2006
19
$75,000
$39,000
$338,550
No
Bull Chicks is a dynamic fast-casual restaurant brand that has carved a niche in the U.S. dining scene by offering a diverse menu of burgers, wings, wraps, salads, and sandwiches. Founded in 2006 and franchising since 2011, the brand has established a reputation for delivering high-quality, budget-friendly meals in a casual, family-friendly environment. With a commitment to fresh ingredients and bold flavors, Bull Chicks caters to a wide range of customers, from students seeking affordable meals to professionals looking for a quick yet satisfying dining experience
Proven Business Model: Bull Chicks offers a low-investment, high-margin franchise model that emphasizes profitability over sheer sales volume. This approach allows franchisees to achieve sustainable financial success.
Diverse Menu Appeal: The extensive menu caters to various tastes and dietary preferences, ensuring a broad customer base and repeat business.
Flexible Ownership Options: Whether you're looking to operate a single location or manage multiple units, Bull Chicks provides opportunities for both hands-on and absentee ownership.
Veteran-Friendly: The franchise offers a $15,000 discount on the initial territory fee for veterans, making it an attractive option for military veterans transitioning to civilian business ownership.
Bull Chicks is a family-owned fast-casual restaurant brand that has been serving flavorful, affordable meals since 2006. Founded by Riaz Samji in Corpus Christi, Texas, the brand was born from Samji's passion for cooking and creating delicious food combinations. After immigrating to America and raising a family, Samji envisioned a restaurant that could cater to the diverse dining needs of families at reasonable prices .
The first Bull Chicks location opened in Corpus Christi, Texas, in 2006. The brand began franchising in 2011, marking a significant milestone in its growth. Since then, Bull Chicks has expanded its presence across multiple U.S. states, including Texas, Louisiana, and others, offering a diverse menu that includes burgers, wings, wraps, salads, and sandwiches .
Bull Chicks is committed to providing restaurant-quality food at fast-food prices. The brand's mission is to serve budget-friendly, satisfying meals to the general public, especially catering to students with limited budgets . With a focus on quality, taste, portion size, and affordability, Bull Chicks has built a loyal customer base and continues to grow as a trusted name in the fast-casual dining industry.
Bull Chicks offers comprehensive support and training to ensure franchisee success:
Pre-Launch Training: Franchisees receive initial training covering operational procedures, customer service standards, and menu preparation.
Ongoing Operational Support: Continuous assistance is provided in areas such as inventory management, staff training, and quality control to maintain consistent service standards.
Marketing Support: Franchisees benefit from national and local marketing initiatives, including digital campaigns, promotional materials, and social media strategies to drive brand awareness and customer engagement.
Technology Integration: The franchise provides access to point-of-sale systems and other technological tools to streamline operations and enhance customer experience.
This robust support system equips franchisees with the resources needed to operate efficiently and grow their businesses.
Bull Chicks seeks franchisees who are well-aligned with the brand’s mission of delivering affordable, high-quality fast-casual dining experiences. The ideal franchisee profile includes:
Motivated individuals with a strong desire to own and operate a business.
Comfortable making strategic decisions and taking ownership of daily operations.
Ambitious and committed to growing their franchise location(s).
Passionate about delivering excellent customer service.
Dedicated to creating a friendly, welcoming dining environment for all customers.
Understands the importance of building repeat business through consistent quality and engagement.
Possesses the necessary capital to invest in the franchise (total investment ranges from $120,550 – $338,550 depending on location and unit size).
Capable of maintaining working capital during the initial months of operation to ensure smooth business functioning.
Prepared to pay franchise fees, royalties (7%), and marketing fees (2% of gross sales).
Previous experience in foodservice, retail, or other customer-focused industries is beneficial but not mandatory.
Ability to manage staff, inventory, and operations efficiently.
Strong organizational and leadership skills to ensure smooth day-to-day operations.
Interested in establishing a franchise in high-traffic areas such as college towns, urban centers, or suburban communities.
Understands local demographics and can identify sites with strong customer potential.
Aligns with Bull Chicks’ mission of offering budget-friendly, high-quality meals.
Willing to follow operational standards and leverage the franchise’s support systems for success.
Open to ongoing training, marketing initiatives, and operational guidance.
Franchisees looking to grow beyond a single location over time.
Willingness to adopt marketing strategies and operational best practices to maximize ROI.
Summary: The ideal Bull Chicks franchisee is a motivated, customer-focused entrepreneur with financial readiness, operational capability, and a passion for quality fast-casual dining. Both first-time business owners and experienced investors who share the brand’s values can thrive with the support and guidance offered by Bull Chicks.
Category | Details |
---|---|
Franchise Fee | $39,000 |
Total Investment | $120,550 – $338,550 (depends on location, unit size, and build-out costs) |
Minimum Liquid Capital Required | $75,000 – $150,000 |
Net Worth Requirement | $250,000 – $400,000 |
Royalty Fee | 7% of gross sales |
Marketing Fee | 2% of gross sales |
Working Capital | Included in total investment; recommended to cover 3–6 months of operations |
Infrastructure / Build-Out Costs | Varies by location and size of unit (typically $50,000 – $200,000) |
Marketing Budget | 2% of gross sales plus local marketing initiatives (variable) |
Expected ROI | Location-dependent; averages between 15–25% for well-managed units |
Break-Even Time | Typically 6 months – 2 years depending on sales volume and location |
Potential Revenue Streams | In-store dining, takeout, catering, delivery partnerships, merchandise, promotions |
Veteran Incentive | $15,000 discount on the initial territory fee for qualifying veterans |
Financing Options | Available through third-party lenders for qualified candidates |