Established
2008
Franchise Units
145
Minimum Investment
$80,000
Franchise Fee
$30,000
Total Investment Range
$200,000
Home Based
No
Description
In an era where convenience, self-care, and recurring beauty services drive consumer spending, Seva Beauty stands out as a modern, kiosk-based beauty franchise built for today’s fast-paced lifestyle. Known for its signature eyebrow threading, lash extensions, brow tinting, and express facial services, Seva Beauty has carved a powerful niche at the intersection of affordability, speed, and premium personal care.
Unlike traditional salons that require large footprints, heavy staffing, and high overhead, Seva Beauty operates through compact retail kiosks and small inline spaces—often located in high-traffic shopping malls and lifestyle centers across the United States. This smart real estate strategy allows franchise owners to tap into consistent daily foot traffic while keeping startup and operating costs comparatively low.
The brand has earned a strong reputation for delivering consistent, high-quality beauty services in under 15 minutes, appealing to busy professionals, students, and repeat clients who value both efficiency and results. With beauty services being largely recession-resistant and driven by repeat visits, Seva Beauty offers a compelling opportunity for entrepreneurs seeking predictable demand, recurring revenue, and a scalable business model.
Backed by a proven franchise system, centralized training, and strong brand recognition, Seva Beauty continues to expand across the U.S., positioning itself as an attractive investment for first-time franchisees and multi-unit operators alike.
Why Invest in This Franchise?
Seva Beauty checks many of the boxes investors look for in a modern service-based franchise:
-
Operates in the fast-growing personal care and beauty services industry
-
Low square-footage model with reduced build-out and lease costs
-
High repeat-customer frequency and strong customer retention
-
Simple service menu with standardized procedures
-
Daytime and evening demand, seven days a week
-
Minimal inventory requirements
-
Flexible ownership model, including semi-absentee options
Background
Established Year:
Seva Beauty was founded in 2008, with the franchise system launching shortly thereafter as demand for quick, affordable beauty services surged across U.S. retail malls.
Founders & Ownership:
The brand was founded by industry professionals with deep experience in threading, beauty services, and retail operations. Seva Beauty is privately owned and continues to operate with a strong focus on franchise expansion, operational consistency, and brand protection.
Brand Journey & Company History:
Seva Beauty began with a simple idea—deliver high-quality eyebrow threading and beauty services in a fast, accessible format without the complexity of full-service salons. The kiosk model quickly proved successful, allowing the brand to scale efficiently across multiple states.
Over the years, Seva Beauty expanded its service offerings to include lash extensions, brow tinting, facials, and other add-on treatments, increasing average ticket value while maintaining speed and convenience. Today, the brand is recognized as one of the leading mall-based beauty service franchises in the United States.
Franchise Active Units:
Seva Beauty operates 145+ franchise locations across the U.S., primarily in shopping malls and high-traffic retail destinations.
Industry Category:
-
Beauty & Personal Care
-
Retail Service Franchise
-
Salon & Spa (Express Services)
Market Presence in the USA:
With a nationwide footprint and ongoing franchise development, Seva Beauty has established strong brand recognition in both major metropolitan areas and mid-sized markets.
Support Training
Seva Beauty offers a comprehensive support system designed to help franchisees launch confidently and operate efficiently.
Pre-Launch Support:
-
Site selection guidance for malls and retail centers
-
Lease review assistance and kiosk layout specifications
-
Equipment sourcing and vendor coordination
-
Pre-opening checklist and launch timeline management
Training Program:
-
Initial franchisee training covering operations, staffing, and customer service
-
Technical service training for threading, lashes, and brow services
-
POS system training and scheduling workflows
-
Health, safety, and sanitation standards
Operational Support:
-
Standard operating procedures and service protocols
-
Staffing models and workforce planning
-
Ongoing performance monitoring and coaching
-
Supply chain and approved vendor access
Marketing & Brand Support:
-
National brand marketing and promotions
-
Mall-level advertising coordination
-
Social media and local marketing playbooks
-
Seasonal campaigns and service launches
Ongoing Support:
-
Dedicated franchise support team
-
Regular updates on new services and pricing strategies
-
Operational audits and best-practice sharing
-
Continuous training refreshers
Ideal Candidate
Seva Beauty is well-suited for a wide range of entrepreneurs, including first-time business owners.
Best-Fit Candidates Typically Have:
-
An interest in beauty, wellness, or service-based businesses
-
Strong people-management and customer-service skills
-
Willingness to follow a proven system and brand standards
-
Comfort with hiring and managing service professionals
Business Background:
Prior beauty or salon experience is not mandatory. Many successful franchisees come from retail, hospitality, corporate management, or investment backgrounds.
Investment Capability:
Ideal franchisees should have sufficient liquid capital to cover the initial investment, working capital, and early operating expenses.
Location Preference:
Franchisees who understand mall retail dynamics or are open to operating in high-traffic shopping environments tend to perform well.
Ownership Style:
-
Owner-operator or semi-absentee
-
Single-unit or multi-unit growth-oriented investors
Financial Detail
| Cost Component | Estimated Amount (USD) |
|---|---|
| Initial Franchise Fee | $30,000 |
| Total Initial Investment | $80,000 – $200,000 |
| Minimum Liquid Capital Required | $40,000 – $60,000 |
| Kiosk / Build-Out & Equipment | $35,000 – $80,000 |
| Signage & Branding | $5,000 – $10,000 |
| POS System & Technology | $3,000 – $6,000 |
| Initial Marketing & Grand Opening | $5,000 – $10,000 |
| Training & Opening Support | Included |
| Initial Inventory & Supplies | $2,000 – $5,000 |
| Working Capital (3–6 Months) | $10,000 – $25,000 |
| Ongoing Royalty Fee | Percentage of Gross Sales |
| National Marketing Fee | Percentage of Gross Sales |
| Expected Break-Even Period | 12 – 24 Months |
| Revenue Streams | Threading, Lashes, Tinting, Facials, Add-On Services |
