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GuestHouse International Opportunities

USA & CAN

Established

1983

Franchise Units

60

dollar

Minimum Investment

$250,000

dollar

Franchise Fee

$35,000

dollar

Total Investment Range

$2,500,000

Home Based

No

Description

A Trusted Name in Affordable Hospitality

GuestHouse International stands as one of America’s most recognizable names in affordable lodging, combining comfort, value, and personalized hospitality. For decades, the brand has built a loyal following among travelers who seek reliable, midscale accommodations without compromising on service. From family vacations to business stays, GuestHouse International has earned its place in the U.S. hotel market as a brand synonymous with “value you can trust.”

As a franchise opportunity, GuestHouse International offers investors a chance to join a respected and growing hospitality network with deep industry roots. Backed by a proven business model, strong brand recognition, and the operational expertise of a seasoned franchise support team, franchisees gain the advantage of running a profitable hotel brand positioned in one of the most resilient sectors in the U.S. economy — midscale hospitality.

Why Invest in the GuestHouse International Franchise?

Investing in GuestHouse International means joining a time-tested franchise built for scalability, consistency, and profitability. The brand appeals to a wide demographic of travelers seeking clean, comfortable, and affordable accommodations — a segment that consistently performs well in both strong and weak economies.

Here’s why investors choose GuestHouse International:

  • Proven Business Model: Decades of operational experience and established systems designed for long-term profitability.

  • High Brand Equity: A recognizable name across key U.S. travel corridors and secondary markets.

  • Affordable Entry Point: Lower initial investment compared to upscale hotel chains, allowing for faster ROI.

  • Flexible Conversion Opportunities: Ideal for existing independent hotels seeking rebranding under a respected franchise.

  • Robust Support & Technology: Centralized booking systems, marketing tools, and revenue management assistance that simplify operations.

  • Recession-Resistant Industry: With consistent demand for budget-friendly stays, midscale lodging remains a stable investment category.


Background

Established Year: 1983

Founder: Originally founded by industry professionals passionate about affordable lodging solutions.
Headquarters: Hendersonville, Tennessee, USA
Industry Category: Hospitality, Hotels & Lodging
Franchise Units: Over 60+ properties across the United States

GuestHouse International began its journey in 1983 with a vision to create a hospitality brand that blends the consistency of national chains with the warmth and authenticity of local ownership. Over the years, the company has steadily grown its footprint across the U.S., especially in suburban, secondary, and highway markets.

In 2018, GuestHouse International became part of Red Lion Hotels Corporation (RLH Corporation) — one of America’s leading hospitality groups — which further strengthened its national presence and operational capabilities. Today, the brand benefits from RLH’s powerful reservation systems, marketing infrastructure, and franchise management expertise.

With over three decades of success, GuestHouse International continues to evolve, attracting modern travelers through competitive pricing, upgraded amenities, and strong online visibility while offering franchisees a reliable path to growth in the hospitality sector.


Support Training

GuestHouse International provides franchise owners with comprehensive, ongoing support to ensure operational success and long-term profitability. Whether you’re a first-time hotelier or an experienced investor, the brand’s support system covers every phase of ownership.


Pre-Launch Support

  • Site Selection Assistance: Guidance on selecting a high-visibility, demand-driven location.

  • Design & Renovation Consultation: Professional support for property layout, branding, signage, and décor to align with GuestHouse standards.

  • Licensing & Compliance: Help with permits, vendor setup, and regulatory approvals.

Operational Support

  • Revenue Management: Access to yield management tools, competitive rate analysis, and performance reports.

  • Centralized Reservation System: Advanced booking technology to drive direct and online reservations.

  • Vendor Partnerships: Nationally negotiated discounts on supplies, linens, amenities, and services.

Marketing & Brand Development

  • National Marketing Campaigns: Promotion through digital, travel agency, and loyalty program channels.

  • Loyalty Program Integration: Participation in one of the largest guest loyalty networks in North America.

  • Digital Visibility: Optimization on OTAs, Google Hotel Ads, and GuestHouse.com for maximum exposure.

Training & Ongoing Education

  • Initial Franchise Training: Hands-on management and staff training at headquarters and on-site.

  • Continuous Learning Programs: Access to webinars, management workshops, and market insights.

  • Performance Reviews & Field Support: Regular visits from field consultants to optimize performance and profitability.

This structured support ensures that franchise owners operate with confidence, efficiency, and long-term growth in mind.


Ideal Candidate

GuestHouse International seeks franchisees who share a passion for hospitality, community engagement, and operational excellence. The ideal candidate is a motivated entrepreneur or hotel operator eager to grow within a proven system.


Preferred Attributes Include:

  • Experience in hospitality or business management (though not mandatory)

  • Commitment to maintaining high guest satisfaction standards

  • Strong leadership and customer service skills

  • Financial capability to invest and sustain operations

  • Interest in owning or converting a midscale property under a trusted national brand

  • Desire to operate in high-traffic suburban, interstate, or secondary city markets

GuestHouse International appeals to both new investors and independent hotel owners seeking a brand conversion opportunity that increases occupancy rates, enhances brand reputation, and drives repeat business.


Financial Detail

Total Investment Required: $245,000 – $2.5 million (varies by property size and condition)

Minimum Investment: Approximately $250,000
Franchise Fee: $25,000 – $35,000
Royalty Fees: Typically 5% of gross room revenue
Marketing Contribution: 2% of gross revenue for national advertising and brand development
Franchise Units: 60+ operational across the USA
Working Capital: $50,000 – $100,000 recommended
Infrastructure Costs: Renovation and property upgrades as per brand standards (subject to property type)
Expected ROI: 15% – 25% annually (depending on location and management efficiency)
Break-Even Period: Approximately 2–4 years
Revenue Streams: Room stays, loyalty program members, extended-stay guests, and digital bookings through brand platforms

GuestHouse International’s financial model offers flexibility — whether opening a new build or converting an existing property — while ensuring low overhead costs and a faster return on investment. With consistent demand for affordable, reliable lodging, franchisees enjoy steady cash flow and long-term equity growth.



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