Established
2018
Franchise Units
10
Minimum Investment
₹ 5,00,000
Franchise Fee
₹ 1,00,000
Total Investment Range
₹ 17,62,500
Home Based
No
Description
The Indian dessert landscape is undergoing a massive shift. Consumers are moving away from traditional mass-produced sweets and actively seeking premium, artisanal culinary experiences. Positioned perfectly at the intersection of luxury and indulgence, Cookie N Creme has emerged as a standout name in the gourmet dessert segment. Offering a sophisticated menu featuring premium gelatos, customized handcrafted Belgian chocolates, and decadent overstuffed cookie combinations, the brand provides an unforgettable sensory experience.
Cookie N Creme has successfully established a powerful market positioning in India by bridging the gap between high-end dessert boutiques and accessible fast-casual kiosks. The brand's focus on aesthetic, "Instagrammable" presentation, combined with rich, natural flavors, appeals heavily to India’s massive demographic of young, tech-savvy consumers and families looking for a premium treat. By combining world-class culinary standards with an adaptable operational framework, Cookie N Creme has solidified its reputation as a highly lucrative, modern food and beverage brand poised for rapid nationwide expansion.
Background
Established Year: 2018
Franchising Launch Date: 2022
Founders: Sudha Surana & Abhishek Surana
Active Units: Less than 10 (rapidly scaling)
Headquarters: New Delhi, India
Industry Category: Food & Beverage – Premium Desserts, Gelato, and Bakeries
The Brand Journey & Market Presence
Cookie N Creme began its journey with a simple yet ambitious vision: to redefine the gourmet dessert experience in India. Founded by Sudha and Abhishek Surana, the brand stood out by shifting the focus toward premium ingredients, artisanal execution, and inclusivity—pioneering a menu that caters to diverse dietary preferences with its vegan and gluten-free gelato selections. Recognizing a massive gap in the market for premium Belgian chocolate customization and authentic gelatos, the brand initiated its franchise expansion model to tap into Tier 1 and Tier 2 cities across India. With a solid initial footprint in Delhi-NCR, the company is actively expanding its market presence across 30+ major Indian states and territories.
Support Training
Cookie N Creme ensures its franchise partners are never left to figure things out on their own. The brand offers a holistic, end-to-end support ecosystem designed to drive profitability from day one.
Pre-Launch & Site Selection Support: The corporate team provides intensive demographic profiling, footfall analysis, and structural evaluations to help you secure the absolute best location (malls, high streets, or transit hubs). They also manage the complete store layout design, interior branding, and kitchen equipment setup.
Operational & IT Integration: Franchisees receive a fully integrated, state-of-the-art Point of Sale (POS) billing system, inventory management software, and supply chain tracking mechanisms to keep daily operations completely transparent and seamless.
Comprehensive Training Program: Before the grand opening, the brand hosts detailed classroom and hands-on operational training for the franchise owner and their initial staff. This covers inventory handling, hygiene protocols, product presentation, and customer service excellence.
Marketing & Launch Assistance: To ensure a blockbuster opening, Cookie N Creme delivers localized marketing blueprints, digital assets, influencer collaboration strategies, and launch-day promotional campaigns.
Ongoing Field Support: Franchisees benefit from continuous field visits from regional operational heads, periodic menu innovations, ongoing quality control audits, and centralized supply chain management for raw materials.
Ideal Candidate
Cookie N Creme is looking for passionate business partners rather than just passive investors. The ideal candidate should match the following criteria:
Passion for Hospitality: A strong drive to thrive within the food and beverage industry and a deep commitment to maintaining impeccable customer service standards.
Business Acumen & Leadership: Prior experience in corporate management, retail, or hospitality is highly valued, along with the ability to lead, motivate, and manage a small team of kitchen and service staff.
Investment Capability: The financial capacity to cover the initial setup costs, franchise fees, and initial working capital requirements without over-leveraging.
Brand Compliance: A strong willingness to learn, adapt, and strictly adhere to Cookie N Creme’s established operating blueprints, maintaining absolute product consistency.
Location Access: Preference is given to individuals who own or have access to commercial real estate in high-visibility zones like major shopping malls, educational clusters, premium high streets, or high-traffic transit areas.
Financial Detail
| Investment Component | Kiosk Model (Low Footprint) | Café Model (Full Premium Experience) |
| Space Required | 70 to 100 sq. ft. | 300 to 500 sq. ft. |
| Minimum / Initial Infrastructure Cost | INR 3,62,500 | INR 12,62,500 |
| Centralized Franchise Fee | INR 1,00,000 to INR 5,00,000 | INR 5,00,000 |
| Initial Inventory Capital | INR 1,00,000 | INR 2,00,000 |
| Total Estimated Investment | INR 5,00,000 – INR 8,52,500 | INR 17,62,500 |
| Royalty / Commission Fee | 1% of monthly gross sales | 1% of monthly gross sales |
| Gross Profit Margins | 35% – 55% | 35% – 55% |
| Average Expected ROI | Up to 318% | 248% |
| Capital Break-even Time | 12 to 14 months | 18 to 24 months |