1981
20
$84,700
$49,500
$133,600
No
Deer Solution is a unique, eco-friendly franchise opportunity that specializes in providing all-natural deer repellent services to homeowners and businesses across the United States. Founded in 1981 and headquartered in Parsippany, New Jersey, the company began franchising in January 2022. With over 20 territories sold and several operational locations, Deer Solution has quickly established itself as a leader in the niche market of deer damage prevention.
The franchise offers a turnkey, home-based business model that combines flexibility with recurring revenue. Franchisees utilize a proprietary, all-natural spray repellent that is family, pet, and environmentally friendly, applied monthly to properties to deter deer from damaging landscapes. This service is especially appealing to homeowners who have invested in landscaping and wish to protect their property from deer-related damage.
Niche Market Leadership: Deer Solution operates in a specialized segment within the home services industry, focusing exclusively on deer damage prevention.
Eco-Friendly Service: The use of all-natural, non-toxic repellents appeals to environmentally conscious consumers.
Recurring Revenue Model: Monthly service contracts provide consistent and predictable income streams.
Low Overhead: The home-based business model reduces the need for expensive real estate and staffing.
Comprehensive Support: Franchisees receive extensive training and ongoing support, including marketing, operational guidance, and customer service assistance.
Established Year: 1981 – Deer Solution was founded to provide environmentally safe, effective solutions for homeowners struggling with deer-related property damage.
Franchise Launch: Deer Solution began offering franchises in January 2022, quickly expanding its reach across the United States.
Founders & Ownership: Deer Solution is a privately held company founded by experts in wildlife management and eco-friendly pest solutions. The current ownership continues to emphasize sustainable, environmentally responsible solutions for residential properties.
Franchise Units: As of now, Deer Solution has over 20 territories sold across multiple U.S. states, including New Jersey, New York, Pennsylvania, South Carolina, Michigan, Texas, Wisconsin, and Georgia. The company plans continued growth through selective franchising to maintain quality and support.
Brand Journey & Company History:
1981: Company founded to tackle deer damage using all-natural, non-toxic repellents.
2000s: Expanded services and refined proprietary deer repellent formulations.
2022: Officially launched franchising in the USA, offering a home-based, low-overhead business model.
Present: Deer Solution has become a recognized leader in the deer control niche, known for sustainable practices and recurring revenue opportunities for franchisees.
Market Presence & Industry Category: Deer Solution operates in the Home Services / Pest Control industry, specifically focusing on eco-friendly deer damage prevention. The franchise targets suburban and rural areas with significant deer populations and high landscaping investment by homeowners.
Unique Selling Proposition (USP): Deer Solution stands out by combining all-natural, pet- and family-safe repellents with a recurring revenue model, allowing franchisees to build long-term customer relationships while promoting environmentally responsible solutions.
Deer Solution provides extensive support and training to ensure franchisees succeed from the very beginning and continue to grow their business. The program is designed to cover every aspect of running a franchise, from pre-launch preparation to ongoing operational guidance.
Before opening, franchisees receive hands-on and classroom training to master all operational aspects:
Classroom Training (19 hours): Comprehensive modules on business operations, sales strategies, customer service, and marketing techniques.
On-the-Job Training (21 hours): Field-based training with experienced franchise personnel, including practical application of Deer Solution’s proprietary repellent, territory setup, and service scheduling.
Software & Tools Introduction: Franchisees are trained on Deer Solution’s proprietary software for customer relationship management (CRM), scheduling, billing, and performance tracking.
Franchisees benefit from continuous operational guidance:
Territory Development: Assistance with selecting and analyzing the most profitable territories to maximize growth potential.
Process Documentation: Detailed operational manuals covering service protocols, safety guidelines, and customer interactions.
Supply Chain Support: Guidance on sourcing repellent materials, equipment, and vehicles to maintain consistent service quality.
Field Support: Ongoing support from field operations specialists to help franchisees optimize service routes, manage staff, and troubleshoot operational challenges.
Deer Solution ensures franchisees can attract and retain customers:
Brand Marketing Materials: Ready-to-use templates for flyers, brochures, and promotional campaigns.
