Established
1999
Franchise Units
10
Minimum Investment
$150,000
Franchise Fee
$49,500
Total Investment Range
$350,000
Home Based
No
Description
Kids In Sports is a respected youth sports education franchise that blends structured athletic training with character-building experiences for children ages 1 to 12. Known for its multi-sport curriculum, professional coaching standards, and safe, energetic environments, the brand has earned strong recognition among families looking for high-quality sports programs that develop confidence, teamwork, and lifelong healthy habits. With demand for youth activities rising across the United States, Kids In Sports stands out thanks to its personalized approach, small-group instruction, proprietary curriculum, and strong brand trust built over decades.
Positioned at the intersection of youth fitness, early childhood development, and enrichment education, Kids In Sports appeals to parents seeking more than just recreational play. The franchise offers structured growth, consistent results, and a community-driven experience that encourages children to discover their strengths while staying active. This focus makes the brand a top contender in the booming youth activity and sports training franchise segment across the U.S.
Why Invest in the Kids In Sports Franchise?
Investing in Kids In Sports gives entrepreneurs the opportunity to enter a fast-growing market supported by strong parental demand for athletic programs, developmental play, and after-school enrichment. The brand has a proven track record, a refined business model, and a comprehensive training system that helps franchisees succeed even without prior experience in children’s sports or coaching.
The youth sports industry has grown rapidly as families continue prioritizing health, fitness, and structured extracurricular activities. Kids In Sports occupies a high-value position in this space by offering a multi-sport curriculum that covers basketball, soccer, baseball, volleyball, hockey, football, and more—delivered through engaging classes, camps, and parties. This multi-revenue model enhances profitability, encourages year-round participation, and fosters long-term customer retention.
Franchise investors benefit from low operational complexities, flexible space requirements, and ongoing corporate support designed to streamline management, coach training, customer acquisition, and day-to-day operations.
Background
Established Year:
Kids In Sports was founded in 1999 in New York City.
Founders:
The brand was created by Michael Strutt and Evan Blitz, two fitness and youth development professionals who recognized the need for structured, high-quality multi-sport programs tailored to young children.
Brand Journey & Company History:
What began as a small, community-focused athletic program quickly grew into one of New York City’s premier youth sports institutions. Over the years, Kids In Sports built a reputation for exceptional curriculum design, professional coaching methods, and safe learning environments. The brand expanded to additional markets, developed long-term licensing partnerships, and eventually launched its franchise model to take the program nationwide.
The company continues to be owned and led by passionate founders who remain directly involved in coaching standards, curriculum development, and franchise support—ensuring consistency in quality across all franchise locations.
Franchise Active Units (Current):
Kids In Sports currently operates 10+ centers across the United States and internationally, including both company-owned and franchised units.
Market Presence:
Kids In Sports is recognized across the U.S. as a premium youth sports training franchise within the children’s enrichment, sports education, and early childhood development industry segments. Its customer base spans families with infants, toddlers, and pre-teens, contributing to strong recurring enrollment and long-term community loyalty.
Support Training
Kids In Sports provides franchisees with extensive support to ensure smooth setup and long-term business success.
Pre-Launch Support:
• Detailed site selection guidance and demographic research
• Lease negotiation assistance and layout planning
• Architectural guidelines and interior branding specifications
• Vendor approvals for equipment, flooring, and safety materials
• Pre-opening timeline, launch strategy, and operations planning
• Initial staff hiring templates and job descriptions
Operational Training:
• Comprehensive in-person training at headquarters covering curriculum, class structure, safety standards, and coaching methodology
• Administrative training focused on scheduling, billing, customer service, staffing, and day-to-day management
• Hands-on field training at an operating Kids In Sports location
Marketing Support:
• Local marketing launch plan
• Digital advertising assets, social media templates, SEO guidance
• Access to brand-approved photos, videos, and promotional campaigns
• Email marketing and CRM support to boost enrollment and retention
Academic & Curriculum Support:
• Proprietary lesson plans across multiple sports
• Age-based training modules and class progression sequences
• Seasonal curriculum updates, new activities, and ongoing enhancements
Ongoing Support:
• Dedicated franchise performance coach
• Regular check-ins, webinars, and business improvement sessions
• National brand campaigns and seasonal promotions
• Technology support for scheduling, tracking, and customer acquisition
• Continuous training for staff and coaches
Ideal Candidate
Kids In Sports is best suited for entrepreneurs who enjoy working with children, value community engagement, and appreciate the impact of fitness and education. Ideal franchise owners typically have:
• Strong communication, leadership, and customer service skills
• A passion for youth sports, coaching, or child development (experience not required)
• A desire to build long-term relationships with families in their market
• The ability to manage staff, coordinate programs, and deliver a high-quality brand experience
• Financial capability to invest in the business and drive local marketing
• Commitment to maintaining structured classes and safety standards
This franchise is also an excellent fit for teachers, youth sports coaches, former athletes, fitness professionals, early childhood educators, multi-unit investors, and community-driven entrepreneurs.
Financial Detail
| Financial Category | Amount / Range |
|---|---|
| Total Investment Required | $150,000 – $350,000 |
| Minimum Investment Required | $150,000+ |
| Franchise Fee | $49,500 |
| Franchise Active Units (Current) | 10+ Locations |
| Infrastructure Build-Out Cost | $60,000 – $150,000 (depending on space & market) |
| Sports Equipment & Materials | $15,000 – $35,000 |
| Initial Marketing Budget | $10,000 – $25,000 |
| Working Capital Needed | $20,000 – $50,000 |
| Royalty Fee | 6% of gross sales |
| National Marketing Fund | 1–2% of gross sales |
| Expected ROI | Typically within 2–3 years |
| Break-Even Period | 12–24 months |
| Potential Revenue Streams | Classes, Camps, After-School Programs, Birthday Parties, School Partnerships, Merchandise |