2018
14
$136,000
$35,000
$551,700
No
Civil Axe Throwing is revolutionizing the entertainment landscape in the United States by offering a unique, adrenaline-pumping experience that combines precision, fun, and social interaction. As one of the premier indoor axe-throwing venues, Civil Axe Throwing provides a safe and exhilarating environment where individuals and groups can engage in friendly competition. Whether it's for a corporate team-building event, a birthday celebration, or a casual night out, Civil Axe Throwing delivers an unforgettable experience that keeps customers coming back.
With its commitment to safety, community engagement, and exceptional customer service, Civil Axe Throwing has established itself as a leader in the rapidly growing axe-throwing industry. The brand's innovative approach and dedication to providing top-notch entertainment make it an attractive franchise opportunity for aspiring entrepreneurs looking to invest in a profitable and dynamic business.
Booming Industry: The axe-throwing industry has experienced significant growth, with increasing demand for unique entertainment experiences. Civil Axe Throwing is at the forefront of this trend, offering a proven business model in a high-demand market.
Strong Brand Recognition: As a recognized leader in the axe-throwing sector, Civil Axe Throwing benefits from established brand recognition, which can lead to higher customer loyalty and reduced marketing costs for franchisees.
Community Engagement: The brand's community-focused initiatives, such as the 'Axe of Kindness' program, demonstrate a commitment to social responsibility, enhancing its reputation and appeal to socially conscious consumers.
Supportive Franchise System: Franchisees receive comprehensive support, including training, marketing, and operational assistance, ensuring they have the tools and resources needed to succeed.
Established Year: 2018
Franchising Since: 2020
Total Units: 14
Headquarters: Huntsville, Alabama
Founders: Not publicly disclosed
Ownership: Privately held
Industry Category: Entertainment / Leisure
Market Presence: Civil Axe Throwing has expanded to multiple locations across the United States, with a growing presence in key metropolitan areas.
Community Initiatives: The 'Axe of Kindness' program allows franchisees to host events that raise funds for local causes, fostering community involvement and goodwill.
Civil Axe Throwing offers a comprehensive support system to help franchisees succeed, covering all stages from pre-launch to ongoing operations:
Site Selection Assistance: Guidance on choosing the best location based on demographics, foot traffic, and local competition.
Lease Negotiation Support: Expert advice on lease terms and conditions to protect the franchisee’s interests.
Facility Design & Layout: Help with designing the axe-throwing lanes, customer areas, and safety measures to optimize customer experience and operational efficiency.
Regulatory Compliance Guidance: Assistance in understanding and meeting local safety and business regulations.
Initial Training Program: Hands-on instruction covering all aspects of operations, including:
Customer service best practices
Axe throwing safety protocols
Staff training and supervision
Scheduling and managing bookings
Point-of-sale (POS) system usage
Marketing Training: Techniques for local marketing, social media campaigns, and community engagement to attract and retain customers.
Operational Guidelines: Standard Operating Procedures (SOPs) provided to maintain brand consistency across all locations.
Regular Check-ins: Periodic visits and consultations from franchise support staff to monitor operations and provide guidance.
Problem-Solving Assistance: Help with addressing operational challenges, staffing issues, or customer service concerns.
Performance Analysis: Assistance in evaluating business performance metrics to optimize revenue and efficiency.
Branded Marketing Materials: Access to pre-designed flyers, banners, and digital assets.
Digital Marketing Guidance: Strategies for Google Ads, social media marketing, and local SEO to increase visibility.
Community Event Assistance: Support in organizing local events, fundraisers, or “Axe of Kindness” programs to enhance community engagement.
Workshops & Seminars: Access to regular workshops on industry trends, customer experience, and business growth.
Franchisee Network: Opportunity to connect with other franchisees to share best practices, marketing ideas, and operational tips.
Civil Axe Throwing seeks franchisees who are not just investors, but passionate business owners capable of driving growth while upholding the brand’s reputation. The ideal franchisee possesses a mix of business acumen, customer-centric mindset, and enthusiasm for entertainment and community engagement.
Entrepreneurial Experience: Prior experience in running a business, managing staff, or overseeing operations is highly valued.
Management Skills: Ability to hire, train, and manage a team effectively to deliver exceptional customer experiences.
Sales & Marketing Knowledge: Familiarity with marketing campaigns, local promotions, or social media strategies is advantageous.
Entertainment & Recreation Enthusiast: A genuine interest in offering unique, fun, and safe recreational activities.
Customer Experience Focused: Dedicated to creating memorable experiences that encourage repeat visits and word-of-mouth referrals.
Community-Oriented: Excited about engaging with the local community through events, fundraisers, and partnerships.
Financial Readiness: Ability to meet the required investment thresholds, including franchise fee, infrastructure costs, working capital, and marketing budgets.
Long-Term Commitment: Willingness to invest time, energy, and resources to grow the business sustainably.
Strategic Location Preference: Ideally located in urban or suburban areas with high foot traffic, easy accessibility, and a demographic interested in recreational entertainment.
Market Awareness: Understanding of local consumer behavior, entertainment trends, and potential competition.
Leadership & Motivation: Capable of inspiring a team and fostering a positive work environment.
Problem-Solving Skills: Able to navigate operational challenges with creativity and decisiveness.
Passion for Safety & Standards: Committed to maintaining strict safety protocols to ensure customer trust and brand integrity.
Summary: The ideal Civil Axe Throwing franchisee is a motivated entrepreneur who combines business acumen, financial readiness, and a passion for entertainment. They are community-focused, customer-oriented, and eager to create a fun, safe, and memorable experience for every guest, while growing a profitable franchise in a high-demand, expanding industry.
| Financial Detail | Amount / Range (USD) | Notes / Description |
|---|---|---|
| Franchise Fee | $35,000 | One-time fee to join the franchise system |
| Total Investment Required | $136,000 – $551,700 | Includes franchise fee, build-out, equipment, and initial working capital |
| Liquid Capital Required | $50,000 | Minimum readily available cash to fund initial operations |
| Net Worth Requirement | $100,000 | Minimum net worth to qualify for franchise ownership |
| Royalty Fees | Not publicly disclosed | Typically covers ongoing brand support, operational guidance, and marketing support |
| Marketing Budget | Not publicly disclosed | Recommended for local marketing campaigns, social media, and community events |
| Infrastructure / Build-Out Costs | $80,000 – $400,000 | Includes construction, lanes, safety equipment, furniture, and décor |
| Working Capital | $15,000 – $50,000 | Operational funds for initial months covering payroll, rent, and utilities |
| Break-Even Time | Varies; typically 12–24 months | Depending on location, foot traffic, and marketing effectiveness |
| Potential Revenue Streams | - Axe Throwing Sessions - Private Events & Parties - Merchandise Sales - Food & Beverage Sales - Community & Fundraising Events | Multiple streams diversify income and increase ROI |
| Expected ROI | Not publicly disclosed | Based on location, operational efficiency, and local market demand |
| Franchise Units (USA) | 14+ | Growing presence in urban and suburban markets across the country |
