2008
N/A
$200,000
Inquire
$350,000
No
All About Cha is a unique café concept that blends the rich traditions of tea and coffee with a contemporary café experience. Originating from Lubbock, Texas, this brand has captivated the hearts of tea and coffee enthusiasts across the United States. With its diverse menu, elegant ambiance, and commitment to quality, All About Cha stands out as a premier destination for those seeking a refined beverage experience.
Diverse Menu Offerings: All About Cha provides an extensive range of beverages, including specialty teas, coffees, and light bites, catering to a wide array of customer preferences.
Strong Brand Identity: The brand's commitment to quality and customer satisfaction has fostered a loyal customer base, enhancing its reputation in the market.
Growing Market Demand: The increasing consumer preference for premium tea and coffee experiences presents a lucrative opportunity for franchisees.
Comprehensive Support: Franchisees benefit from extensive training, operational support, and marketing assistance, ensuring a smooth and successful business operation.
All About Cha is a unique café concept that blends the rich traditions of tea and coffee with a contemporary café experience. Originating from Lubbock, Texas, this brand has captivated the hearts of tea and coffee enthusiasts across the United States. With its diverse menu, elegant ambiance, and commitment to quality, All About Cha stands out as a premier destination for those seeking a refined beverage experience.Lonestar 99.5
Diverse Menu Offerings: All About Cha provides an extensive range of beverages, including specialty teas, coffees, and light bites, catering to a wide array of customer preferences.
Strong Brand Identity: The brand's commitment to quality and customer satisfaction has fostered a loyal customer base, enhancing its reputation in the market.
Growing Market Demand: The increasing consumer preference for premium tea and coffee experiences presents a lucrative opportunity for franchisees.
Comprehensive Support: Franchisees benefit from extensive training, operational support, and marketing assistance, ensuring a smooth and successful business operation.
Established Year:
All About Cha was founded in 2008 in Oklahoma City, Oklahoma, with the vision of bringing a unique fusion of traditional Asian tea culture and modern café dining to the United States.
Founders & Brand Journey:
The concept was introduced by entrepreneurs passionate about specialty tea, coffee, and Asian-inspired cuisine. Their idea was to create more than just a café – they wanted a lifestyle destination where customers could enjoy premium drinks, light meals, and desserts in a sophisticated, modern, and relaxing setting. Over the years, All About Cha has expanded beyond Oklahoma into other states, gaining recognition as a refined café chain with an international flair.
Franchise Units & Expansion:
Although the brand is listed on franchise directories such as VettedBiz, it currently shows zero official franchise units in the U.S. This suggests that the company either operates primarily through corporate-owned stores or is still in the early stages of developing a franchise program. The chain, however, has expanded across multiple U.S. cities, including Oklahoma, Texas, and other states, making it a recognizable café destination in the Midwest and South.
Industry Category:
Food & Beverage Industry
Tea & Coffee Specialty Cafés
Casual Dining / Lifestyle Café
Market Presence in the USA:
All About Cha operates in key metro locations, often positioned in high-traffic shopping centers, downtown areas, and lifestyle districts. Its brand identity appeals to a wide demographic — from students and young professionals seeking a cozy café atmosphere, to families and older customers looking for healthier, premium beverage options.
Reputation & Concept:
The chain has built a strong reputation for its wide variety of specialty drinks, including teas, coffees, smoothies, and bubble teas, paired with Asian-fusion light meals and desserts. Its elegant yet accessible brand positioning makes it stand out in the U.S. café market, which is heavily competitive with chains like Starbucks, Gong Cha, and Chatime.
Pre-Launch Support: Assistance with site selection, lease negotiation, and store design to ensure optimal location and layout.
Operational Training: Comprehensive training covering all aspects of café operations, including inventory management, customer service, and quality control.
Marketing Support: Access to branded materials, promotional strategies, and digital marketing tools to drive customer engagement and sales.
Ongoing Assistance: Continuous support through regular check-ins, performance reviews, and updates on industry trends to keep franchisees ahead of the curve.
Entrepreneurial Spirit: Individuals with a passion for the food and beverage industry and a desire to own and operate a café.
Business Experience: Prior experience in retail or hospitality management is advantageous but not mandatory.
Financial Capability: Ability to meet the financial requirements for investment and operational costs.
Location Preference: Interest in establishing a café in high-traffic areas such as shopping centers, business districts, or near educational institutions.
Total Investment Required: Approximately $200,000 – $350,000, varying based on location and store size.
Franchise Fee: Typically ranges from $0 to $0.
Royalty Fee: N/A
Marketing Fee: N/A
Infrastructure Cost: Included in the total investment, covering construction, equipment, and furnishings.
Marketing Budget: Allocated from the total investment for local and national marketing initiatives.
Working Capital: Ensures smooth operations during the initial phase, covering staff wages, inventory, and utilities.
Expected ROI: Varies based on location, operational efficiency, and market conditions; typically ranges from 15% to 25%.
Break-even Time: Generally within 12 to 18 months, depending on sales performance and market dynamics.
Revenue Streams: Primarily from beverage and food sales, with potential additional income from merchandise and catering services.
