Established
1973
Franchise Units
3000
Minimum Investment
$40,000
Franchise Fee
$17,500
Total Investment Range
$40,000
Home Based
No
Description
RE/MAX is one of the world’s leading real estate franchise networks, known for its high-performance agents and strong global presence. The brand stands for real estate excellence, innovation, and integrity, providing entrepreneurs with the platform to build a scalable business in residential and commercial real estate. Franchisees benefit from a powerful brand name, extensive training programs, and cutting-edge marketing tools that drive growth and profitability.
Background
Founded in 1973 by Dave and Gail Liniger in Denver, Colorado, RE/MAX (Real Estate Maximums) revolutionized the real estate industry by introducing a commission-based structure that empowered agents. The franchise expanded rapidly, becoming a globally recognized leader with operations in over 110 countries. In the U.S., RE/MAX is a trusted brand with decades of experience, offering unparalleled support, brand recognition, and a proven model for success in real estate.
Support Training
RE/MAX provides franchisees with robust initial and ongoing support to ensure long-term success:
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Initial Training: Comprehensive onboarding program, including franchise operations, technology tools, and compliance training.
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Ongoing Training: Access to RE/MAX University (RU) offering video courses, live webinars, and leadership training.
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Marketing Support: Customizable marketing tools, digital campaigns, social media strategies, and brand assets.
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Technology: State-of-the-art CRM, listing platforms, mobile apps, and RE/MAX’s global referral network.
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Broker/Owner Events: Networking opportunities through annual conventions, regional meetings, and workshops.
Ideal Candidate
The ideal RE/MAX franchisee is someone who:
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Has a strong background in real estate or business leadership
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Possesses excellent communication and team-building skills
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Is committed to building a long-term, scalable real estate business
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Embraces technology, innovation, and brand consistency
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Has the financial capability to invest in and sustain a franchise
Financial Detail
Established: 1973
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Franchise Fee: $17,500 – $35,000 (depending on office size and location)
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Total Investment Range: $40,000 – $225,000
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Minimum Investment: $40,000
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Franchise Units (U.S.): 3,000+
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Royalty Fees: Monthly fees vary based on office and agent count, generally $138–$150/month per agent
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Contract Term: 5 years, renewable