2019
10
₹ 55,00,000
₹ 8,00,000
₹ 75,00,000
No
Owning a Limelight Lab Grown Diamonds franchise means joining a luxury brand that is redefining the future of diamonds in India. Consumers today are more environmentally conscious, price-aware, and style-driven than ever before — and Limelight offers the perfect solution: luxurious, eco-friendly diamonds at an accessible price point.
The brand’s collections range from engagement rings, wedding sets, and daily-wear jewelry to exclusive couture designs, appealing to millennials, Gen Z buyers, and conscious luxury shoppers. Every Limelight franchise store is designed to deliver a premium shopping experience, combining modern aesthetics, personalized service, and trust-backed certification.
As a franchise partner, you’ll benefit from India’s growing demand for sustainable luxury, backed by Limelight’s award-winning reputation, celebrity endorsements, and robust marketing support.
Why Invest in This Franchise?
Key USPs and Market Potential:
Pioneering Brand in India – First-mover advantage in lab-grown diamond retail with nationwide recognition.
Explosive Market Growth – Lab-grown diamond demand is growing at over 20% annually in India.
High Profit Margins – Lower procurement cost compared to mined diamonds leads to higher markups.
Eco-Friendly Appeal – Attracts environmentally conscious consumers.
Celebrity Endorsements – Collaborations with fashion icons and luxury influencers boost brand trust.
Strong ROI Potential – Well-structured business model with fast breakeven (12–18 months typical).
Multiple Revenue Streams – Retail sales, online orders, corporate gifting, and customized designs.
Founded in 2019, Limelight Lab Grown Diamonds is India’s leading luxury brand specializing in CVD (Chemical Vapor Deposition) lab-grown diamonds. The brand was established by visionary entrepreneurs committed to transforming the diamond industry by making luxury ethical, sustainable, and accessible.
Headquartered in Mumbai, Limelight has rapidly grown its retail presence through high-end boutiques, shop-in-shop outlets, and online channels. The company is recognized for crafting IGI-certified lab-grown diamonds that match the brilliance, sparkle, and quality of mined diamonds — but at a significantly lower environmental cost.
With a strong focus on technology-driven diamond production, eco-friendly manufacturing, and trend-driven designs, Limelight has positioned itself as a pioneer in sustainable luxury jewelry in India’s jewelry retail industry. The brand is part of the luxury lifestyle and fine jewelry sector, with a growing market presence in Tier-1 and Tier-2 cities.
Limelight offers end-to-end franchise support to ensure your store’s success:
Pre-Launch Support:
Location scouting and site approval.
Store layout and interior design assistance.
Inventory planning and merchandising guidance.
Operational Support:
Staff recruitment and training.
POS (Point of Sale) systems installation.
Inventory management and logistics support.
Marketing Support:
National and local advertising campaigns.
Social media promotions and influencer collaborations.
PR and launch event planning.
Product & Academic Training:
Diamond certification education.
Sales techniques and customer handling skills.
Styling and product mix recommendations.
Ongoing Support:
Seasonal product launches.
Market trend updates.
Performance monitoring and business consulting.
The ideal franchise partner for Limelight Lab Grown Diamonds is someone who aligns with the brand’s core values of luxury, sustainability, and customer-centricity while having the capability to manage a premium retail business successfully.
Key Characteristics:
Entrepreneurial Spirit & Passion for Luxury Retail
The franchisee should be an entrepreneur or investor passionate about luxury goods, especially jewelry. A strong interest in ethical and sustainable products is a big plus, as Limelight’s USP revolves around eco-friendly lab-grown diamonds.
Relevant Business Experience
While prior experience in jewelry or fashion retail is highly beneficial, it is not mandatory. Candidates with a background in retail management, customer service, or luxury brand operations will have an advantage. Newcomers with a strong business acumen and willingness to learn also stand a good chance.
Financial Capability
The franchisee must have the financial strength to invest between ₹55 Lakhs to ₹75 Lakhs, covering franchise fees, infrastructure setup, inventory, marketing, and working capital. This includes readiness to sustain operational costs until the business reaches break-even, typically within 12-18 months.
Commitment to Brand Standards and Customer Experience
The franchisee should be dedicated to maintaining Limelight’s premium brand image. This means delivering exceptional customer service, adhering to quality standards, and providing an exclusive shopping environment to enhance customer loyalty.
Location Preference & Market Understanding
Limelight franchises thrive in high street locations, luxury malls, or prime commercial centers within Tier-1 or Tier-2 cities. The ideal franchisee understands the importance of selecting and operating in such prime locations to attract affluent and conscious customers.
Team Leadership & Management Skills
Managing store staff, coordinating with suppliers, and implementing marketing initiatives require strong leadership. The franchisee should be capable of building a motivated team that reflects Limelight’s values and service excellence.
Long-Term Vision
Limelight looks for partners interested in building a sustainable, long-term business with growth potential. This includes openness to expanding store formats, exploring online retailing, and adapting to evolving consumer trends.
Total Investment Required: ₹55 Lakhs – ₹75 Lakhs
Franchise Fee: ₹8 Lakhs – ₹10 Lakhs
Infrastructure Cost: ₹25 Lakhs – ₹35 Lakhs (store interiors, fixtures, display units)
Marketing Budget: ₹5 Lakhs – ₹8 Lakhs (launch + local promotions)
Working Capital: ₹10 Lakhs – ₹12 Lakhs
Royalty Fees: Negotiable (based on sales turnover)
Expected ROI: 30% – 40% annually
Break-even Period: 12 – 18 months (location dependent)
In-Store Retail Sales
The primary and most significant revenue stream comes from the direct sale of lab-grown diamond jewelry in your physical franchise store. This includes:
Engagement rings and wedding sets
Fashion and daily-wear diamond jewelry
Exclusive designer collections and limited editions
Customized and bespoke diamond pieces
With growing consumer awareness and demand for ethical luxury, in-store sales are expected to contribute the majority of your revenue.
Online Sales & E-Commerce Integration
Many Limelight franchisees benefit from an integrated online presence, either via the brand’s official website or through your own localized online platform. Online sales include:
Direct-to-consumer jewelry orders
Virtual consultations and custom design requests
Gift cards and special occasion purchases
Online sales enable you to reach customers beyond your store location, increasing market reach and sales volume.
Corporate & Bulk Orders
There is growing interest from corporate clients for gifting or employee recognition programs featuring luxury sustainable products. This segment can generate consistent bulk orders for:
Corporate gifting solutions
Employee rewards or incentive programs
Event giveaways and promotions
Customization & Bespoke Services
Offering bespoke diamond jewelry services can attract high-value clients looking for personalized luxury items. Customization includes:
Designing exclusive pieces per customer requests
Special engraving and packaging options
Anniversary, engagement, or milestone gifts
This service commands higher margins and creates customer loyalty.
Seasonal & Festival Collections
Leveraging India’s rich festival and wedding seasons, franchisees can drive sales through targeted launches and promotions of:
Diwali, Akshaya Tritiya, and wedding season collections
Limited-time offers and exclusive designs for festivals
Collaborations with designers for seasonal exclusives
After-Sales Services
Revenue can also come from value-added services such as:
Jewelry cleaning and maintenance
Resizing and repairs
Buyback or exchange programs for upgrading diamonds
These services enhance customer retention and generate additional income.
Cross-Selling & Upselling
Encouraging customers to purchase complementary products like diamond accessories, warranty plans, or insurance add-ons can increase the average transaction value and overall revenue.
