Established
2003
Franchise Units
18
Minimum Investment
$250,000
Franchise Fee
$30,000
Total Investment Range
$500,000
Home Based
No
Description
The Taste of Mediterranean franchise represents a modern, fast-casual interpretation of one of the world’s most celebrated cuisines. Built around fresh ingredients, bold flavors, and time-tested Mediterranean recipes, the brand has positioned itself at the intersection of health, convenience, and crave-worthy dining—three factors driving today’s foodservice demand in the United States.
Taste of Mediterranean focuses on delivering authentic dishes inspired by Greek, Middle Eastern, and coastal Mediterranean traditions, while adapting them to the fast-paced American lifestyle. The menu typically highlights grilled proteins, shawarma, gyros, falafel, rice bowls, wraps, salads, and house-made sauces, offering customers both indulgent and nutritious choices. This balance allows the brand to appeal to a broad customer base, including health-conscious diners, working professionals, families, and younger consumers seeking fresh alternatives to traditional fast food.
Why Invest in This Franchise?
Investing in the Taste of Mediterranean franchise offers several compelling advantages in today’s competitive foodservice landscape:
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High-Demand Cuisine: Mediterranean food consistently ranks among the fastest-growing restaurant categories in the U.S., driven by wellness trends and global flavor adoption.
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Strong Unit Economics Potential: Streamlined menus, repeatable preparation processes, and controlled food costs support healthy margins when executed correctly.
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Broad Customer Appeal: The concept resonates with dine-in, takeout, and delivery customers, increasing revenue opportunities across multiple channels.
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Scalable Franchise Model: The brand is designed to grow in urban, suburban, and mixed-use locations, with flexibility for single-unit or multi-unit expansion.
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Brand Differentiation: Authentic flavors paired with modern branding help the concept stand out in crowded fast-casual markets.
Background
Established Year: 2003
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Founders: The brand was created by food entrepreneurs with roots in Mediterranean cooking traditions, combined with experience in restaurant operations and franchising.
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Brand Journey & Company History: Initially launched as a single restaurant concept, Taste of Mediterranean refined its menu, operational systems, and customer experience before expanding through franchising. The focus has remained on consistency, authenticity, and efficiency.
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Ownership: The brand operates under a centralized franchising entity that oversees brand standards, training, marketing, and system development.
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Market Presence in the USA: Taste of Mediterranean has established a growing footprint across select U.S. markets, with franchise expansion targeting high-traffic retail corridors, food courts, and lifestyle centers.
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Industry Category: Fast-casual Mediterranean dining / ethnic cuisine restaurant franchise.
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Franchise Active Units : 18
Support Training
Taste of Mediterranean offers a comprehensive franchise support system designed to guide franchisees from pre-opening through long-term operations:
Pre-Launch Support:
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Site selection guidance and demographic analysis
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Restaurant layout, kitchen design, and equipment specifications
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Assistance with permits, licensing, and vendor sourcing
Training & Operations:
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Initial training programs covering food preparation, inventory control, POS systems, and customer service
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Operations manuals outlining standardized processes and quality control measures
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On-site opening assistance to ensure a smooth launch
Marketing & Brand Support:
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Grand-opening marketing strategies and local store marketing plans
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Digital marketing guidance, including social media and online ordering integration
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Ongoing brand campaigns and promotional support
Ongoing Support:
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Continuous operational coaching and performance reviews
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Menu innovation updates and seasonal offerings
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Access to franchisee support teams for troubleshooting and optimization
Ideal Candidate
The ideal Taste of Mediterranean franchisee is someone who values quality food, operational discipline, and customer experience. While prior restaurant experience is beneficial, it is not always mandatory.
Best-Suited Candidates Include:
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Entrepreneurs seeking a proven fast-casual restaurant concept
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Multi-unit operators looking to diversify their portfolio
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Owner-operators with hands-on management capability
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Investors aligned with health-focused and ethnic cuisine trends
Key Traits:
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Strong business and people-management skills
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Commitment to brand standards and consistency
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Adequate capital for initial investment and working capital
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Willingness to operate in high-visibility retail locations
Financial Detail
| Investment Component | Estimated Cost (USD) |
|---|---|
| Franchise Fee | $30,000 – $40,000 |
| Total Initial Investment | $250,000 – $500,000 |
| Minimum Liquid Capital Required | $100,000 – $150,000 |
| Real Estate & Leasehold Improvements | $120,000 – $250,000 |
| Equipment & Kitchen Setup | $60,000 – $110,000 |
| Furniture, Fixtures & Signage | $25,000 – $60,000 |
| Initial Marketing & Grand Opening | $10,000 – $20,000 |
| Training & Pre-Opening Expenses | $5,000 – $15,000 |
| Working Capital (3–6 Months) | $30,000 – $60,000 |
| Royalty Fee | 5% – 7% of gross sales |
| Brand / Marketing Fee | 1% – 2% of gross sales |
| Expected Break-Even Period | 18 – 30 months |
| Estimated ROI Potential | 20% – 30% (location & operations dependent) |
| Revenue Streams | Dine-in, Takeout, Delivery, Catering, Online Orders |
