Established
2016
Franchise Units
20
Minimum Investment
$250,000
Franchise Fee
$35,000
Total Investment Range
$450,000
Home Based
No
Description
Obstacle Warrior Kids is redefining how children stay active, confident, and engaged in today’s screen-heavy world. Built around high-energy obstacle courses inspired by popular ninja-style training, the brand offers a fun, structured, and safe environment where kids develop strength, agility, coordination, and mental resilience—all while genuinely enjoying the experience.
Positioned at the intersection of fitness, entertainment, and child development, Obstacle Warrior Kids goes beyond traditional gyms or play centers. Its programs are designed specifically for children, using age-appropriate obstacle challenges that promote physical growth, discipline, teamwork, and self-confidence. Parents appreciate the measurable developmental benefits, while kids see it as exciting play rather than structured exercise.
The concept supports multiple programs including weekly classes, birthday parties, camps, leagues, and special events, creating consistent foot traffic and recurring revenue. With growing concerns around childhood obesity and sedentary lifestyles across the U.S., Obstacle Warrior Kids is well positioned as a timely, purpose-driven franchise opportunity.
Why Invest in This Franchise?
Investing in Obstacle Warrior Kids means entering a fast-growing children’s fitness niche with a differentiated and engaging business model.
Key reasons investors choose this franchise include:
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Rising demand for active, screen-free children’s activities
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A unique ninja-style obstacle training concept built exclusively for kids
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Strong recurring revenue from memberships, camps, and events
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Scalable business model suitable for suburban and urban markets
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High community engagement through schools, families, and youth sports
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A mission-driven brand focused on health, confidence, and personal growth
Background
Established Year: 2016
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Industry Category: Children’s Fitness & Indoor Recreation
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Founders: Experienced professionals from youth fitness, sports training, and child development backgrounds
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Franchise Active Units: 20+ locations operating or in development across the United States
The brand began with a vision to make fitness enjoyable and accessible for children of all athletic abilities. Early success with its obstacle-based training model led to rapid local demand and strong word-of-mouth growth. As interest expanded, the company transitioned into franchising, allowing entrepreneurs nationwide to bring the concept to their communities.
Today, Obstacle Warrior Kids continues to grow across family-focused U.S. markets, with a strong emphasis on safety, structured programming, and continuous innovation in obstacle design and curriculum.
Support Training
Obstacle Warrior Kids provides comprehensive franchise support to help owners launch and operate confidently.
Pre-Launch Support
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Territory analysis and site selection guidance
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Facility layout planning and obstacle course design
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Equipment sourcing and safety system recommendations
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Assistance with permits, zoning, and compliance
Training Programs
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Initial franchise training covering operations, staffing, safety, and customer experience
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Instructor and coach training focused on child engagement and skill progression
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Curriculum guidance for classes, camps, leagues, and special events
Marketing & Brand Support
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Grand opening marketing strategy and launch roadmap
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Digital marketing templates for social media, email, and local advertising
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Branded promotional materials and outreach strategies
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Seasonal marketing campaigns aligned with school calendars
Ongoing Support
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Operational coaching and performance benchmarking
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Continuous updates to programs and obstacle concepts
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Franchisee peer network and best-practice sharing
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Ongoing education and system improvements
Ideal Candidate
The ideal franchisee is passionate about working with families, children, and their local community.
This opportunity is well suited for:
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Entrepreneurs seeking a community-focused, family-friendly business
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Former athletes, coaches, teachers, or fitness professionals
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Multi-unit operators expanding into youth recreation
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Investors comfortable with owner-operator or semi-absentee models
Preferred qualities include:
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Strong leadership and people-management skills
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Commitment to safety, quality, and customer experience
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Ability to engage with parents, schools, and local organizations
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Financial readiness to support a mid-range startup investment
Suburban markets with strong family demographics, nearby schools, and youth sports participation are ideal locations.
Financial Detail
| Investment Component | Estimated Cost (USD) |
|---|---|
| Total Investment Required | $250,000 – $450,000 |
| Minimum Investment | ~$250,000 |
| Franchise Fee | $35,000 – $45,000 |
| Facility Build-Out & Equipment | $120,000 – $220,000 |
| Leasehold Improvements | $40,000 – $80,000 |
| Marketing & Grand Opening | $10,000 – $20,000 |
| Initial Working Capital | $30,000 – $50,000 |
| Royalty Fee | ~6% of gross revenue |
| Marketing Fund Contribution | ~2% of gross revenue |