1978
200
₹ 25,00,000
₹ 2,00,000
₹ 35,00,000
No
Siyaram Silk Mills Ltd. is more than just a textile manufacturer—it is a fashion legacy built on quality, trust, and innovation. For over four decades, Siyaram’s has been the go-to brand for millions of Indians seeking premium fabrics and stylish ready-to-wear apparel. The brand successfully blends traditional Indian craftsmanship with modern design sensibilities, ensuring a timeless appeal.
The Siyaram’s franchise offers entrepreneurs a proven business model in a high-demand retail category. Whether it’s premium suiting for professionals, casual wear for the youth, or stylish ethnic wear for festive occasions, Siyaram’s delivers products that match Indian tastes and global trends.
With its iconic brand reputation, loyal customer base, and extensive marketing support, a Siyaram’s franchise is positioned for sustainable growth and high profitability in India’s booming apparel sector.
Strong Brand Legacy – Over 45 years of trust, awards, and customer loyalty. Recognized as one of the Most Trusted Brands in India.
Diverse Product Range – Fabrics, ready-made apparel, accessories, and home furnishings, ensuring multiple revenue streams.
Growing Market Demand – The Indian apparel market is projected to cross USD 150 billion by 2025, with increasing demand for branded clothing.
Pan-India Recognition – Siyaram’s enjoys strong brand recall in urban, semi-urban, and rural markets.
Proven Franchise Model – Low-risk entry with structured operational processes and high scalability.
Attractive ROI – Potential annual returns of 30–40% with a break-even period of 2–3 years.
Backed by Industry Leaders – Part of the established Siyaram–Poddar Group with decades of retail experience.
Founded in 1978, Siyaram Silk Mills Ltd.—popularly known as Siyaram’s—is one of India’s most respected textile and apparel manufacturers. The company was established by visionary entrepreneurs Mahabir Prasad Poddar, Dhara Prasad Poddar, and Purushottamdas S. Mahasaria under the Siyaram–Poddar Group. Headquartered in Mumbai, Maharashtra, Siyaram’s began as a small fabric manufacturing unit and, over the decades, has transformed into a vertically integrated textile powerhouse.
Siyaram’s is publicly listed on the BSE and NSE, reflecting its transparency, corporate governance, and investor trust. The brand operates within the textile and fashion retail industry—manufacturing blended fabrics, readymade garments, yarn, and home furnishings.
Over the years, Siyaram’s has launched multiple sub-brands like Oxemberg, J. Hampstead, Mozzo, Inspiro, and Cadini (Italian brand for premium suiting), catering to diverse customer segments—from affordable everyday wear to high-end formal fashion.
With more than 80,000 retail outlets and a strong franchise network across India, Siyaram’s enjoys deep market penetration in both metropolitan and tier-2/3 cities. It has also expanded into select international markets, strengthening its global presence while remaining deeply rooted in Indian consumer culture.
Siyaram’s provides comprehensive franchisee support to ensure success from day one:
Pre-Launch Support
Assistance in site selection and lease negotiation.
Store design, layout planning, and visual merchandising guidelines.
Guidance in stock planning and inventory selection.
Operational Training
In-store staff training on product knowledge, customer service, and sales techniques.
Operational manuals and SOPs for smooth business management.
Billing, POS software, and inventory management training.
Marketing & Branding
National and regional marketing campaigns to boost visibility.
Access to brand’s creative assets for local promotions.
Support in organizing promotional events, festive offers, and loyalty programs.
Ongoing Support
Regular field visits by business development managers.
Updates on new collections and seasonal launches.
Continuous training modules for staff skill enhancement.
Siyaram’s franchise is best suited for:
Business Owners & Retailers – Those with prior experience in apparel or retail sectors.
First-Time Entrepreneurs – Passionate individuals eager to enter the fashion retail industry.
Investment Capability – Should have ₹25–35 lakh for setup and working capital.
Location Advantage – Ideal locations include high streets, shopping malls, and busy market areas in metro cities, as well as tier-2 and tier-3 towns.
Customer Service Orientation – Must have a passion for delivering premium shopping experiences.
| Particulars | Estimated Cost (INR) |
|---|---|
| Franchise Fee | ₹2–5 lakh |
| Total Investment | ₹25–35 lakh (depending on location) |
| Store Size | 600–1,500 sq.ft. |
| Infrastructure Cost | ₹12–15 lakh |
| Marketing Budget | ₹2–3 lakh annually |
| Working Capital | ₹5–7 lakh |
| Royalty / Margin | Product margin-based |
| Expected ROI | 30–40% annually |
| Break-Even Period | 24–36 months |
| Revenue Streams | Fabric sales, ready-made garments, tailoring services, accessories, and repeat sales via loyalty programs |
