Established
2014
Franchise Units
50
Minimum Investment
₹ 6,00,000
Franchise Fee
₹ 2,00,000
Total Investment Range
₹ 6,50,000
Home Based
No
Description
The humble egg has stepped out of the traditional street-side stalls and stepped directly into the modern gourmet spotlight. Eggoholic is India’s first premium egg food showroom, completely changing how the nation consumes its favorite source of protein. Operated under its parent company, Yappy Tasty Food Hub Pvt. Ltd., Eggoholic is a unique, fast-casual QSR (Quick Service Restaurant) concept that elevates everyday egg preparations into hygienic, modern, and highly creative culinary experiences.
India is home to a massive population of "eggetarians"—individuals who follow a vegetarian lifestyle but enthusiastically consume eggs for flavor and fitness. Despite an overwhelming demand for egg-based snacks across all age groups, the market has historically remained unorganized, often restricted to roadside stalls with questionable hygiene standards. Eggoholic solves this exact pain point. By blending authentic street-style flavors with ultra-hygienic preparation methods, a vibrant store environment, and a standardized menu, the brand has created an elite dining space that keeps families, students, and working professionals coming back for more.
Background
Established Year: Founded in 2014, Eggoholic spent years researching consumption patterns and perfecting proprietary spice blends before officially launching its aggressive franchising model in 2018.
Parent Company & Ownership: Owned and operated by Yappy Tasty Food Hub Pvt. Ltd., originating from the food capital of Central India—Indore, Madhya Pradesh.
Active Units: The brand boasts a robust and growing network of 50+ active outlets across India.
Industry Category: Food & Beverage – Quick Service Restaurant (QSR) / Food Showroom.
Market Positioning: Positioned as India’s premier organized egg-specialty brand, providing street-style nostalgia inside a modern, colorful, and family-friendly storefront.
Support Training
1. Pre-Launch Support
Site Selection & Location Survey: Expert teams assist you in analyzing footfall, demographics, and accessibility to lock in the perfect high-visibility street or commercial mall location.
Interior Layout & Turnkey Design: Detailed architectural blueprints are provided to transform a standard commercial space into a vibrant, colorful, and space-efficient Eggoholic showroom.
2. Operational & Technical Training
Staff Recruitment & Training: Comprehensive kitchen and service training programs are conducted directly at the franchise site. Your staff will master standardized cooking techniques to maintain exact taste consistency.
Detailed Operating Manuals: Franchisees receive complete operational playbooks covering inventory management, food safety protocols, and daily checklists.
3. Supply Chain & R&D Support
Proprietary Spices & Raw Material Vendor Networks: You will gain access to vetted vendor networks for fresh ingredients, while the brand provides its unique, pre-blended secret spices to protect flavor consistency across the country.
Continuous Menu Updates: In-house food technologists routinely update the menu with seasonal and trending food items at no extra cost to the franchisee.
4. Marketing & IT Infrastructure
Marketing & Launch Collateral: Brochures, pamphlets, digital designs, and grand-opening marketing materials are supplied directly by the corporate team.
Billing & Accounting Systems: Modern, online POS accounting systems and integrated software are deployed for simple, transparent, and remote management of daily sales.
Ideal Candidate
Eggoholic is looking for driven, enthusiastic partners to build local communities around great food. You do not need decades of restaurant experience to succeed, but you do need the right mindset:
Business Background & Passion: Individuals with a strong entrepreneurial spirit, leadership skills, and a genuine passion for the food and hospitality industry.
Investment Capability: Financial readiness to cover the initial setup costs, working capital, and minor localized contingency expenses.
Operational Commitment: Investors who can either actively manage the store or appoint a trusted, hands-on manager to maintain the brand’s strict hygiene and customer service metrics.
Location Preference: Commercial high streets, prominent market zones, areas near corporate hubs/universities, or food courts in high-footfall shopping malls.
Financial Detail
| Investment Component | Financial Metric (Estimated Figures) |
| Minimum Setup Investment | ₹5,00,000 |
| Total Maximum Investment | ₹6,00,000 to ₹6,50,000 (depending on area size) |
| Franchise Brand Fee | ₹2,00,000 (Included in the total investment) |
| Equipment Cost | ₹1,50,000 (Commercial tavas, refrigeration, utensils) |
| Interior, Furniture & Fixtures | ₹1,50,000 to ₹2,00,000 (Variable by space scale) |
| Initial Raw Materials & Spices | ₹1,40,000 |
| Required Floor Area | 150 Sq. Ft. to 250 Sq. Ft. |
| Monthly Working Capital | ₹50,000 (Approximate buffer recommended) |
| Staffing Requirements | 2 to 3 trained kitchen/counter personnel |
| Royalty Fees | 0% (Zero Royalty) |
| Franchise Agreement Term | 3 to 5 Years (Fully Renewable) |
| Expected Return on Investment (ROI) | 25% to 30% annually |
| Break-Even Time Frame | 6 to 9 Months |