Established
2008
Franchise Units
55
Minimum Investment
$90,000
Franchise Fee
$45,000
Total Investment Range
$150,000
Home Based
No
Description
REPOWER by Solar Universe is a modern, purpose-driven solar franchise built for today’s clean-energy economy. Designed to capitalize on the accelerating demand for residential and light-commercial solar solutions, the brand offers franchise partners a scalable, service-based business without the heavy overhead traditionally associated with construction or manufacturing. REPOWER positions itself as a trusted local solar advisor, combining advanced technology, streamlined operations, and national buying power to deliver customized energy solutions to homeowners and small businesses across the United States.
Backed by the broader Solar Universe ecosystem, REPOWER focuses on simplifying solar adoption for customers while empowering franchisees with a proven operating framework. The brand’s model emphasizes consultation, system design, project management, and customer relationships, while installation and technical execution are handled through vetted partners. This approach allows franchise owners to concentrate on growth, sales leadership, and market penetration rather than day-to-day technical complexity.
Background
REPOWER by Solar Universe was established in 2008 as part of the Solar Universe platform, a renewable energy organization focused on expanding solar adoption through local ownership. Founded by experienced professionals from the solar finance and energy services sectors, the brand was created to simplify entry into the solar industry for entrepreneurs. Operating within the renewable energy and home services industry, REPOWER specializes in residential and light commercial solar solutions. The franchise currently has 55+ active units across the United States, serving growing demand for clean, cost-effective energy solutions through a scalable, territory-based business model.
Support Training
REPOWER by Solar Universe offers a comprehensive support system designed to guide franchisees from launch through long-term growth.
Pre-Launch Support:
Franchisees receive structured onboarding that includes territory analysis, business setup guidance, licensing support, and launch planning. The franchisor assists with initial market positioning, branding rollout, and go-to-market strategy to ensure a strong start.
Training & Education:
New owners participate in in-depth training covering solar fundamentals, sales processes, proposal design, financing options, customer education, and compliance requirements. Training is delivered through a mix of virtual sessions, learning modules, and live coaching to accommodate different learning styles.
Operational Support:
Ongoing operational assistance includes system design support, installation coordination with approved partners, project management workflows, and quality assurance oversight. Franchisees are supported with standardized processes that reduce errors and improve customer satisfaction.
Marketing & Lead Generation:
REPOWER provides national and local marketing support, including digital marketing frameworks, branding assets, CRM integration, and lead-management systems. Franchisees receive guidance on local campaigns, partnerships, and referral programs to drive consistent deal flow.
Ongoing Coaching & Growth Support:
Dedicated franchise support teams offer performance reviews, sales coaching, and business development guidance. As markets evolve, franchisees benefit from updated offerings, new technologies, and continuous system improvements.
Ideal Candidate
The ideal REPOWER by Solar Universe franchisee is a motivated entrepreneur or investor with strong leadership and communication skills. Prior experience in solar or construction is not required, but a background in sales, management, real estate, home services, or business ownership is highly beneficial.
Successful franchisees are community-focused individuals who enjoy consultative selling and relationship building. They are comfortable managing teams, working with performance metrics, and following a proven system. A passion for clean energy, sustainability, and helping customers reduce long-term costs aligns well with the brand’s mission.
From an investment standpoint, franchisees should have sufficient capital to fund startup costs, early marketing, and working capital during the ramp-up phase. REPOWER territories are well-suited for suburban and metropolitan markets with strong homeownership rates and favorable solar adoption trends.
Financial Detail
| Financial Category | Estimated Details |
|---|---|
| Total Investment Required | $90,000 – $150,000 |
| Minimum Investment | Approx. $90,000 |
| Franchise Fee | Approx. $45,000 |
| Territory Structure | Exclusive, territory-based franchise model |
| Infrastructure Costs | Low; home office setup, technology, sales tools |
| Initial Marketing Budget | $10,000 – $20,000 |
| Working Capital | 3–6 months recommended |
| Royalty Fees | Percentage of gross revenue |
| Expected ROI | High potential based on project size and volume |
| Estimated Break-Even | 12–24 months (market and performance dependent) |
| Primary Revenue Streams | Residential solar installations, battery storage systems, energy-efficiency solutions, referrals, and system upgrades |
