2019
15
$250,000
$49,500
$450,000
No
Alpha Fit Club is one of the fastest-growing boutique fitness franchise concepts in the USA, redefining group training by combining science-backed workouts with a community-driven environment. Positioned in the booming $35+ billion U.S. fitness industry, Alpha Fit Club has carved a niche by offering structured group workouts that focus on strength, endurance, and overall wellness, creating a brand that inspires results and loyalty.
Unlike traditional gyms, Alpha Fit Club emphasizes team-style training and high-energy sessions that keep members engaged and motivated. The brand has earned a reputation for delivering premium fitness experiences in modern, well-designed studios, while also offering franchisees a proven business model with multiple revenue streams. With its established presence across the U.S., Alpha Fit Club continues to expand, attracting fitness enthusiasts and investors seeking to enter one of the most resilient industries.
For entrepreneurs, this franchise represents a scalable opportunity to own a business in the health and wellness sector while benefiting from strong brand recognition, innovative workout programs, and extensive support systems.
Booming Industry: The fitness industry in the USA is expanding, with boutique fitness concepts outperforming traditional gyms.
Proven Model: Alpha Fit Club provides a structured system for operations, marketing, and member acquisition.
Community-Driven Approach: High member retention thanks to results-focused programs and strong community culture.
Scalable Business: Multiple revenue streams including memberships, personal training, retail, and branded merchandise.
Ongoing Support: Comprehensive pre-opening and operational training with continuous assistance for marketing, hiring, and retention strategies.
Brand Recognition: A fast-growing name in boutique fitness with a loyal customer base and strong digital presence.
Established Year: 2019
Founders: Evan Levy and Tim Levy
Headquarters: New Jersey, USA
Franchise Units: 15+ and rapidly expanding across the U.S.
Brand Journey: Alpha Fit Club started with the vision of delivering a results-oriented, community-focused workout environment. In a short span, the brand has grown into a recognized name in boutique fitness by blending technology, expert programming, and lifestyle coaching.
Industry Category: Health, Fitness, and Wellness Franchise
Ownership & Market Presence: Privately owned and operated, Alpha Fit Club has quickly established itself as a competitive boutique fitness player in the USA, attracting both fitness enthusiasts and entrepreneurs looking for profitable opportunities.
Alpha Fit Club offers comprehensive support to ensure franchisee success:
Pre-Launch Support:
Site selection and lease negotiation assistance
Studio design, layout, and construction guidance
Access to vendor relationships and equipment procurement
Operational Training:
In-depth franchisee training programs covering daily operations, staff management, and customer service excellence
Access to a proprietary training manual and software systems
Marketing Support:
Pre-launch marketing campaigns for member acquisition
Branded advertising materials, social media content, and PR support
Digital marketing strategies to build community engagement
Academic & Instructor Training:
Certified training for fitness coaches and instructors
Ongoing workshops to maintain program quality and consistency
Ongoing Support:
Regular business reviews and performance analysis
Continuous updates on new workout programs and brand innovations
Access to a franchise support team for operational guidance
The Alpha Fit Club franchise is ideal for:
Fitness Enthusiasts: Passionate about health, fitness, and community building.
Entrepreneurs/Investors: Individuals looking to invest in a profitable, recession-resistant industry.
Business Background: Experience in management, customer service, or health/fitness is preferred but not mandatory.
Investment Capability: Ability to meet financial requirements for franchise fees, setup, and working capital.
Location Preference: Best suited for metropolitan, suburban, and growing residential markets with strong interest in boutique fitness.
Mindset: A people-focused leader willing to engage with members, motivate teams, and grow a local community.
Total Investment Required: $250,000 – $450,000
Minimum Investment: $250,000
Franchise Fee: $49,500
Franchise Units (Current): 15+ in the USA
Infrastructure Cost: $150,000 – $250,000 (includes build-out, equipment, signage)
Marketing Budget: $15,000 – $25,000 (pre-launch + ongoing marketing)
Working Capital: $25,000 – $50,000
Royalty Fees: 7% of gross sales
Expected ROI: 20% – 30% annually depending on location and management
Break-Even Time: Typically within 12–18 months
One of the biggest advantages of investing in Alpha Fit Club is its diverse revenue model that allows franchisees to maximize profitability beyond just membership fees. Here’s a breakdown:
Recurring monthly memberships provide a stable and predictable income stream.
Options include unlimited memberships, class packs, and tiered pricing models to suit different customer needs.
Auto-renewal and digital sign-ups ensure strong retention rates.
In addition to group classes, franchisees can offer one-on-one or small group personal training sessions at a premium price.
This adds significant revenue and caters to members who want customized coaching.
Alpha Fit Club-branded apparel, accessories, and fitness gear (shirts, hoodies, water bottles, yoga mats, etc.) create a profitable retail stream.
Supplements, energy drinks, and nutrition products can also be sold in-studio.
Seasonal programs like bootcamps, fitness challenges, corporate wellness events, and transformation contests offer additional revenue while boosting member engagement.
Premium workshops (e.g., nutrition coaching, recovery sessions) can be charged separately.
Collaborations with local businesses and corporations to provide employee fitness programs.
B2B partnerships add stability and recurring group membership deals.
Offering online or hybrid memberships (live-streamed or on-demand workouts) allows franchisees to tap into remote audiences.
Adds scalability without significant infrastructure costs.
Hosting community fitness events, fundraisers, and branded pop-ups not only drives revenue but also strengthens local brand presence.
Sponsored events can bring in extra income through partnerships.
