2018
4
$1,600,000
Inquire
$1,600,000
No
Adrenaline Monkey is a dynamic indoor adventure and training center franchise that blends fun, fitness, and empowerment into one unforgettable experience. Designed to inspire guests of all ages, sizes, and abilities, the brand offers an exciting mix of ninja warrior obstacle courses, rock climbing walls, aerial ropes, arcade games, and interactive group events—all within a safe, welcoming environment.
Founded with a mission to create a multi-generational activity space that promotes physical health, confidence, and connection, Adrenaline Monkey has quickly positioned itself as a top-tier indoor adventure franchise in the USA. The brand’s engaging atmosphere, well-designed operations model, and versatile revenue streams make it an attractive opportunity for entrepreneurs seeking to tap into the booming active family entertainment market.
With proven success in multiple U.S. locations, strong brand recognition, and a women-owned leadership that values community impact, Adrenaline Monkey offers franchise partners turnkey support, market adaptability, and scalable profitability potential.
Multi-Revenue Model: Admissions, memberships, birthday parties, corporate events, food & beverage, arcade, competitions, and seasonal camps.
Inclusive Design: Suitable for children, adults, athletes, and casual visitors, ensuring year-round foot traffic.
Women-Led, Purpose-Driven: Founded by a female entrepreneur with a mission to empower people through active play.
Premium Experience: Branded safety standards, high-quality facility build-outs, and top-tier equipment.
The U.S. family entertainment center (FEC) market is projected to exceed $40 billion by 2030, fueled by consumer demand for active, screen-free leisure activities.
Parents and corporate teams are increasingly seeking experiential activities that combine fitness, fun, and bonding.
Indoor adventure concepts remain resilient due to all-weather operations and multi-generational appeal.
Established presence in Ohio, Illinois, and South Carolina, with franchise expansion opportunities nationwide.
Unique positioning beyond traditional trampoline parks or gyms.
Highly adaptable to suburban, urban, and tourist-driven markets.
Diversified revenue reduces dependence on a single income stream.
High average customer spend due to events, add-ons, and memberships.
Established operational systems for faster scaling and cost control.
Established Year: 2018
Founders: Elizabeth & John Barry (Elizabeth’s vision inspired by her twin daughters’ idea for an inclusive obstacle facility).
Franchise Units: Multiple across Ohio, Illinois, and South Carolina, with more in development.
Brand Journey: Originated in Cleveland, OH, as a flagship facility combining ninja obstacles, climbing, and aerial challenges in a family-friendly space. The success of the first location led to franchising, enabling entrepreneurs nationwide to replicate the model.
Ownership: Privately owned, women-led company.
Market Presence: Growing footprint in the U.S. with a focus on high-density family markets.
Industry Category: Family Entertainment, Fitness, Indoor Adventure.
Pre-Launch Support
Exclusive territory selection & demographic analysis.
Facility design, layout planning, and vendor connections.
Pre-opening marketing plan & local brand awareness campaigns.
Operational Training
Dual-phase training: classroom (business operations, staffing, safety) and hands-on (equipment use, customer service).
Full operations manual with detailed procedures.
On-site opening support team.
Marketing Support
Professionally designed marketing collateral.
Digital marketing guidance (SEO, social media, paid ads).
Seasonal promotions & campaign templates.
Ongoing Support
Field visits & performance evaluations.
New program rollouts (competitions, camps, classes).
Continuous staff training & leadership development.
The ideal Adrenaline Monkey franchise partner is not just an investor — they are a hands-on community leader who values health, empowerment, and family-focused fun. This opportunity is best suited for someone who is eager to bring a premium, adventure-based entertainment experience to their local market while building a profitable, long-term business.
Passion for Active Lifestyles & Fitness: Believes in promoting physical activity, skill-building, and confidence through fun, challenging experiences.
Community-Oriented Mindset: Enjoys engaging with local schools, organizations, and families to promote events and activities.
Strong Leadership Skills: Able to recruit, train, and manage a high-energy staff, while delivering exceptional guest experiences.
Customer Service Focused: Committed to creating a safe, inclusive, and welcoming environment for all age groups.
Prior experience in business management, hospitality, entertainment, or fitness is a plus, but not mandatory.
Entrepreneurial mindset with the ability to follow proven franchise systems while still bringing local market creativity.
Skills in sales, marketing, or community outreach are highly advantageous.
Minimum liquid capital to invest: $1.6 million+ (to cover facility build-out, equipment, and working capital).
Ability to sustain operations until break-even (typically 18–36 months).
Comfortable with multi-revenue business models and reinvesting in local marketing.
High-visibility venues in suburban or urban areas with strong family demographics.
Close to schools, sports facilities, malls, or community hubs.
Minimum facility size and ceiling height requirements to accommodate ninja courses, climbing walls, and aerial elements.
| Category | Estimated Amount (USD) |
|---|---|
| Total Investment Required | $1,600,000+ |
| Minimum Investment | $1,600,000 |
| Franchise Fee | Not publicly disclosed – see FDD |
| Franchise Units | Multiple (OH, IL, SC) |
| Infrastructure Cost | Included in total investment (build-out, equipment, safety systems) |
| Marketing Budget | Included in start-up; ongoing local marketing recommended |
| Working Capital | Estimated 3–6 months of expenses |
| Royalty Fees | Not disclosed – see FDD |
| Expected ROI | Variable by location; multi-stream revenue model supports higher margins |
| Break-Even Time | Typically 18–36 months |
| Potential Revenue Streams | Admissions, memberships, parties, corporate events, camps, food & beverage, arcade, competitions |
