Established
2013
Franchise Units
100
Minimum Investment
$327,000
Franchise Fee
$49,500
Total Investment Range
$667,000
Home Based
No
Description
ISI® Elite Training is a rapidly growing fitness franchise in the USA that blends community-driven workouts with a proven business model. Known for its athletic-based training programs, ISI® provides small group fitness sessions designed to inspire, challenge, and empower members of all fitness levels. With a strong brand reputation, scalable systems, and a booming fitness industry, ISI® Elite Training offers franchisees the opportunity to own a fitness business that makes a real impact.
Unlike traditional gyms, ISI® Elite Training focuses on personalized, high-energy group training that builds strength, endurance, and community. The franchise has positioned itself as a premium fitness experience, attracting members who value results, accountability, and team culture. With strong leadership and comprehensive franchise support, ISI® is one of the most exciting fitness franchise opportunities in the USA.
Why Invest in ISI® Elite Training?
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Exploding Fitness Market: The U.S. health & fitness industry continues to expand with demand for boutique group training concepts.
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Community-Driven Model: ISI® creates loyal members through community engagement and results-focused workouts.
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Proven Business Systems: Backed by a well-structured franchise model that simplifies operations for owners.
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Multiple Revenue Streams: Membership sales, retail merchandise, and additional training programs.
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Strong Brand & Growth: ISI® Elite Training is expanding rapidly across the country with excellent franchisee satisfaction.
Background
ISI® Elite Training was founded in 2013 in Fort Mill, South Carolina by Adam Rice, a former athlete and fitness enthusiast who wanted to create a training model that combined athletic performance with community-driven group workouts. The concept was designed to help people of all fitness levels train like athletes in an encouraging, team-oriented environment.
The first location quickly became a success, attracting members who valued accountability, motivation, and results-driven programs. By 2019, ISI® Elite Training officially launched its franchise program, opening the door for entrepreneurs across the USA to bring the brand’s proven training model to their communities.
Since then, ISI® Elite Training has experienced rapid nationwide growth. By 2025, the brand has expanded to 100+ franchise units across multiple states, becoming one of the fastest-growing boutique fitness franchises in the country.
The franchise’s growth has been driven by its innovative training system, scalable business model, and strong leadership team. With a focus on high-performance group training, ISI® Elite Training continues to disrupt the fitness industry by offering an alternative to traditional gyms and boutique studios.
Headquarters: Fort Mill, South Carolina, USA
Year Established: 2013
Franchising Since: 2019
Current Franchise Units (2025): 100+ nationwide
Support Training
One of the strongest advantages of owning an ISI® Elite Training franchise is the comprehensive support and training program provided to every franchise owner. ISI® ensures that franchisees are fully prepared to launch, manage, and scale their fitness business, even if they don’t have prior experience in the fitness industry.
1. Initial Training
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Duration: 4–6 weeks of intensive training (combination of classroom, virtual, and on-site).
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Covers business operations, financial management, sales systems, hiring, and staff development.
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In-depth learning of ISI®’s athletic-based training programs to ensure consistency across all locations.
2. Pre-Opening Support
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Assistance with real estate selection, lease negotiations, and facility buildout.
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Studio design and layout guidance to create the signature ISI® environment.
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Help with pre-sales and marketing campaigns to build membership before doors open.
3. Grand Opening Support
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Corporate team support during the launch phase.
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On-site training and guidance for staff, coaches, and managers.
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Proven marketing strategies to generate excitement and attract the first wave of members.
4. Ongoing Training & Support
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Operational support: Continuous updates on best practices, technology platforms, and business strategies.
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Marketing assistance: National and local advertising, social media campaigns, and digital marketing tools.
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Coaching & leadership development: Programs designed to help franchise owners and managers lead successful teams.
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Performance tracking systems: Tools and software to monitor member retention, revenue growth, and staff performance.
5. Technology & Marketing Tools
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Proprietary membership management software to streamline daily operations.
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Digital marketing playbook with proven strategies for local lead generation.
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Access to branded materials, creative assets, and campaign templates.
Ideal Candidate
While ISI® Elite Training provides comprehensive systems and support, the success of each location ultimately depends on the dedication and drive of the franchise owner. ISI® looks for franchisees who are not just investors, but leaders who are passionate about fitness, business, and building community connections.
Qualities of the Ideal ISI® Elite Training Franchisee:
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Passion for Fitness & Wellness: You don’t need to be a professional trainer, but you should care about health, fitness, and helping others achieve their goals.
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Entrepreneurial Spirit: Someone with strong business acumen who enjoys building and scaling a business.
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Leadership Skills: The ability to inspire and manage a team of trainers, sales staff, and community managers.
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Community-Oriented: A franchisee who enjoys networking, building local relationships, and creating a supportive community environment inside and outside the studio.
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Sales & Marketing Mindset: Comfortable with promoting memberships, driving local marketing initiatives, and growing the brand presence in their territory.
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Financial Capability: Ability to meet the required investment range ($327,000 – $667,000) and sustain operations until profitability.
Who Should Consider This Franchise?
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Fitness enthusiasts who want to turn their passion into a business.
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Business professionals or entrepreneurs looking to diversify into the fast-growing fitness industry.
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Investors seeking a semi-absentee model, with a manager running daily operations.
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Community leaders who want to create a positive impact in their city through fitness and wellness.
Financial Detail
| Category | Amount (USD) | Details |
|---|---|---|
| Franchise Fee | $49,500 | One-time fee to join ISI® Elite Training franchise system. |
| Total Investment Range | $327,000 – $667,000 | Includes buildout, equipment, marketing, and initial working capital. |
| Minimum Investment | $327,000 | Lowest estimated startup cost required. |
| Royalty Fee | 7% of gross sales | Paid weekly to the franchisor for ongoing support and brand use. |
| Marketing Fee | 2% of gross sales | Contributes to national and regional brand marketing campaigns. |
| Franchise Units (2025) | 100+ locations | Rapidly growing nationwide presence. |
| Franchising Since | 2019 | Officially launched franchise program. |
| Established Year | 2013 | First ISI® Elite Training founded in Fort Mill, SC. |