Established
2011
Franchise Units
15
Minimum Investment
$120,000
Franchise Fee
$35,000
Total Investment Range
$250,000
Home Based
No
Description
Kika Stretch Studios has become one of the most recognizable boutique wellness franchises in America—championing the power of assisted stretching long before it became a mainstream movement. At a time when consumers are actively seeking pain-relief alternatives, stress reduction, and gentle mobility solutions, Kika Stretch Studios stands out with a business model built on personalization, simplicity, and premium client experience.
Founded on the belief that anyone can feel better through mindful stretching, Kika Stretch Studios offers a highly curated service environment, where trained “Kika Stretchologists™” guide clients through slow, customized stretches designed to improve flexibility, reduce stiffness, and enhance overall wellness. With a brand built on expertise, a polished aesthetic, and a calm, spa-inspired atmosphere, Kika Stretch Studios has positioned itself at the intersection of wellness, physical therapy support, and luxury self-care—making it a powerful contender in the rapidly expanding assisted stretching industry.
For franchise investors, Kika Stretch Studios offers a lean, lifestyle-friendly model with strong recurring revenue potential and a loyal client base that often renews long-term stretching packages. With the booming demand in wellness and recovery services, franchisees step into a growing category with a brand that already has a proven operating system and a recognizable identity in the U.S. market.
Why Invest in the Kika Stretch Studios Franchise?
Investing in Kika Stretch Studios means entering one of the fastest-growing segments in the wellness economy. Assisted stretching has evolved from a niche concept to a mainstream service embraced by people of all ages—from desk workers and athletes to seniors and individuals seeking gentle mobility support.
Here’s why franchise investors find Kika Stretch Studios attractive:
✔ Growing Demand for Stretching & Wellness Services
Consumers are prioritizing mobility, stress reduction, and long-term physical well-being. Kika Stretch Studios delivers a simple, highly effective service with consistent demand.
✔ High Recurring Revenue
Membership packages, multi-session passes, and ongoing client relationships create predictable monthly income.
✔ Low Overhead & Lean Staffing Model
Studios require minimal equipment and a small, well-trained staff of stretch professionals, making operations smooth and cost-efficient.
✔ Strong Brand Positioning
Kika Stretch Studios is known for its luxury ambiance and personalized stretching experience—setting it apart from generic wellness centers.
✔ Lifestyle-Friendly Business
Owners enjoy flexible operating hours, manageable staff structures, and a focus on improving clients’ health and happiness.
✔ Ideal for Multi-Unit Expansion
With its compact footprint and scalable systems, many franchisees pursue multiple locations.
Background
Established Year: 2011
Kika Stretch Studios was founded in 2011 with a mission to help people improve their flexibility, reduce stiffness, and enhance overall wellness through guided, mindful stretching.
Founders:
The brand was created by Kika Wise, a former professional dancer and mobility expert. Her experience in movement, body alignment, and flexibility training inspired her to design a gentle assisted-stretching method accessible to everyday individuals—not just athletes or dancers.
Brand Journey & Evolution:
What started as a single boutique stretching studio quickly gained momentum as clients began experiencing real improvements in mobility, pain reduction, and stress relief. Word-of-mouth growth helped the brand build a loyal following, attracting individuals from all age groups seeking a safe and effective wellness routine.
As demand grew, Kika Wise recognized the opportunity to scale the concept and introduced franchising to expand across the United States. The brand’s signature service, delivered by trained Kika Stretchologists™, created a unique niche within the wellness and recovery industry. Today, Kika Stretch Studios is recognized for its premium atmosphere, personalized sessions, and results-driven approach.
Active Franchise Units (Current):
Approximately 12–15 active studios across the U.S., with continued expansion in major metropolitan regions.
Company Ownership:
The brand remains heavily influenced by its founder’s philosophy of accessible body care, wellness, and mindful movement. Kika Wise continues to guide brand development, service standards, and training methodologies.
Market Presence in the USA:
Kika Stretch Studios has established a strong presence in the U.S. wellness market, serving clients in states such as New Jersey, Georgia, Colorado, and additional emerging regions. As consumer demand for assisted stretching grows, the brand is expanding into both suburban and urban territories.
Industry Category:
Boutique Wellness, Assisted Stretching, Mobility & Recovery Services, Health & Fitness.
Business Model Strength:
The franchise model is built on a lean operational structure, low overhead costs, recurring memberships, and a high-retention service offering—positioning Kika Stretch Studios as a competitive, scalable opportunity in the booming wellness economy.
Support Training
Kika Stretch Studios offers a full support system designed to help new franchisees open smoothly, operate confidently, and scale their locations successfully.
Pre-Launch Support
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Real estate assistance: Market research, site selection guidance, and lease negotiation help.
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Studio design & build-out plans: Clear specifications for layout, décor, ambiance, and brand standards.
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Pre-opening training program: Hands-on training covering stretch techniques, client experience, sales, and management.
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Hiring guidance: Assistance with recruiting and training certified Kika Stretchologists™.
Operational Support
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Comprehensive operations manual
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Standardized service protocols
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Staff certification programs to ensure consistency across locations
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Studio management systems including scheduling, client retention tracking, and sales processes
Marketing & Brand Support
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National branding and PR campaigns
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Digital marketing templates & social media guidelines
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Grand opening launch marketing
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Local advertising strategies for building awareness and membership sales
Ongoing Support
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Field support & performance coaching
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Continuous training updates
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New program rollouts and service innovations
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Annual franchisee meetings & peer networking
The brand’s support structure ensures franchise owners never feel alone in running or growing their studio.
Ideal Candidate
Kika Stretch Studios attracts entrepreneurs who value wellness, meaningful client relationships, and a business model built on simplicity and results.
Best-Fit Franchise Owners Are:
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Passionate about health, fitness, and wellness
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Relationship-driven individuals who enjoy helping clients improve mobility and quality of life
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Business-minded professionals with experience in retail, fitness, hospitality, or service businesses
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Owners who appreciate structured systems and operational consistency
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Investors interested in multi-unit expansion or building a portfolio of boutique wellness brands
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Individuals comfortable with hiring and managing a small team of stretch professionals
Location Preferences
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Major metropolitan areas
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Suburban communities with strong household incomes
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Fitness-focused neighborhoods, business districts, and lifestyle shopping centers
Franchisees do not need to be fitness experts—just motivated, customer-focused leaders who believe in the mission of helping people feel and move better.
Financial Detail
Total Investment Required: $120,000 – $250,000
Minimum Liquid Capital Needed: $50,000 – $75,000
Franchise Fee: $35,000 – $45,000
Studio Size: Typically 800 – 1,400 sq. ft.
Build-Out & Infrastructure Cost: $40,000 – $120,000
Training & Staffing Costs: Varies by market
Marketing Budget (Grand Opening): $10,000 – $20,000
Working Capital: $15,000 – $30,000
Royalty Fees: ~6% of gross sales (varies by FDD)
Marketing Fund Contribution: ~1–2% of gross sales
Expected ROI: Frequently achieved within 18–36 months
Break-Even Timeline: Often 6–12 months depending on membership sales volume
Primary Revenue Streams:
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Assisted stretch sessions
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Monthly memberships
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Multi-session packages
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Specialized stretch programs
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Add-on services & retail (if offered)