Established
2009
Franchise Units
190
Minimum Investment
$123,000
Franchise Fee
$20,000
Total Investment Range
$547,000
Home Based
No
Description
CheeZies Pizza offers a straightforward, value-driven franchise model that appeals to entrepreneurs seeking a low-overhead, high-demand business in the competitive pizza industry. With a focus on simplicity and quality, CheeZies delivers large, one-topping pizzas at an affordable price point, making it an attractive option for budget-conscious consumers. The brand's streamlined operations and efficient service model enable franchisees to maintain low operational costs while delivering a consistent product.
Why Invest in this Franchise?
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Market Demand: Pizza remains a staple in American cuisine, with a large and loyal customer base.
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Affordable Investment: Compared to other pizza franchises, CheeZies offers a more accessible entry point for new franchisees.
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Proven Model: The franchise's straightforward menu and operational efficiency have led to a track record of success in various markets.
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Brand Recognition: With multiple locations across several states, CheeZies has established a presence that can be leveraged for new franchisees.
Background
Established: 2009
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Franchise Units: Over 190 units across 10 states, including Oklahoma, Texas, Kansas, Colorado, Montana, Idaho, Missouri, Arkansas, Alabama, and Georgia .
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Founders: B.J. DuMond and Becky DuMond
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Parent Company: J&H Foods, Inc.
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Headquarters: Glenpool, Oklahoma
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Industry Category: Quick-service pizza restaurant
CheeZies Pizza was founded with the vision of providing high-quality, affordable pizza in a simple and efficient manner. The brand has grown steadily, focusing on high-traffic, multi-family, predominantly urban areas where ease of ordering and quick production are essential. The streamlined menu and operational model have contributed to its success in various markets.
Support Training
1. Pre-Launch Support
CheeZies Pizza ensures that new franchisees are fully prepared before opening their store:
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Site Selection Assistance: Guidance on choosing the best location based on traffic patterns, demographics, and competition.
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Lease Negotiation Support: Expert advice on negotiating favorable lease terms.
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Store Design & Build-Out: Assistance with interior layout, equipment placement, and overall store design to optimize workflow and customer experience.
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Licensing & Permits Guidance: Help navigating local, state, and federal regulations to ensure compliance.
2. Initial Training Program
Franchisees and their key staff undergo a comprehensive training program covering all aspects of operations:
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Food Preparation & Safety: Step-by-step training on making pizzas, handling ingredients, and maintaining food safety standards.
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Operational Procedures: Training on point-of-sale systems, inventory management, scheduling, and day-to-day store operations.
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Customer Service Excellence: Best practices for delivering fast, friendly, and efficient service.
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Financial Management: Basics of budgeting, cost control, and tracking sales performance to maximize profitability.
3. Marketing Support
CheeZies Pizza helps franchisees attract and retain customers through:
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Branding Guidance: Consistent branding materials, logos, and signage for all locations.
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Local & National Marketing Campaigns: Promotional strategies to generate awareness and drive sales.
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Digital Marketing Support: Assistance with social media, online ordering platforms, and website listings.
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Grand Opening Support: Help planning and executing promotional events to kickstart sales.
4. Ongoing Support
Once the store is operational, CheeZies Pizza continues to provide long-term guidance to ensure franchise success:
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Operational Audits & Reviews: Regular check-ins to monitor performance and identify areas for improvement.
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Continuous Training: Updates on new recipes, operational improvements, or marketing initiatives.
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Franchisee Network: Access to a community of franchisees for sharing ideas, advice, and best practices.
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Problem-Solving Assistance: Ongoing support from the corporate team for challenges in operations, staffing, or marketing.
Ideal Candidate
CheeZies Pizza seeks franchise partners who are motivated, business-minded, and aligned with the brand’s focus on simplicity, quality, and customer satisfaction. The ideal candidate typically possesses the following characteristics:
1. Entrepreneurial Spirit
Strong desire to own and operate their own business.
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Willingness to take initiative and make strategic decisions to grow the franchise.
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Commitment to the long-term success of the business.
2. Business & Operational Acumen
Experience in retail, food service, or management is helpful but not mandatory.
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Ability to handle daily operations, staff management, and customer service efficiently.
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Comfort with following proven systems and guidelines while also applying personal business judgment.
3. Financial Capability
Access to sufficient funds to cover initial franchise investment, including franchise fees, equipment, store build-out, and working capital.
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Capability to sustain the business through the initial months until it reaches profitability.
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Strong understanding of budgeting, financial management, and ROI expectations.
4. Customer-Oriented & Community-Focused
Passion for delivering exceptional customer service.
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Interest in engaging with the local community and building brand loyalty.
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Commitment to maintaining consistent quality and a positive customer experience
5. Location & Market Commitment
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Preference for high-traffic, family-friendly areas or urban locations where fast-service pizza has strong demand.
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Willingness to adapt business strategies to suit local market conditions while maintaining brand standards.
6. Personal Traits
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Resilient and adaptable to challenges that come with running a small business.
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Detail-oriented, organized, and capable of multitasking.
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Team player who can effectively lead and motivate staff.
Financial Detail
| Financial Component | Estimated Range / Details |
|---|---|
| Franchise Fee | $20,000 |
| Total Initial Investment | $123,000 – $547,000 |
| Building Costs & Improvements | $7,000 – $260,000 |
| Equipment, Furniture & Signage | $75,000 – $200,000 |
| Inventory & Supplies | $6,000 – $20,000 |
| Additional Funds (3 Months Working Capital) | $10,000 – $20,000 |
| Royalty Fees | 5% of gross sales |
| Advertising Fee / Marketing Fund | 2% of gross sales |
| Expected ROI | Varies by location; depends on operational efficiency |
| Break-Even Time | Typically 12–24 months |
| Revenue Streams | Carry-out, Delivery, Catering |
| Franchise Units (Current) | Over 190 units in 10 states (Oklahoma, Texas, Kansas, Colorado, Montana, Idaho, Missouri, Arkansas, Alabama, Georgia) |