Established
2013
Franchise Units
36
Minimum Investment
$332,500
Franchise Fee
$60,000
Total Investment Range
$495,895
Home Based
No
Description
AKT (Anna Kaiser Technique) is a premier dance-based fitness franchise that offers a unique blend of cardio, strength, circuit, and toning workouts. Founded in 2013 by celebrity trainer Anna Kaiser, AKT has quickly become a leader in the boutique fitness industry. With a commitment to innovation and community, AKT provides a dynamic fitness experience that keeps members engaged and motivated. The franchise's immersive studio environment, complete with curated music and expert instructors, creates a compelling atmosphere that attracts a loyal clientele.
Why Invest in this Franchise?
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Unique Fitness Concept: AKT's combination of dance, strength, and interval training sets it apart in the crowded fitness market. This innovative approach appeals to a broad demographic, from fitness enthusiasts to those seeking a fun and effective workout.
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Proven Business Model: With over 30 locations across the United States, AKT has demonstrated significant growth and brand recognition. The franchise's success is attributed to its strong operational support, effective marketing strategies, and a dedicated community of members.
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Market Demand: The boutique fitness industry continues to thrive, driven by consumer preferences for specialized, high-quality workout experiences. AKT's focus on personalized service and community engagement positions it well to capitalize on this trend.
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Scalability: AKT offers opportunities for multi-unit ownership, allowing franchisees to expand their business and increase revenue potential. The franchise's flexible model supports growth in various markets, from urban centers to suburban communities.
Background
Established Year: 2013
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Founder: Anna Kaiser, a renowned celebrity trainer and fitness innovator. Anna's background in professional dance and choreography influenced the development of AKT's unique workout methodology.
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Franchise Units: As of 2023, AKT operates 36 locations across the United States, with 26 franchised units and 5 corporate-owned studios.
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Ownership: AKT is a subsidiary of Xponential Fitness, a leading global franchisor of boutique fitness brands.
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Market Presence in USA: AKT has established a strong presence in key markets, including California, New York, and Texas, with plans for continued expansion into underserved regions.
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Industry Category: Health and Wellness, Fitness, Boutique Fitness Studios.
Support Training
AKT provides a comprehensive ecosystem designed to help you succeed from day one:
Real Estate & Site Selection: Expert assistance in identifying "A-player" locations using demographic data and foot traffic analysis.
Studio Build-Out: Dedicated project managers guide you through construction, interior design, and equipment installation.
AKT University (Training): A multi-day intensive training program for owners at the corporate headquarters, covering sales, operations, and leadership.
Recruitment & Staffing: Guidance on hiring the right "Vibe-Tribe" of instructors and sales associates.
Marketing & Launch Support: A "turnkey" marketing playbook that begins months before your doors open to ensure a "sold-out" grand opening.
Ongoing Operational Support: You’ll have a dedicated Franchise Business Consultant to help you analyze KPIs and optimize profitability.
Ideal Candidate
We are looking for passionate leaders who want to make an impact in their local community. The ideal candidate includes:
Business Savvy Entrepreneurs: Individuals with a background in management, marketing, or sales who understand how to drive growth.
Fitness Enthusiasts: You don't need to be a dancer, but you must believe in the power of movement and a healthy lifestyle.
Community Leaders: Someone who enjoys networking and building relationships locally.
Investment Capability: Candidates should have a minimum liquid capital of $100,000 and a net worth of $500,000+.
Location Preference: Ideal locations are high-visibility retail centers in affluent suburban areas or trendy urban neighborhoods with high foot traffic.
Financial Detail
| Category | Estimated Amount |
| Total Investment Range | $332,500 – $522,500 |
| Minimum Liquid Capital | $100,000 |
| Franchise Fee | $60,000 |
| Royalty Fee | 7% of Gross Sales |
| Marketing Fund | 2% of Gross Sales |
| Infrastructure Cost | Includes dance flooring, custom lighting, and sound systems. |
| Working Capital | Recommended 3–6 months of operating expenses. |