Established
2016
Franchise Units
4
Minimum Investment
$150,000
Franchise Fee
$35,000
Total Investment Range
$300,000
Home Based
No
Description
PowerHour 360 is a modern, results-driven fitness studio franchise built for today’s fast-paced lifestyle. Designed around high-energy, 60-minute functional training sessions, the concept blends strength training, cardio conditioning, and community-based motivation into one immersive workout experience. PowerHour 360 positions itself between traditional gyms and boutique studios, offering a focused, efficient, and coach-led fitness model that appeals to a broad audience.
In the competitive U.S. fitness market, PowerHour 360 stands out with its structured workout programming, consistent coaching standards, and strong brand identity. The concept is built around simplicity and results—members know exactly what to expect every visit: a full-body workout delivered in one hour. This clarity makes the franchise easy to market, straightforward to operate, and highly scalable across different regions.
For entrepreneurs and investors looking to enter the high-demand boutique fitness space, PowerHour 360 presents a business model centered on recurring memberships, operational efficiency, and strong local community engagement.
Why Invest in This Franchise?
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Strong demand for boutique and functional fitness studios across the USA
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Simple, repeatable 60-minute workout model
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Predictable monthly revenue through membership programs
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Community-driven brand that encourages retention and referrals
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Lower setup and operating costs compared to large-format gyms
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Suitable for owner-operators or semi-absentee investors
Background
Established Year: 2016
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Industry Category: Boutique Fitness & Functional Training
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Founders: Developed by experienced fitness professionals and business operators
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Brand Journey & History: PowerHour 360 was created to meet growing demand for effective workouts that fit into busy schedules. The brand refined its concept through early studios, focusing on consistent results, strong coaching, and an energetic group environment.
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Ownership Structure: Privately owned brand operating under a franchise expansion model
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Market Presence in the USA: Growing presence across urban and suburban markets, with studios located in high-visibility lifestyle and retail areas
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Franchise Active Units: 4
Support Training
PowerHour 360 provides end-to-end franchise support to help partners launch and grow successful studios.
Pre-Launch Support
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Territory evaluation and site selection guidance
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Studio layout, design, and branding standards
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Equipment sourcing and setup coordination
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Pre-opening marketing and launch strategy
Training & Operations
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Comprehensive initial training covering operations, sales, staffing, and studio management
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Workout programming systems and trainer onboarding guidance
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Standard operating procedures for daily studio execution
Marketing Support
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Brand-approved marketing assets
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Local digital marketing and lead generation strategies
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Social media content frameworks and promotional calendars
Ongoing Support
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Continuous operational coaching and performance reviews
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Ongoing programming updates and business optimization support
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Access to brand systems, tools, and growth initiatives
Ideal Candidate
PowerHour 360 is ideal for motivated entrepreneurs who are passionate about fitness, people, and community-building.
The ideal franchisee typically has:
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Business, sales, hospitality, or fitness-related experience
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Strong leadership and team-management skills
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Willingness to follow proven systems and brand standards
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Financial capability to invest and sustain the business during ramp-up
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Interest in urban or suburban markets with active, health-conscious demographics
Fitness ownership experience is helpful but not required. Commitment, consistency, and customer focus are key success traits.
Financial Detail
| Financial Component | Estimated Amount (USD) |
|---|---|
| Total Investment Required | $150,000 – $300,000 |
| Minimum Investment | ~$150,000 |
| Franchise Fee | $35,000 |
| Studio Build-Out & Interiors | $60,000 – $120,000 |
| Fitness Equipment | $40,000 – $70,000 |
| Technology & Systems | $5,000 – $10,000 |
| Pre-Opening & Launch Marketing | $10,000 – $20,000 |
| Initial Training Costs | Included in franchise fee |
| Working Capital (3–6 months) | $20,000 – $40,000 |
| Royalty Fee | 6% of gross revenue |
| Marketing / Brand Fund Fee | 2% of gross revenue |
| Expected Annual ROI | 25% – 40% (location dependent) |
| Estimated Break-Even Period | 12 – 18 months |
| Revenue Streams | Memberships, class packs, personal training, retail, corporate programs |
Figures are estimates and may vary based on market conditions, studio size, lease terms, and management efficiency.