2010
10
$150,000
$30,000
$350,000
No
Day & Night Cereal Bar is revolutionizing the dessert and breakfast scene in the U.S. by offering a unique, nostalgic experience that appeals to all ages. Born from the creative minds of Karmon DuPrée Jr., Danielle Booker, and Greg Robinson, this innovative concept began as a food truck in Los Angeles in 2020. It quickly gained popularity, leading to the opening of multiple brick-and-mortar locations across the country.
The franchise specializes in customizable cereal bowls and shakes, allowing customers to relive their childhood memories with a modern twist. With a menu that includes options like the "Unicorn Breath" shake and "Mucha Lucha" bowl, Day & Night Cereal Bar offers a fun and engaging dining experience.
The brand's commitment to quality and creativity has garnered attention nationwide, making it a standout choice for franchise investment in the dessert and breakfast industry
Unique Concept: Day & Night Cereal Bar offers a one-of-a-kind dining experience that combines nostalgia with innovation, setting it apart from traditional dessert and breakfast establishments.
Proven Success: With multiple successful locations across the U.S., the franchise has demonstrated its ability to attract and retain customers.
Brand Recognition: The brand's presence in major cities and its growing popularity provide a solid foundation for future expansion.
Supportive Community: Joining the Day & Night Cereal Bar franchise means becoming part of a supportive network of franchisees and a brand that values creativity and customer satisfaction.
Established Year: 2020
Founders: Karmon DuPrée Jr., Michael Castillo, Greg Robinson, and Danielle Booker
Brand Journey:
Day & Night Cereal Bar was founded in May 2020 by Karmon DuPrée Jr. and Michael Castillo in Los Angeles, California. The concept emerged during the COVID-19 pandemic, capitalizing on the nostalgia for childhood cereals and the growing trend of unique, Instagram-worthy food experiences. The brand quickly gained popularity, leading to the opening of multiple locations across the United States.
Ownership and Market Presence:
The franchise has expanded rapidly, with at least 10 locations across various states, including California, North Carolina, Maryland, Virginia, South Carolina, Massachusetts, and Georgia. The brand is known for its commitment to quality and creativity, offering a unique dining experience that appeals to all ages.
Industry Category: Dessert and Breakfast Dining
Inspiration Behind the Name:
The name "Day & Night" is inspired by the song "Day 'n' Night" by rapper Kid Cudi, who hails from Shaker Heights, Ohio. Both Karmon DuPrée Jr. and Greg Robinson grew up in the same neighborhood, and their shared connection to Kid Cudi influenced the brand's name.
Franchise Information:
Day & Night Cereal Bar is an approved franchise opportunity in the U.S. market. The brand offers comprehensive support and training to its franchisees, ensuring consistency and quality across all locations. With a unique concept and strong brand identity, Day & Night Cereal Bar presents an exciting opportunity for entrepreneurs looking to invest in the food and beverage industry.
Day & Night Cereal Bar offers comprehensive support and training to its franchisees, ensuring they are well-equipped to operate successfully:
Pre-Launch Support:
Site Selection Assistance: Guidance in choosing optimal locations that align with the brand's target demographic.
Lease Negotiation: Support in negotiating favorable lease terms to set up the franchise.
Store Design and Build-Out: Assistance in designing and constructing the store to meet brand standards.
Training Programs:
Operational Training: Comprehensive training covering daily operations, inventory management, and customer service.
Product Preparation: Instruction on preparing the menu items to maintain consistency and quality.
Staff Training: Training programs for staff to ensure they deliver excellent customer service.
Ongoing Support:
Marketing Assistance: Access to marketing materials and strategies to promote the franchise locally.
Operational Support: Continuous support to address any operational challenges and ensure smooth running.
Supply Chain Management: Established relationships with suppliers to ensure consistent product quality and timely delivery.
Ideal Candidate Profile:
The ideal franchisee should possess:
Business Acumen: Experience in retail or foodservice management is beneficial.
Customer-Centric Attitude: A commitment to providing exceptional customer service.
Community Engagement: Ability to connect with local communities and build strong customer relationships.
The ideal Day and Night Cereal Bar franchisee is a highly motivated, community-focused entrepreneur who is passionate about delivering a fun and memorable customer experience.
Please Note: These financial figures are estimates designed to represent a general opportunity in this market segment and are not an offer to franchise. Specific costs are contained only within the official Franchise Disclosure Document (FDD).
