2004
250
$50,000
$55,000
$150,000
No
Boulder Designs is one of the fastest-growing and most innovative franchises in the outdoor living and signage industry, offering entrepreneurs the chance to build a profitable business with strong community presence. Recognized for its unique business model, Boulder Designs specializes in custom-designed stone boulders that serve as personalized signage, decorative outdoor features, memorials, business branding solutions, and residential landscaping enhancements.
With a proven reputation for quality craftsmanship, durability, and creativity, Boulder Designs has positioned itself as a leader in the custom stone signage and decorative landscape industry. The franchise combines artistry with functionality, helping homeowners, businesses, municipalities, schools, and parks showcase identity, branding, or personal style through long-lasting, low-maintenance engraved boulders.
As the demand for personalized outdoor décor and branding continues to rise across the United States, Boulder Designs provides a unique investment opportunity in a niche yet high-demand industry with limited competition and tremendous growth potential.
Unique Niche Market – Boulder Designs operates in a space with very few competitors, making it an attractive franchise opportunity.
High Demand Applications – From residential landscaping to commercial signage and municipal branding, the applications are broad and evergreen.
Proven Business Model – With years of successful operations, Boulder Designs provides franchisees with a system designed for scalability and profitability.
Recurring Revenue Potential – Opportunities for repeat business through schools, real estate developers, business branding, and local communities.
Affordable Entry Point – Compared to other outdoor and construction-related franchises, Boulder Designs offers relatively low startup costs.
Strong Brand Reputation – The franchise is well-known across the USA and backed by satisfied customers and franchisees.
Established Year – Boulder Designs was founded in 2004 in Waco, Texas.
Franchise Launch – The company began franchising in 2008 under The Outdoor Living Brands family (sister brand to Border Magic).
Franchise Units – Currently, Boulder Designs operates over 250 franchise units across the USA.
Founder – Boulder Designs was created by Butch Mogavero, who envisioned a scalable, creative business model that blends landscaping with signage.
Ownership & Journey – From a small local business, Boulder Designs has grown into a nationwide franchise network known for innovation, quality, and support.
Market Presence – The brand has a strong presence in residential, commercial, educational, and municipal markets across the USA.
Industry Category – Falls under Outdoor Living, Landscaping, Signage, and Home Improvement Franchise.
Boulder Designs offers extensive support and training programs to ensure franchisees are fully prepared to operate successfully:
Pre-Launch Training – Comprehensive classroom training at the franchise headquarters in Texas, covering operations, design, equipment handling, customer service, and marketing strategies.
Operational Support – Guidance in daily operations, workflow, job quoting, client acquisition, and supplier relationships.
Marketing Assistance – Professionally designed marketing materials, digital marketing campaigns, trade show participation strategies, and local advertising support.
Academic & Technical Training – Hands-on training in boulder design, engraving, stone finishing, and customization processes.
Ongoing Support – Continuous mentorship, field support, business performance reviews, and updates on new techniques and innovations.
Networking Opportunities – Annual franchise conferences, training seminars, and peer-to-peer franchisee support groups.
Boulder Designs is ideal for individuals with an entrepreneurial spirit and a passion for outdoor design, branding, or creative craftsmanship. The franchise is well-suited for:
Entrepreneurs & Investors – Looking for a low-overhead, high-margin business with recurring revenue.
Creative Professionals – Those with an eye for design, landscaping, or construction who want to leverage their skills.
Community-Oriented Business Owners – People who enjoy working with schools, municipalities, homeowners, and businesses to enhance outdoor spaces.
Semi-Absentee Owners – Investors who wish to run the business part-time with trained staff handling daily operations.
Preferred Locations – Suburban and semi-rural areas with residential communities, growing towns, and commercial zones.
Financial Capability – Candidates should have sufficient liquid capital and investment capability to cover franchise and startup costs.
Boulder Designs franchise offers a low-cost investment compared to other franchises in the home improvement and outdoor décor sector.
Total Investment Required – $46,000 – $150,000 (depending on territory, equipment, and setup).
Minimum Liquid Capital Required – Around $50,000.
Franchise Fee – Approximately $55,000.
Franchise Units (Current) – 250+ in the USA.
Infrastructure Costs – Includes equipment, production tools, engraving technology, and workspace setup.
Marketing Budget – Initial local marketing spend of $3,000 – $5,000 recommended.
Working Capital – At least $10,000 – $20,000 to cover initial operations.
Royalty Fees – Generally 6% of gross sales (with capped royalty options in certain cases).
Expected ROI – Franchisees typically achieve ROI within 12–18 months, depending on territory size and market engagement.
Break-Even Timeline – Estimated 6–12 months with proper marketing and operations.
Revenue Streams – Residential landscaping boulders, commercial signage, municipal branding, schools/universities, memorials, and custom decorative projects.
