Established
2005
Franchise Units
131
Minimum Investment
$150,000
Franchise Fee
$49,900
Total Investment Range
$499,000
Home Based
No
Description
Scenthound is revolutionizing the pet care industry as the nation’s first wellness-focused, membership-based dog grooming franchise. Unlike traditional grooming salons that cater to only a fraction of dog breeds, Scenthound targets the 90% of dogs that don’t require haircuts but still need consistent care to stay healthy. With services rooted in preventative health, Scenthound provides routine maintenance for dogs in five essential areas: Skin, Coat, Ears, Nails, and Teeth.
Operating within the rapidly growing $147 billion U.S. pet industry, Scenthound offers an innovative business model that generates recurring revenue while making a meaningful impact on pet health. This franchise opportunity is perfect for entrepreneurs who love dogs and want to bring a health-first approach to pet care in their communities. Backed by proven systems, training, and support, Scenthound is leading a new era in dog wellness.
Background
Established: 2005
First Unit Franchised: 2019
Franchised Units: 342 awarded
Franchise Owned Units: 131 franchise locations open and operating
Company Owned Units: 6 open and operating
Estimated Openings in 2025: 75
States Registered In: All except HI, SD and ND
Current Development Focus: Nationwide
Canada Franchises: No
International Franchises: No
Support Training
Financial Assistance Provided: Through third party
Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Recruiting Assistance: Yes
Co-Operative Advertising: No
Training: Combination of remote, online, at corporate and in Scenter
REMOTE: 8 hours with our Learning Management System and 4 hours of webinar-based training on Marketing and Systems
LIVE JUPITER, FL: 5 days of franchisee training and 4 days of trimmer (groomer) training
ON-SITE: 3 days of PreOpening support
VIRTUAL: monthly and quarterly webinar-based training
ANNUAL CONFERENCE
- Real Estate and Construction support from day 1
- Robust LMS for employee training
- Marketing strategy and tactics, including presale
- Management training: best practices and key performance indicator benchmarks
- Regular meetings with a franchise business coach
- POS, add-ons, retail sales training
- Equipment operation and maintenance
Ideal Candidate
- Business minded early adopter
- Willingness to follow the system
- Strong leadership/team building & management
- Inspired by our mission and aligned with our core values: dog first, one pack, bring love, seek growth and make a difference
- Competitive, communicative, coachable
- Meets minimum financial requirements: $150,000 liquidity and $500,000 net worth for a single territory
- NO INDUSTRY EXPERIENCE REQUIRED
- Can be executive, semi-absentee or owner-operated model
Financial Detail
Minimum Cash Investment: $150,000
Total Investment: $318,000 - $499,000
Minimum Net Worth: $500,000
Franchise Fee: $49,900 (multi unit discount available)
Royalty: 6%
Ad: 1.5% national, 5.5% local
Average Number of Employees: 6-12
Item 19: Yes
Visa Candidates: No
Passive Ownership: Semi-absentee over time
Home Based: No
B2B: No
Master Franchise Opportunities: No
Veteran Discount: Yes (10% off first franchise fee)