Established
1990
Franchise Units
208
Minimum Investment
$45,000
Franchise Fee
$25,000
Total Investment Range
$80,000
Home Based
No
Description
In today’s fast-moving financial landscape, dependable tax preparation and financial services are more essential than ever. Toro Taxes has carved out a powerful niche in the U.S. tax services industry by delivering affordable, bilingual, and community-focused tax solutions. Known for its approachable brand personality and strong grassroots marketing, Toro Taxes positions itself as a trusted neighborhood financial partner rather than just another tax office.
The brand’s identity is built on accessibility. From individual tax returns and business filings to ITIN processing and bookkeeping support, Toro Taxes provides year-round financial services tailored to working families, small business owners, and underserved communities. Its storefront model, vibrant branding, and customer-first philosophy help franchisees stand out in competitive local markets.
Background
Established: 1990
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Founder: Carlos Lopez (entrepreneur focused on financial services accessibility)
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Industry Category: Tax Preparation & Financial Services
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Franchise Expansion: Began shortly after brand establishment
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Active Units: 208+ locations across multiple U.S. states
Toro Taxes was founded with a mission to provide reliable tax services to communities often overlooked by traditional financial institutions. What started as a single office quickly evolved into a growing franchise network due to strong customer loyalty and demand for bilingual tax support.
The company’s growth strategy centers on urban and suburban markets with high population density and strong small-business activity. By combining professional tax preparation standards with neighborhood-level service, the brand has expanded steadily throughout the United States.
Support Training
Toro Taxes offers structured onboarding and ongoing operational guidance to help franchisees succeed—even if they have no prior tax industry experience.
Pre-Launch Support
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Site selection guidance and territory approval
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Lease negotiation support
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Office layout and branding specifications
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Assistance with licensing and compliance
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Technology and software setup
Initial Training
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Tax preparation fundamentals
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IRS compliance standards
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Customer service protocols
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Software and CRM systems
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Marketing and local outreach strategies
Training typically includes classroom-style instruction, hands-on practice, and digital resources to ensure readiness before the first tax season.
Operational Support
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Ongoing compliance updates
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Seasonal tax law training
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Call center and technical assistance
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Performance coaching
Marketing Support
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Local store marketing strategies
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Social media guidance
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Branded promotional materials
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Community event activation support
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Seasonal campaign frameworks
Year-Round Development
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Business growth strategy sessions
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Multi-unit expansion guidance
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Advanced financial service training
This layered support system reduces risk and provides a structured pathway for new franchisees to gain confidence quickly.
Ideal Candidate
Toro Taxes is well-suited for entrepreneurs who:
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Have strong community ties
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Are bilingual (Spanish-English highly beneficial in many territories)
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Enjoy working directly with clients
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Have basic financial literacy or are willing to undergo tax training
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Possess strong leadership and customer service skills
Background Preferences
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Accounting or finance experience (helpful but not mandatory)
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Small business ownership experience
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Retail or service-based management background
Investment Capability
Prospective owners should have sufficient capital to cover startup costs and working capital through the first tax season.
Location Preference
High-density urban or suburban areas with strong working-class populations, immigrant communities, and small business owners tend to perform particularly well.
Financial Detail
| Expense Category | Estimated Cost (USD) |
|---|---|
| Franchise Fee | $25,000 – $30,000 |
| Office Lease Deposit | $2,000 – $5,000 |
| Office Build-Out & Renovations | $8,000 – $15,000 |
| Furniture & Fixtures | $5,000 – $10,000 |
| Equipment & Technology | $3,000 – $6,000 |
| Initial Marketing & Grand Opening | $3,000 – $8,000 |
| Licenses & Permits | $1,000 – $2,500 |
| Insurance | $1,000 – $2,500 |
| Training Expenses | $1,000 – $3,000 |
| Initial Working Capital | $10,000 – $20,000 |
| Total Estimated Investment | $45,000 – $80,000 |
