2013
5
$750,000
$50,000
$1,206,500
No
Bohemian Bull is a dynamic and vibrant craft beer restaurant and bar franchise that seamlessly blends the laid-back charm of a beer garden with the culinary excellence of a gastropub. Originating from Charleston, South Carolina, Bohemian Bull has quickly become a favorite destination for those seeking a lively atmosphere, exceptional food, and an extensive selection of craft beers and cocktails. The franchise offers a unique opportunity for investors to tap into the thriving American dining scene, providing a concept that resonates with diverse audiences and fosters community engagement.
Proven Business Model: Bohemian Bull has established a successful operational framework, ensuring franchisees benefit from a systemized approach to running their establishments.
Community-Centric Brand: The franchise emphasizes local community involvement, allowing each location to incorporate regional flavors and events, fostering customer loyalty.
Diverse Revenue Streams: With offerings ranging from gourmet burgers to live music nights, franchisees can capitalize on various income sources, enhancing profitability.
Supportive Franchise Network: Bohemian Bull provides comprehensive training and ongoing support, ensuring franchisees are well-equipped to succeed.
Established Year: Bohemian Bull was founded in 2013 in Charleston, South Carolina. Since its inception, the brand has focused on creating a unique gastropub experience that combines craft beer, exceptional food, and a vibrant, community-focused atmosphere.
Founders: The company was founded by Chad Biel, an entrepreneur with extensive experience in hospitality and a passion for building a community-oriented restaurant brand. Biel’s vision was to offer a casual yet high-quality dining and drinking experience that would appeal to a wide demographic.
Franchise Units & Expansion: Bohemian Bull operates both company-owned and franchised units across the United States. While the exact number of franchise units is not publicly disclosed, the brand is actively expanding into new markets, including locations in Texas (Grapevine and Houston). The franchise network is in its growth phase, offering opportunities for new franchise partners.
Brand Journey & Company History:
Bohemian Bull started as a single location in Charleston and quickly became known for its craft beer selection, gourmet pub fare, and community-centered events. Over the years, it has developed a loyal customer base and a recognizable brand identity that emphasizes local engagement and a fun, welcoming atmosphere. The company is now pursuing franchising as a key strategy to scale nationally.
Ownership: Bohemian Bull remains privately owned, with strategic franchising forming a core part of its expansion strategy. The owners actively oversee brand consistency and operational standards across all locations.
Market Presence in the USA & Industry Category:
The franchise operates in the full-service restaurant and bar sector, specifically targeting gastropubs and craft beer enthusiasts. It has a growing presence in urban and suburban markets where there is demand for premium casual dining, craft beer, and an engaging social experience.
Reputation & Brand Values: Bohemian Bull is recognized for its community involvement, vibrant atmosphere, and quality food and beverage offerings. The brand emphasizes a balance between local charm and consistent quality, which is a key differentiator in the competitive restaurant and bar industry.
Bohemian Bull offers a robust support and training program to ensure franchisee success:
Pre-Launch Training: Approximately four to six weeks of initial training at the Franchisor's headquarters in Charleston, covering administrative, operational, and sales/marketing matters.
On-Site Training: A three-week on-site training period at the franchisee's location to assist in the commencement of operations.
Ongoing Support: Regular visits from the field support staff, with weekly visits in the first quarter, biweekly in the second quarter, and monthly thereafter.
Marketing Assistance: Cooperative advertising programs and guidance on local marketing strategies to drive brand awareness and customer engagement.
Operational Guidance: Continuous support in areas such as inventory control, point of sale systems, and staff training to maintain operational excellence.
Bohemian Bull seeks franchisees who are:
Passionate About Hospitality: A genuine interest in providing exceptional customer service and creating memorable dining experiences.
Experienced in Management: Background in restaurant or hospitality management is preferred, though not mandatory.
Community-Oriented: Desire to engage with and contribute to the local community through events and partnerships.
Financially Capable: Ability to meet the financial requirements and invest in the growth of the franchise.
Location-Focused: Interest in establishing a presence in vibrant communities with a strong dining culture.
Franchise Fee: $50,000
Total Investment: $470,417 to $1,206,500
Minimum Net Worth: $750,000
Royalty Fee: 5% of monthly sales
Marketing Fee: 1% of monthly sales
Initial Liquidity: $75,000 to $150,000 to cover operating expenses in the first three months.
Average Number of Employees: Approximately 35 per location.
Break-Even Time: Typically ranges between 18 to 24 months, depending on location and market conditions.
Revenue Streams: Dine-in services, takeout and delivery, catering, special events, and merchandise sales.
