Established
2011
Franchise Units
00
Minimum Investment
$150,000
Franchise Fee
$30,000
Total Investment Range
$300,000
Home Based
No
Description
Over The Top Cake Supplies is a specialized retail franchise built for the fast-growing baking, cake decorating, and home-based food business market in the United States. Positioned at the intersection of creativity and commerce, the brand serves professional bakers, cottage food entrepreneurs, home bakers, pastry chefs, and hobbyists with a comprehensive assortment of cake decorating tools, baking supplies, edible images, molds, fondant, chocolate, packaging, and seasonal décor items.
What sets Over The Top Cake Supplies apart is its community-driven retail model. These stores are not just product outlets—they are local hubs for education, inspiration, and skill development. Franchise locations often host in-store classes, demonstrations, workshops, and special events that foster loyalty and repeat visits while establishing the brand as a trusted authority in baking and cake artistry.
With the rise of side-hustle bakeries, social-media-driven dessert businesses, custom celebration cakes, and the expanding cottage food economy across the U.S., Over The Top Cake Supplies is well-positioned in a recession-resilient niche. The franchise offers investors a brick-and-mortar retail concept supported by strong product margins, diversified revenue streams, and a passionate customer base that returns frequently for consumable supplies.
Why Invest in This Franchise?
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Niche Retail with Loyal Customers
Baking and cake decorating customers are highly engaged, creative, and repeat buyers, driving consistent foot traffic. -
Multiple Revenue Streams
Income comes from retail product sales, workshops, hands-on classes, specialty services, and seasonal product launches. -
Growing Cottage Food & Home Baking Market
The continued rise of home-based bakeries and custom cake businesses supports long-term demand. -
Community-Centered Business Model
Stores operate as learning centers and creative spaces, not just retail outlets. -
Established Systems & Processes
Standardized operations, supplier access, and merchandising strategies support franchise scalability. -
Lower Operational Complexity
No commercial kitchen, food prep, or restaurant-style labor challenges.
Background
Brand Name: Over The Top Cake Supplies
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Industry Category: Baking & Cake Decorating Retail
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Established Year: Early 2011
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Franchise Expansion: Mid-2015
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Founders: Industry professionals with retail and cake decorating expertise
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Ownership: Privately owned franchise system
Brand Journey & Company History
Over The Top Cake Supplies was founded to address a clear market gap: a dedicated retail destination offering professional-grade baking and cake decorating supplies under one roof. The brand quickly earned recognition for its extensive product range, knowledgeable staff, and educational focus.
Support Training
Over The Top Cake Supplies delivers comprehensive support from initial onboarding through ongoing operations.
Pre-Launch Support
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Market analysis and territory guidance
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Store design, layout planning, and merchandising standards
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Initial inventory planning and supplier coordination
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Pre-opening timelines and launch preparation
Training & Education
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Product knowledge and inventory management
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POS systems and retail operations
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Cake decorating basics and class facilitation
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Staff hiring and training processes
Marketing Support
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Brand-approved marketing assets
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Grand opening promotion planning
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Local store marketing guidance
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Seasonal and promotional campaign support
Ongoing Support
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Continued access to suppliers and new products
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Merchandising updates based on industry trends
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Operational coaching and franchisee collaboration
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Ongoing business development assistance
Ideal Candidate
This franchise is ideal for individuals who enjoy creativity, customer engagement, and retail management.
Best suited for:
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Retail or specialty store operators
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Baking enthusiasts and cake decorators
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Owner-operators seeking a hands-on business
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Community-oriented entrepreneurs
Key Characteristics:
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Strong customer service and leadership skills
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Passion for baking, creativity, or education
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Comfort managing inventory and staff
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Financial readiness to invest and grow the business
Preferred Locations:
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Suburban and metro areas
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Markets with strong event, celebration, and home-baking cultures
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Retail plazas or strip centers with steady foot traffic
Financial Detail
| Financial Component | Estimated Amount (USD) |
|---|---|
| Total Investment Required | $150,000 – $300,000 |
| Minimum Investment Required | ~$150,000 |
| Initial Franchise Fee | ~$30,000 |
| Store Build-Out & Leasehold Improvements | $50,000 – $120,000 |
| Initial Inventory | $40,000 – $80,000 |
| Equipment, Fixtures & POS Systems | $15,000 – $30,000 |
| Marketing & Grand Opening Budget | $5,000 – $15,000 |
| Working Capital (3–6 months) | $20,000 – $40,000 |
| Royalty Fee | 5% – 6% of gross sales |
| National / Brand Marketing Fund | 1% – 2% of gross sales |
| Estimated Break-Even Period | 18 – 30 months |
| Expected ROI | Location & owner-involvement dependent |
| Primary Revenue Streams | Retail product sales, baking classes & workshops, specialty items, seasonal sales |
