Established
2020
Franchise Units
25
Minimum Investment
$250,000
Franchise Fee
$45,000
Total Investment Range
$450,000
Home Based
No
Description
KickHouse is redefining the modern boutique fitness landscape with a dynamic blend of high-intensity kickboxing, structured coaching, and an empowering studio environment that inspires members to push beyond their limits. Built on a mission to make fitness exciting, challenging, and deeply community-driven, KickHouse has quickly grown into a sought-after franchise brand across the USA. Its studios combine cardio, strength training, and kickboxing techniques in a results-oriented program designed for all fitness levels, attracting a loyal base of members who crave both variety and accountability.
The brand positions itself as a premium yet accessible fitness franchise that goes beyond traditional group classes. KickHouse has earned recognition for its science-based workouts, strong retention strategies, and a culture that promotes transformation—both physical and mental. This strong differentiation in a crowded fitness sector has helped KickHouse carve out a competitive position in the fast-growing boutique fitness industry, making it an attractive opportunity for entrepreneurs seeking a meaningful, scalable, and high-demand business model.
Why Invest in KickHouse?
KickHouse offers a compelling blend of profitability, brand momentum, and operational simplicity. Its proven model gives investors the ability to enter the booming boutique fitness space without the typical complexities associated with gyms or multifunction facilities. The brand’s emphasis on structured group classes, membership-based recurring revenue, and efficient staffing creates an attractive formula for long-term financial sustainability.
From a consumer standpoint, KickHouse meets a clear demand: Americans are increasingly shifting toward high-energy group workouts that deliver fast results, accountability, and community. Kickboxing-based fitness is one of the fastest-growing segments in boutique studios, and KickHouse has positioned itself as a leader with unique programming, strong technology integration, and an uplifting brand identity that keeps members engaged month after month.
For franchisees, KickHouse delivers a turnkey operational system, deep marketing support, national brand recognition, and a scalable pathway to multi-unit ownership. If you're seeking a fitness franchise with strong retention, recurring income, and a mission-driven brand foundation, KickHouse stands out as a powerful contender.
Background
Established Year: KickHouse was founded in 2020
Founders / Leadership: Built by experienced fitness and franchising professionals with a strong track record in boutique fitness operations.
Franchise Active Units: Over 25+ locations currently operating across the United States
Industry Category: Boutique Fitness, Kickboxing Fitness, Health & Wellness
Headquarters: USA
KickHouse emerged during a transformational period in the fitness industry, and its leadership team intentionally designed a model that thrives in modern market conditions. The brand’s journey reflects resilience, innovation, and a deep understanding of consumer behaviors. With its launch in 2020, KickHouse responded to America’s rising interest in functional training, group classes, and high-impact workouts that combine cardio, strength, and skill development.
The brand scaled quickly due to its strong identity, simplified operations, and a franchise system built with the needs of both new and experienced business owners in mind. KickHouse studios emphasize community, energy, and transformation—creating a dedicated following that fuels membership growth and long-term revenue.
Today, KickHouse continues to expand across the U.S., backed by industry expertise, strategic franchise development, and a commitment to staying ahead of fitness trends.
Support Training
KickHouse offers comprehensive, hands-on support to ensure every franchisee launches confidently and operates efficiently. The brand’s training framework is designed to help first-time owners succeed just as effectively as seasoned fitness entrepreneurs.
Pre-Launch Support
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Site selection assistance and demographic analysis
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Real estate negotiations and lease guidance
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Studio layout planning, architecture, and design support
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Vendor relationships for equipment, flooring, branding, sound systems, and more
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Pre-opening training covering operations, class structure, scheduling, staffing, and member onboarding
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Grand opening marketing plan to drive early memberships before launch
Operational Support
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Detailed standard operating procedures (SOPs)
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Staff hiring guidelines, job descriptions, and onboarding assistance
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Class scheduling, studio management, and member engagement best practices
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Technology integration for member tracking, billing, and retention
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Instructor training modules for consistency across all studios
Marketing Support
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National branding campaigns
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Local digital advertising blueprints
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Social media assets and templates
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Membership sales training and conversion scripts
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Promotional campaigns tied to fitness seasons and challenges
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Ongoing updates to keep marketing modern and performance-driven
Ongoing Support
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Regular franchise performance reviews
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Dedicated franchise support team
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Continued education through webinars and training sessions
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Access to the KickHouse knowledge base and operational tools
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Multi-unit development support
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Innovation updates for new workouts, challenges, and studio enhancements
KickHouse is built for owners who want structure, clarity, and support from day one.
Ideal Candidate
KickHouse is designed for ambitious entrepreneurs who want to build a thriving fitness community while operating a scalable business model. Prior fitness experience is helpful, but not mandatory, as the brand’s support system covers both operational and technical elements.
Ideal Candidates Include:
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Individuals with a passion for health, wellness, and high-energy group training
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Entrepreneurs seeking a membership-driven, recurring-revenue model
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Business owners who value systems, structure, and proven processes
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Investors looking to diversify or add multiple units over time
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Corporate professionals transitioning into business ownership
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Multi-brand or multi-unit franchisees expanding their portfolio
Personal Qualities
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Strong leadership and people-management skills
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Commitment to customer service and community engagement
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Ability to follow franchise systems and maintain brand standards
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Financial capability to invest, launch, and sustain early growth
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Enthusiasm for motivating members and fostering a supportive studio culture
KickHouse thrives with owners who enjoy building relationships, driving local marketing, and creating an empowering atmosphere where members feel motivated and inspired.
Financial Detail
Here is a detailed breakdown of typical KickHouse franchise investment requirements. (Values are generalized industry-standard ranges for boutique kickboxing studios.)
Total Investment Required:
$250,000 – $450,000
Minimum Investment Required:
Approximately $250,000
Franchise Fee:
Typically $45,000 – $60,000
Infrastructure & Build-Out Costs:
$120,000 – $250,000 depending on market, size, and construction
Studio Equipment & Fixtures:
$40,000 – $70,000
Marketing Budget (Pre-Launch + Grand Opening):
$15,000 – $30,000
Working Capital:
$20,000 – $40,000 for first 3–6 months
Royalty Fees:
Industry-standard fitness royalty 6% – 8%
Brand Fund / Marketing Fund:
Typically 1% – 2% of gross sales
Expected ROI:
Many studios aim to achieve ROI within 18–36 months, depending on membership growth and local demand.
Break-Even Timeline:
Often 6–12 months with effective pre-sales and operational execution.
Potential Revenue Streams
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Monthly memberships
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Class packages
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Apparel and branded merchandise
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Personal training or specialty workshops
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Fitness challenges and seasonal programs
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Retail supplements or accessories
KickHouse’s recurring membership model and strong retention strategies allow franchisees to build predictable monthly revenue, making it a compelling investment within the boutique fitness industry.
