Established
2019
Franchise Units
10
Minimum Investment
$95,000
Franchise Fee
$30,000
Total Investment Range
$185,000
Home Based
No
Description
Lip N Pour has carved out a unique space in the beauty and experiential retail market, blending custom cosmetics creation with an immersive, workshop-style experience that appeals to all ages. Known for its vibrant brand personality, hands-on guest activities, and high social-sharing value, Lip N Pour has quickly become a go-to destination for birthday parties, girls’ nights, corporate events, spa-day gatherings, and creative beauty enthusiasts.
Unlike traditional cosmetic retailers, Lip N Pour offers a memorable experience-first model. Guests design their own lip glosses, lipsticks, bath products, and more—with personalized colors, scents, and packaging. This makes every visit not just a purchase but a shareable, Instagrammable story. As experiential beauty continues to surge across the USA, Lip N Pour stands out as a franchise concept with strong consumer appeal, low overhead, and a fun, modern business identity.
Why Invest in the Lip N Pour Franchise?
Investing in Lip N Pour means stepping into one of the fastest-growing segments in beauty: hands-on, customizable cosmetics experiences. This model attracts families, teens, schools, influencers, and corporate clients looking for creative event options.
Key investment advantages include:
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High-margin product lines with low production cost and strong repeat purchase behavior.
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Event-driven revenue (birthday parties, workshops, private bookings) providing predictable, high-ticket sales.
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Strong social media visibility—Lip N Pour locations naturally generate content and word-of-mouth buzz.
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Simple operational structure with no specialized beauty license required for most activities.
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Flexible footprint options, making it ideal for malls, family entertainment districts, tourist areas, and suburban shopping centers.
Background
Lip N Pour was founded in 2019 by Tasha Hester, a beauty-focused entrepreneur who saw an opportunity to merge cosmetics with creative, hands-on experiences. Her early work hosting community workshops and custom lip gloss events inspired the creation of a studio where guests could design their own beauty products—something fun, personal, and unlike anything in traditional retail.
What started as a single experiential beauty studio quickly evolved into a full-scale franchise concept after customers showed overwhelming interest in personalized products, birthday events, and group workshops. The brand expanded its menu to include custom lipsticks, scrubs, bath products, and immersive beauty classes, positioning itself as a leader in the fast-growing experiential beauty category.
Franchise Active Units: Today, Lip N Pour operates 10+ active franchise units across the USA, with more territories in development as demand continues to rise. Each location reflects the brand’s vibrant, youthful identity and its commitment to providing a memorable, creative experience for families, teens, influencers, and corporate groups.
Company History & Brand Journey:
From its early beginnings as a small creative venture, Lip N Pour has grown into a well-recognized experiential beauty franchise known for high-margin products, flexible event-based offerings, and strong social media visibility. The introduction of franchising allowed the brand to expand into major U.S. markets, shopping centers, and entertainment districts, offering a turnkey beauty experience that appeals to a wide demographic.
Market Presence in the USA:
Lip N Pour sits at the intersection of cosmetics, retail entertainment, and DIY creativity—three categories experiencing strong consumer demand. The brand is well-positioned within the beauty services and specialty retail sectors, with a unique experience-first model that differentiates it from traditional beauty brands. Its growth is driven by repeat customers, high-volume private events, and strong word-of-mouth marketing.
Support Training
Lip N Pour provides a complete onboarding system to ensure new franchisees start strong and operate confidently, even without prior beauty industry experience.
Pre-Launch Support
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Site selection assistance, location evaluation, and demographic research.
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Lease negotiation guidance.
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Store layout planning and interior design recommendations.
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Access to approved equipment, suppliers, and inventory lists.
Initial Training
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Comprehensive hands-on classroom training covering operations, product creation, inventory management, customer service, and safety protocols.
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Beauty formulation training to ensure consistent product quality.
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Party/event hosting training for birthday groups, teens, and adult events.
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Business and financial management training to help owners track profitability.
Marketing Support
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Branded digital marketing materials, launch campaigns, and social media guidance.
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Local influencer outreach strategies.
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Tools for building recurring event bookings and holiday promotions.
Ongoing Support
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Regular check-ins and operational coaching.
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Updated product recipes and new service additions to keep the brand fresh.
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National marketing, seasonal campaigns, and promotional event calendars.
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Access to the franchise portal and continuous educational resources.
Ideal Candidate
Lip N Pour is a great fit for entrepreneurs seeking a fun, creative, family-friendly business with strong community presence and multiple revenue streams. Ideal candidates often include:
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First-time business owners looking for an accessible, simple retail model.
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Investors passionate about beauty, creativity, or community engagement.
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Owners who enjoy hosting events and interacting with guests.
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Multi-unit operators looking to add a trendy, high-margin concept to their portfolio.
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Individuals comfortable with social media and local relationship-building.
Financial capability is important. Candidates should be able to meet the initial investment requirements and have the working capital needed to grow within their territory. Suitable locations include malls, shopping centers, entertainment districts, and family-friendly suburban neighborhoods.
Financial Detail
| Financial Category | Estimated Amount (USD) |
|---|---|
| Total Investment Range | $95,000 – $185,000+ |
| Minimum Investment Required | $95,000 |
| Franchise Fee | $30,000 – $40,000 |
| Build-Out & Infrastructure Costs | $35,000 – $80,000 |
| Initial Inventory & Supplies | $8,000 – $15,000 |
| Furniture & Equipment | $10,000 – $25,000 |
| Initial Marketing Budget | $5,000 – $10,000 |
| Technology / POS System | $1,500 – $4,000 |
| Insurance, Licenses & Permits | $1,500 – $3,500 |
| Training & Travel Costs | $2,000 – $6,000 |
| Working Capital (3–6 Months) | $10,000 – $20,000 |
| Royalty Fee | 6% – 8% of Gross Sales |
| Marketing / Brand Fund Contribution | 1% – 2% of Gross Sales |
| Average Revenue Streams | Product sales, custom cosmetics, workshops, birthday parties, mobile events, corporate events |
| Break-Even Timeline | 12 – 24 Months |
| Estimated ROI | 2 – 3 Years |