Established
2013
Franchise Units
6
Minimum Investment
$428,706
Franchise Fee
$59,500
Total Investment Range
$722,706
Home Based
No
Description
More Than a Butcher Shop — A Community Experience
Southern Steer Butcher is a modern, community-driven butcher shop delivering premium, ethically sourced meats with a hospitality-focused retail experience. Founded in 2013 in Clearwater, Florida, Southern Steer blends the craftsmanship of traditional butchery with a warm, small-town feel — creating a retail experience that big-box stores simply can’t replicate.
We offer a carefully curated selection of:
-
High-quality, responsibly sourced cuts
-
World-famous marinated meats
-
Homemade sides and specialty groceries
-
Craft beer and wine selections
But what truly sets Southern Steer apart is our emotional connection with customers. Guests return for more than just the food — they come back for personalized service, educational insights, and community engagement that builds loyalty and trust.
As a Southern Steer franchise owner, you become a local expert and trusted resource. You'll foster meaningful relationships, support your neighborhood through charitable outreach, and offer a service that grocery stores simply can’t match. Our franchise model is built for long-term customer retention, requiring minimal staff, manageable hours, and exceptional corporate training and support.
Southern Steer is not just a business—it’s a pillar of the community, and a powerful opportunity for those who want to blend entrepreneurship with purpose.
Background
Year Business Started: 2013
Year Started Franchising: 2020
Franchise Units Open: 6
Company Units Open: 1
States Registered In Non-Registration States, IN, MI, RI & WI
Pending Registration in CA, HI, IL, MD, MN, NY, ND, SD, VA & WA
Available in Canada/Internationally: No
Support Training
Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Recruiting Assistance: Yes
Training:
4 Weeks of On-Site Training
- 2 weeks in the Zors territory and 2 weeks on-site at the zees territory
- Roles & responsibilities
- Sales training
- Opening & closing prep work
- Customer service interactions & protocols
- Day-to-day management tasks & protocols
- Ordering & receiving inventory
On-Going Support
- Online & Phone Support 7 Days a Week by the Franchisor!
- Quarterly Audits & Check-Ins in Person at Franchisees Territory
- Recipe & Cooking Instructions Portal
- Quarterly & Monthly P&L Reviews
- Intranet: The Farm
Marketing Strategies
- Continuous Marketing Support with a 30-60-90 Day Launch Playbook
- Rewards Program
- SEO/PPC Digital
- Local Radio/TV
- Direct Mail
- Grass Roots
Ideal Candidate
Function & Daily Tasks of the Owner-Operator:
Owner acts as full-time employee. Owner responsibilities include:
- Inventory Management
- Scheduling
- Staff Productivity
- Customer Service
- Delivery & Invoice Reconciliation
- Training
- Recruiting
- Financial Assessments
Function & Daily Tasks of the Semi-Absentee Owner:
Executive owner responsibilities include:
- Marketing
- Assessment of Sales & Labor Reporting
- Driving Territory Expansion
General Manager/Assistant Manager responsibilities include:
- Inventory Management
- Financial Assessments
- Scheduling
- Staff Productivity
- Customer Service
- Delivery & Invoice Reconciliation
- Training
- Recruiting
Ideal Candidate
- Executive Level Food Service Operators / Enthusiasts
- Vision Driven
- Strong Relationship Skills
- Management Experience
- Strong Community Ties
- Desire to Scale
Financial Detail
Investment Range: $428,706-$722,706
Cash Investment: $150,000
Required Net Worth: $500,000
Required Liquid Capital: $150,000
Franchise Fee: 1 Unit: $59,500 2 Units: $109,000 3 Units: $151,000 4 Units: $193,000
See 2 Min. Drill for more
Royalty: 6%/5%/4%
Brand Fund: 1% of weekly Gross Revenues
Item 19: Yes
Average Number of Employees:
Owner/Operator
- 2-4 Part-Time Employees
- 1 Full-Time Employee
Executive
- 3-5 Part-Time Employees
- 1 Full-Time General Manager
- 1 Full-Time Assistant Manager
Visa Candidates: No
Semi Absentee Ownership: Yes
Home-Based: No
Business Model: B2C
Master Franchise Opportunities: No
Veteran Discount: Yes, 15%
Item 19 Earnings Claims:
Gross Profit for Sarasota Franchisee Location: $744,617.57
Adjusted Net Income Before Owners Compensation for Sarasota Franchisee Location: $244,064.19
Adjusted Net Profit Margin for Sarasota Franchisee Location: 15%
Gross Profit Affiliate Location (Executive model): $1,001,981.23
Adjusted Net Income Before Owners Compensation for Affiliate Location: $237,558.92
Adjusted Net Profit Margin for Affiliate Location: 10.93%