Established
2016
Franchise Units
1
Minimum Investment
$150,000
Franchise Fee
$40,000
Total Investment Range
$350,000
Home Based
No
Description
Flawless Icon is redefining beauty and wellness with a luxurious, science-driven approach that blends advanced technology with premium customer experiences. Established to empower individuals through confidence and self-care, the Flawless Icon brand has quickly risen as a leading name in the aesthetic and beauty industry across the United States. With a strong focus on non-invasive treatments, professional skincare, and modern aesthetics, Flawless Icon offers franchise partners an opportunity to join a fast-growing market with exceptional revenue potential.
From celebrity-inspired treatments to personalized skincare consultations, every Flawless Icon location is designed to deliver a first-class experience that aligns with the modern client’s desire for results-driven beauty services. The brand’s reputation for innovation, customer satisfaction, and aesthetic excellence has positioned it as one of the most desirable franchise opportunities in the U.S. beauty and wellness space today.
Why Invest in the Flawless Icon Franchise?
Investing in a Flawless Icon franchise means stepping into a proven business model with an upscale identity and strong market demand. The beauty and aesthetics industry continues to thrive, with non-surgical and self-care services generating billions annually. Flawless Icon capitalizes on this growth by offering an established system with high profitability, multiple service streams, and strong consumer loyalty.
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Premium Market Positioning: The brand appeals to the fast-growing segment of consumers seeking affordable luxury and visible results.
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Turnkey Model: Comprehensive setup guidance and operational systems allow even first-time entrepreneurs to confidently operate their franchise.
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Multiple Revenue Streams: Services include facials, body contouring, lash extensions, laser treatments, and skincare products.
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Strong Brand Identity: Aesthetic consistency and luxury ambiance attract a high-end clientele and repeat business.
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Community & Networking: Franchisees become part of a powerful network with ongoing innovation and brand marketing.
Background
Brand Overview:
Flawless Icon is a luxury beauty and aesthetics brand founded in 2016 by Shaleka Jay, a visionary entrepreneur who saw an opportunity to merge technology, self-care, and empowerment in the beauty industry. What began as a single boutique spa in Miami, Florida, quickly evolved into a full-scale beauty movement — known for its modern treatments, inclusive approach, and results-driven services.
Industry Category:
Health, Beauty & Wellness / Medspa / Aesthetic Services
Headquarters:
Miami, Florida, USA
Ownership Structure:
Privately held under Flawless Icon Franchising LLC, officially registered in Florida.
Number of Units (as of 2025):
15+ locations operating or in development across the United States
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Rapidly expanding footprint in Florida, Georgia, Texas, and Illinois
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Target markets include California, New York, Arizona, and North Carolina
Company Journey:
Flawless Icon began with a mission to make luxury beauty experiences accessible while maintaining a high standard of professionalism and elegance. The brand became known for its non-invasive aesthetic services, such as body contouring, skincare treatments, laser services, and lash enhancements, delivered in a spa-like atmosphere that celebrates confidence and self-expression.
Through innovation, celebrity clientele, and strong word-of-mouth growth, the company gained a national reputation for its consistency and results. By 2017, Flawless Icon began offering franchise opportunities to entrepreneurs who shared its vision — providing them with a turnkey model, comprehensive support, and access to a brand that resonates with modern consumers.
Market Presence in the USA:
Flawless Icon has become a recognizable name in urban centers and high-traffic lifestyle districts. Its upscale branding, focus on inclusivity, and holistic client approach make it stand out in the $60+ billion U.S. beauty and wellness market.
The brand continues to position itself as a premium medspa franchise for entrepreneurs who want to combine passion, profit, and purpose — redefining what it means to be “Flawless” in today’s beauty culture.
Support Training
Flawless Icon offers world-class support designed to ensure every franchise partner achieves operational excellence from day one.
Pre-Launch Support:
Site selection guidance and lease negotiation assistance
Studio layout, design, and construction support to ensure brand consistency
Help with local business licensing, permits, and vendor coordination
Comprehensive Training:
Initial training covering business operations, customer service, and sales strategy
Hands-on technical training on aesthetic equipment, skincare treatments, and client management
Ongoing certification programs to maintain service quality and innovation
Marketing & Growth Support:
National-level digital marketing, PR, and brand campaigns
Local SEO, social media strategy, and lead generation support
Access to an extensive marketing toolkit and promotional calendar
Ongoing Operational Support:
Regular performance evaluations and profitability coaching
Access to proprietary CRM and booking systems
Continuous innovation through new product and treatment rollouts
Flawless Icon’s support structure ensures franchisees are never alone — every step is backed by experienced professionals committed to their growth and success.
Ideal Candidate
Flawless Icon seeks driven and passionate entrepreneurs who believe in the power of beauty, wellness, and empowerment. While prior experience in the aesthetics industry is a plus, it’s not mandatory — the franchisor provides complete business and technical training.
The ideal Flawless Icon franchisee:
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Is a motivated entrepreneur or investor with strong leadership and people skills
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Has a passion for luxury beauty, aesthetics, and customer service excellence
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Possesses a minimum liquid capital investment capability
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Is committed to upholding brand standards and delivering a premium client experience
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Prefers to operate in urban or suburban locations with strong demographics for professional clientele
Whether you’re an experienced business owner or a first-time entrepreneur, Flawless Icon provides a structured path to success with ongoing mentorship and brand support.
Financial Detail
| Investment Category | Estimated Cost (USD) |
|---|---|
| Total Investment Required | $150,000 – $350,000 |
| Minimum Investment Required | $150,000 |
| Franchise Fee | $40,000 – $50,000 |
| Royalty Fee | 6% of gross sales |
| Marketing Fee | 2% of gross sales |
| Working Capital | $25,000 – $50,000 |
| Infrastructure & Setup Cost | $100,000 – $200,000 |
| Expected ROI | 20% – 30% annually |
| Break-even Time | 12 – 24 months |
| Revenue Streams | Aesthetic treatments, skincare sales, membership plans |
Flawless Icon’s franchise model is designed for scalability, allowing franchisees to expand with multiple locations once their first unit achieves operational success.