2019
2
$150,000
$30,000
$350,000
No
The Baked Cookies and Dough franchise is redefining the dessert industry with its irresistible menu of freshly baked cookies, edible cookie dough, milkshakes, and sweet creations crafted for all ages. Positioned in the booming dessert and snack food market, Baked Cookies and Dough stands out with its innovative concept of safe-to-eat cookie dough and indulgent treats made with premium ingredients. With a brand identity built around fun, nostalgia, and comfort food, the franchise appeals to families, millennials, Gen Z consumers, and anyone with a sweet tooth.
As the demand for unique dessert experiences grows, Baked Cookies and Dough has positioned itself as a high-demand franchise opportunity with strong brand recognition and an ever-expanding customer base. Offering both dine-in and takeout options, along with potential for catering, delivery, and event-based services, the franchise creates multiple revenue channels and adaptability across different U.S. markets.
Fast-Growing Dessert Industry – Dessert shops and cookie franchises are one of the fastest-rising food segments in the U.S., with high consumer demand for innovative sweet treats.
Unique Concept – Specializes in safe-to-eat cookie dough and freshly baked cookies, setting it apart from traditional bakeries or ice cream shops.
Multiple Revenue Streams – Sales come from in-store purchases, online orders, catering, delivery, and events.
Strong Brand Appeal – A fun, family-friendly environment with a modern branding strategy that resonates with social media audiences.
Comprehensive Support System – Franchisees benefit from training, marketing, and operational guidance to ensure long-term profitability.
Scalable Model – Works in high-traffic urban areas, college towns, suburban shopping centers, and entertainment districts.
Established Year: 2019
Headquarters: United States
Industry Category: Dessert Franchise, Bakery & Sweets, Quick-Service Restaurant (QSR)
Franchise Units (Current): Approx. 1–2 units in operation (mix of corporate-owned and franchised)
Baked Cookies & Dough was founded in 2019 with a simple yet powerful mission: to bring safe-to-eat edible cookie dough and freshly baked cookies to the mainstream U.S. dessert market. Recognizing a major shift in consumer trends toward unique dessert concepts, Instagram-worthy foods, and nostalgic comfort treats, the founders created a brand that stands out from traditional bakeries, ice cream parlors, and snack shops.
From its inception, Baked Cookies & Dough focused on high-quality ingredients, fun recipes, and an engaging brand identity designed to attract families, students, millennials, and Gen Z customers. The company quickly established itself as an emerging player in the U.S. dessert industry, earning strong local recognition and interest from investors looking for the “next big dessert franchise.”
In 2019, the company launched its franchise program, opening the doors for entrepreneurs across the United States to join its growth journey. Currently, the brand operates with approximately 1–2 units, including corporate-owned and franchise-run stores. While still in the early expansion phase, Baked Cookies & Dough has already gained industry attention for its unique market positioning in the $80+ billion U.S. bakery and dessert sector.
The brand operates under a franchise-approved model, offering investors a scalable business opportunity that can thrive in high-traffic retail spaces, shopping malls, entertainment districts, and college towns. With its versatile menu, strong branding, and growing demand for indulgent desserts, Baked Cookies & Dough has positioned itself as a high-potential franchise opportunity in the U.S. foodservice landscape.
Baked Cookies and Dough ensures every franchisee is well-prepared to succeed with end-to-end franchise support, including:
Pre-Launch Support
Guidance on site selection and lease negotiations.
Store design and layout assistance to maximize customer flow.
Initial inventory sourcing and supplier relationships.
Training Programs
Comprehensive training for franchise owners and staff on recipes, food safety, customer service, and daily operations.
Hands-on experience at existing franchise outlets.
Marketing Support
Pre-launch marketing campaigns to generate buzz before opening.
Access to national and regional advertising programs.
Digital marketing support, including SEO, social media, and influencer strategies.
Operational Support
Standardized operations manual for consistency.
Point-of-sale (POS) systems and technology integration.
Continuous product innovation with seasonal and trending menu updates.
Ongoing Support
Regular field visits and performance reviews.
Refresher training and franchisee conferences.
Dedicated franchise support team for troubleshooting and business growth strategies.
The Baked Cookies and Dough franchise is best suited for passionate entrepreneurs who want to be part of a fun, high-demand business.
Business Background: No prior foodservice experience required, but management or retail experience is an advantage.
Passion: Love for desserts, customer service, and creating memorable experiences.
Investment Capability: Financial stability to cover initial setup, operational expenses, and ongoing fees.
Entrepreneurial Spirit: Ability to manage staff, engage with the community, and follow a proven franchise model.
Location Preference: High-traffic areas such as shopping malls, downtown districts, near colleges/universities, entertainment complexes, and suburban retail centers.
| Financial Category | Estimated Cost (USD) |
|---|---|
| Total Investment | $150,000 – $350,000 |
| Minimum Investment | $150,000 |
| Franchise Fee | $30,000 – $40,000 |
| Royalty Fee | 5% – 6% of gross sales |
| Marketing/Advertising Fee | 2% – 3% of gross sales |
| Infrastructure/Build-Out Cost | $80,000 – $150,000 |
| Working Capital | $25,000 – $50,000 |
| Expected ROI | 20% – 30% annually (varies by location) |
| Break-Even Time | 12 – 24 months |
| Franchise Units | Example: 10+ and growing |
| Potential Revenue Streams | In-store sales, online delivery, catering/events, seasonal promotions, branded merchandise |
