Established
1997
Franchise Units
500
Minimum Investment
$150,000
Franchise Fee
$35,000
Total Investment Range
$440,800
Home Based
No
Description
Nothing Bundt Cakes is a premium bakery franchise specializing in handcrafted bundt cakes made from high-quality ingredients. Known for its nostalgic yet modern bakery experience, the brand offers a wide array of cake flavors and sizes for every occasion—from birthdays to weddings to corporate events. Franchisees benefit from a nationally recognized brand, a loyal customer base, and a proven business model built on quality, community, and celebration.
Background
Founded in 1997 in Las Vegas, Nevada by Dena Tripp and Debbie Shwetz, Nothing Bundt Cakes started with a simple mission: to create delicious, moist cakes that bring joy. The brand quickly became a favorite across the U.S. due to its unique concept, consistent product quality, and appealing store design. Since franchising began in 2007, the brand has expanded steadily and is now a household name in the bakery segment.
Support Training
Nothing Bundt Cakes offers robust support to its franchisees, including:
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Initial Training: A 4-week program covering operations, marketing, cake production, and customer service.
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Site Selection & Buildout Assistance: Help in identifying and designing the perfect retail location.
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Grand Opening Support: Marketing support and launch guidance.
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Ongoing Operational Support: Continued coaching and access to a dedicated franchise business consultant.
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Marketing Assistance: National marketing strategies, local advertising tools, and social media campaigns.
Ideal Candidate
The ideal Nothing Bundt Cakes franchisee is:
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Passionate about community engagement and customer service.
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Strong in leadership, people management, and operations.
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Business-savvy with a commitment to brand standards.
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No prior baking experience required, but prior retail, foodservice, or management experience is a plus.
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Willing to follow a proven system and actively participate in daily operations.
Financial Detail
Franchise Fee: $35,000
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Total Investment Range: $440,800 – $636,500
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Minimum Liquid Capital Required: $150,000
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Net Worth Requirement: $600,000
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Ongoing Royalty Fee: 5% of gross sales
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Marketing Fee: 1%–2% of gross sales