Established
1948
Franchise Units
375
Minimum Investment
₹ 65,00,000
Franchise Fee
₹ 3,00,000
Total Investment Range
₹ 65,00,000
Home Based
No
Description
Puma, a global leader in sportswear, footwear, and athleisure, offers an exclusive franchise opportunity for ambitious investors looking to partner with a brand known for style, performance, and innovation. With a strong retail presence and high brand equity, a Puma franchise ensures lucrative returns and business sustainability in India’s growing fashion and sportswear market.
Looking to own a premium international brand? The Puma India Franchise is your gateway to success in the booming athleisure and sportswear market. As one of the world’s leading sports brands, Puma is known for its iconic style, cutting-edge products, and strong brand loyalty.
🔹 Why Invest in a Puma Franchise?
✅ Established Brand Value – Trusted globally with a strong presence in India
✅ High Demand Market – Sportswear and athleisure are fast-growing segments
✅ Proven Business Model – Support with marketing, inventory, and operations
✅ Premium Retail Experience – Trendy stores attract a young, active audience
✅ Backed by Puma India’s Growth – Constant expansion and innovation
Background
Founded in 1948 in Germany, Puma SE has become one of the world’s top sports brands, operating in over 120 countries. It entered the Indian market in 2006 and swiftly became the fastest-growing sportswear brand in the country. Puma India operates both company-owned and franchisee stores across major cities and emerging urban hubs.
Puma focuses on sports-inspired lifestyle products that blend performance with fashion. The franchise model enables passionate entrepreneurs to leverage Puma’s iconic branding, advanced logistics, and aggressive marketing strategies.
Support Training
Puma ensures complete support for its franchise partners through:
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Store setup and design assistance
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Inventory planning & supply chain management
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Staff recruitment and training programs
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Marketing and promotional support
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CRM and billing system integration
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Visual merchandising & branding guidelines
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Ongoing operational support
Ideal Candidate
Puma is looking for franchisees who are:
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Passionate about retail and the fashion industry
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Experienced in managing retail operations (preferred but not mandatory)
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Financially capable of meeting investment requirements
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Willing to commit to Puma's brand values and customer service standards
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Capable of acquiring a high-street or mall-based retail location
Financial Detail
| Details | Estimated Value |
|---|---|
| Established Year | 1948 (India entry: 2006) |
| Total Investment Range | ₹65 Lakhs – ₹75 Lakhs |
| Minimum Investment Required | ₹65 Lakhs |
| Franchise Fee | ₹3 – ₹5 Lakhs (approx., one-time) |
| Royalty/Revenue Share | Around 20%–30% depending on sales |
| Franchise Units (India) | 375+ stores across 100+ cities |
| Store Size Requirement | 1000 – 1500 sq. ft. (high footfall area) |