Established
2015
Franchise Units
5
Minimum Investment
₹ 20,00,000
Franchise Fee
₹ 2,00,000
Total Investment Range
₹ 30,00,000
Home Based
No
Description
The Indian gems and jewelry sector is undergoing a massive shift. While traditional gold remains a classic choice, there is an explosive surge in demand for premium, modern, and accessible luxury. Enter Flaunt Basket, a premier designer fine silver jewelry brand that is perfectly capturing this evolving retail landscape.
Launched with a vision to make high-quality, genuine 92.5% sterling silver jewelry an everyday luxury, Flaunt Basket has established itself as a highly profitable and reputable brand. Bridging the gap between overpriced luxury items and cheap imitation jewelry, the brand offers expertly crafted, hypoallergenic, and contemporary designs for men, women, and children. Operating on a highly successful FOFO (Franchise Owned Franchise Operated) model, Flaunt Basket offers entrepreneurs a turnkey retail business backed by a strong global supply chain, robust market positioning, and a zero dead-stock risk model.
Why Invest in a Flaunt Basket Franchise?
Investing in a franchise is all about balancing risk with reward. Flaunt Basket minimizes market risk by offering an incredibly appealing retail framework built for the Indian market:
Massive Market Demand: The premium sterling silver market is growing rapidly in India due to shifting consumer preferences toward minimalist, office-wear, and casual jewelry.
Zero Dead-Stock Risk: One of the biggest fears in retail is unsold inventory. Flaunt Basket protects its franchise partners by ensuring efficient inventory rotation and highly curated product lines.
Global Sourcing & Exquisite Craftsmanship: Products are sourced globally from top manufacturing hubs like Italy, Thailand, Turkey, and Hong Kong, alongside partnerships with master artisans in Jaipur, Bengal, and Chennai.
Guaranteed Purity: Every piece comes with an authentication certificate and a brand hologram, establishing instant consumer trust.
High Profitability: Low operating overheads combined with excellent margins ensure an attractive return on investment (ROI).
Background
Flaunt Basket began its journey with a commitment to quality and extensive market research before launching its commercial operations.
Established Year: Founded in 2015 (Dedicated to R&D and product positioning until opening its first corporate flagship outlet in 2017).
Franchise Operations Started: 2019
Active Units: 5+ Outlets with active expansion across major Indian retail hubs.
Founders/Key Ownership: Usha Sajjanraj Kothari
Headquarters: Bengaluru, Karnataka
Industry Category: Retail – Fashion Jewelry, Accessories, & Luxury Goods
Market Presence: Rapidly expanding across Pan-India, localized in key high-footfall commercial malls and high streets.
Support Training
1. Pre-Launch & Infrastructure Support
Assistance with store location selection based on footfall analytics.
Standardized architectural layouts and high-end interior designs optimized for luxury jewelry presentation.
2. Operational & Staff Training
Intensive product information and customer interaction training conducted at the corporate base in Bengaluru.
Comprehensive, detailed operational manuals provided to maintain uniform brand standards.
Billing systems, point-of-sale (POS) integration, and CCTV setup training.
3. Inventory & Supply Chain Management
Curated inventory planning tailored to local regional demographics.
Consistent supply of global and domestic designer jewelry segments (Bridal, Office wear, College wear, and Festive lines).
4. Marketing & Branding Support
National digital media campaigns and localized marketing strategies.
Provision of localized outdoor advertising layouts, brochures, and promotional materials.
Ideal Candidate
Flaunt Basket is looking for driven, entrepreneurial individuals who want to build a lasting legacy in retail. You are a perfect fit if you meet the following criteria:
Business Mindset: Prior experience in retail management, fashion, apparel, or luxury lifestyle industries is a plus, though not mandatory.
Passion for the Brand: A keen eye for contemporary fashion trends and a dedication to upholding exceptional customer service standards.
Investment Capability: The financial stability to comfortably cover capital expenditure, initial stock purchasing, and initial working capital needs.
Location Choice: Ownership of or access to a commercial property (high street market, premium neighborhood, or a reputable commercial shopping mall) with high visibility and continuous foot traffic.
Age Profile: Applicants must be 21 years of age or older.
Financial Detail
| Investment Parameter | Financial Estimates & Specifications |
| Total Initial Investment | ₹20 Lakhs – ₹30 Lakhs (Can scale up to ₹50 Lakhs depending on store size) |
| Minimum Capital Requirement | ₹20 Lakhs |
| Franchise Fee | ₹2 Lakhs – ₹5 Lakhs |
| Initial Stock Allocation | ₹15 Lakhs (Includes comprehensive silver inventory across segments) |
| Space/Infrastructure Required | 200 Sq. Ft. to 500 Sq. Ft. (Commercial/Malls/High Streets) |
| Interior & Fit-Out Costs | ₹3 Lakhs – ₹10 Lakhs (Varies based on total square footage) |
| Marketing & Setup Buffer | Handled via integrated brand-supported materials |
| Royalty/Brand Fee | 5% (FOFO Model framework) |
| Expected Payback Period | 1 Year and 10 Months to 3 Years |