Expected ROI: 20%–30% annually
Break-Even Time: 24–36 months (average)
Potential Revenue Streams:
Exclusive brand store sales (luggage, backpacks, accessories)
Seasonal promotions and festive sales
Airport retail sales
Corporate and institutional orders
