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RE/MAX Franchise USA Overview

USA
Minimum Investment

$40,000

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Established

1973

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Franchise Units

3000

payments

Minimum Investment

$40,000

payments

Franchise Fee

$17,500

payments

Total Investment Range

$40,000

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Home Based

No

Description

RE/MAX is one of the world’s leading real estate franchise networks, known for its high-performance agents and strong global presence. The brand stands for real estate excellence, innovation, and integrity, providing entrepreneurs with the platform to build a scalable business in residential and commercial real estate. Franchisees benefit from a powerful brand name, extensive training programs, and cutting-edge marketing tools that drive growth and profitability.


Background

Founded in 1973 by Dave and Gail Liniger in Denver, Colorado, RE/MAX (Real Estate Maximums) revolutionized the real estate industry by introducing a commission-based structure that empowered agents. The franchise expanded rapidly, becoming a globally recognized leader with operations in over 110 countries. In the U.S., RE/MAX is a trusted brand with decades of experience, offering unparalleled support, brand recognition, and a proven model for success in real estate.


Support Training

RE/MAX provides franchisees with robust initial and ongoing support to ensure long-term success:

  • Initial Training: Comprehensive onboarding program, including franchise operations, technology tools, and compliance training.

  • Ongoing Training: Access to RE/MAX University (RU) offering video courses, live webinars, and leadership training.

  • Marketing Support: Customizable marketing tools, digital campaigns, social media strategies, and brand assets.

  • Technology: State-of-the-art CRM, listing platforms, mobile apps, and RE/MAX’s global referral network.

  • Broker/Owner Events: Networking opportunities through annual conventions, regional meetings, and workshops.


Ideal Candidate

The ideal RE/MAX franchisee is someone who:

  • Has a strong background in real estate or business leadership

  • Possesses excellent communication and team-building skills

  • Is committed to building a long-term, scalable real estate business

  • Embraces technology, innovation, and brand consistency

  • Has the financial capability to invest in and sustain a franchise


Financial Detail

  • Established: 1973

  • Franchise Fee: $17,500 – $35,000 (depending on office size and location)

  • Total Investment Range: $40,000 – $225,000

  • Minimum Investment: $40,000

  • Franchise Units (U.S.): 3,000+

  • Royalty Fees: Monthly fees vary based on office and agent count, generally $138–$150/month per agent

  • Contract Term: 5 years, renewable



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