Digital Marketing Support: Guidance on SEO, social media campaigns, email marketing, and website optimization.
Advertising Strategy: Help with local advertising, seasonal promotions, and community engagement to drive customer acquisition.
Lead Generation: Assistance with generating recurring service contracts through targeted campaigns and referrals.
Franchisees have access to ongoing educational resources to improve skills and knowledge:
Webinars & Online Training: Regular sessions on business growth, marketing updates, and operational best practices.
Franchisee Conferences: Annual meetings to share strategies, network with other franchisees, and learn about new products or services.
Resource Library: Access to guides, videos, FAQs, and troubleshooting materials to enhance franchise operations.
After launch, Deer Solution continues to provide support to ensure sustained success:
Dedicated Support Line: Toll-free number for immediate assistance with operational or customer service challenges.
Field Visits: Scheduled visits from regional representatives to monitor performance, provide coaching, and help implement improvements.
Business Growth Guidance: Help with expanding the business, including additional territories, upselling services, and improving efficiency.
Optional Absentee Ownership Support: Assistance for franchisees who choose to hire managers and operate the business on a part-time or absentee basis.
Deer Solution seeks entrepreneurial individuals who are passionate about sustainability, home services, and customer satisfaction. The ideal franchisee combines business acumen with a hands-on approach to delivering high-quality, eco-friendly deer repellent services.
Ownership Spirit: Motivated to operate and grow their own business rather than simply work for a paycheck.
Self-Starter: Comfortable taking initiative, managing daily operations, and making strategic business decisions.
Goal-Oriented: Focused on achieving growth, recurring revenue, and customer satisfaction targets.
Experience Desired: While prior experience in home services, landscaping, or pest control is beneficial, it is not mandatory. Strong management, sales, or operational skills are a plus.
Team Leadership: Capable of hiring, training, and supervising staff as the business expands.
Financial Literacy: Comfortable managing budgets, pricing services, and understanding cash flow and ROI metrics.
Eco-Conscious: Committed to offering non-toxic, environmentally safe solutions to homeowners.
Community Focused: Willing to educate customers about sustainable practices and promote environmentally friendly products.
Financial Capability: Able to meet the required liquid capital ($100,000) and net worth ($200,000) criteria for initial investment and operational costs.
Time Commitment: Willing to dedicate the necessary time to launch the business successfully, with the flexibility for part-time or absentee ownership if desired.
Growth-Oriented: Interested in potentially expanding into multiple territories or additional service offerings.
Suburban & Rural Markets: Ideal candidates are interested in territories with significant deer populations and residential areas with landscaping investments.
Community Engagement: Able to build strong relationships with local homeowners and businesses to secure recurring contracts.
Customer-Focused: Prioritizes customer satisfaction and long-term relationships.
Resilient & Adaptable: Can navigate seasonal fluctuations and market challenges effectively.
Detail-Oriented: Ensures services are delivered to high standards, maintaining the company’s reputation for excellence.
| Category | Details / Range (USD) |
|---|---|
| Initial Franchise Fee | $49,500 |
| Total Initial Investment | $84,700 – $133,600 |
| Service Vehicle / Equipment | $9,500 – $13,600 |
| Start-Up Marketing Budget | $15,000 |
| Royalty Fee | 8% of monthly gross sales |
| Advertising Fee | 2% of monthly gross sales |
| Required Liquid Capital | $100,000 |
| Required Net Worth | $200,000 |
| Working Capital | Included in total investment, typically $10,000 – $20,000 |
| Break-Even Time | 12 – 18 months (depending on territory and operational efficiency) |
| Expected ROI | 20% – 30% annually (subject to market conditions) |
| Revenue Streams | Monthly service contracts, upselling additional services, multi-territory expansion |
| Infrastructure Cost | Office/home setup, equipment, service vehicle, software – $20,000 – $30,000 |
| Ongoing Support | Included in royalty and advertising fees: operational, marketing, software, and training |
Notes:
The investment ranges reflect territory size, vehicle choice, and marketing intensity.
Monthly recurring service contracts form the backbone of predictable revenue, with optional upsells boosting income.
The franchise model supports both part-time/absentee ownership and full-time operational involvement.
