Established
2018
Franchise Units
2
Minimum Investment
$300,000
Franchise Fee
$30,000
Total Investment Range
$600,000
Home Based
No
Description
The Red Chickz is a bold, fast-growing hot chicken franchise that has carved out a strong identity in the competitive U.S. quick-service restaurant (QSR) space. Known for its fiery Nashville-style hot chicken, vibrant urban branding, and cult-like customer following, The Red Chickz has positioned itself as a premium fast-casual concept with mass appeal.
The brand blends crave-worthy flavors, customizable heat levels, and a high-energy dining experience that resonates especially well with millennials, Gen Z consumers, and urban food enthusiasts. From signature hot chicken sandwiches and tenders to loaded fries and house-made sauces, the menu is engineered for repeat visits, social media buzz, and strong unit economics.
Why Invest in This Franchise?
Investing in The Red Chickz franchise means stepping into a high-demand category with proven consumer traction and strong growth momentum.
Key reasons investors are drawn to this brand include:
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Strong demand for Nashville-style hot chicken across U.S. markets
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Trend-forward branding that connects with younger demographics
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Simplified menu focused on operational efficiency and speed
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High average ticket potential through combos, add-ons, and sauces
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Excellent fit for urban, suburban, and high-traffic trade areas
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Delivery and takeout-optimized model supporting multiple revenue channels
Background
Brand Name: The Red Chickz
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Established Year: 2018
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Industry Category: Quick Service Restaurant (QSR) / Fast-Casual Dining
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Primary Offering: Nashville-style hot chicken
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Founders: Entrepreneur-led founding team with restaurant and brand-building experience
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Ownership: Privately held
The Red Chickz began as a single-location concept built around authentic hot chicken recipes and a bold visual identity. Early success was driven by word-of-mouth marketing, social media exposure, and strong customer loyalty. As demand grew, the brand refined its systems, standardized operations, and prepared for franchising.
Today, The Red Chickz continues to expand across the United States, focusing on key metropolitan areas and food-forward markets. Its rapid rise reflects both strong consumer demand and a franchise model designed for replication and consistency.
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Franchise Active Units: 2
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Market Presence: Urban centers, suburban hubs, and high-density retail corridors
Support Training
The Red Chickz offers a comprehensive franchise support system designed to guide owners from site selection through long-term operations.
Pre-Launch Support
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Site evaluation and location guidance
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Store layout and kitchen design recommendations
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Vendor sourcing and supply chain setup
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Pre-opening project management support
Training & Operations
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In-depth initial training covering food preparation, quality control, and safety
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Operational systems training including POS, inventory, and labor management
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On-site opening support to ensure a smooth launch
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Standard operating procedures for consistency across locations
Marketing & Brand Support
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National and local marketing strategy guidance
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Social media and digital branding support
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Grand opening promotional planning
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Ongoing campaign assets and brand updates
Ongoing Support
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Dedicated franchise support team
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Performance reviews and operational coaching
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New product rollouts and menu innovation guidance
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Continued training updates as systems evolve
Ideal Candidate
The Red Chickz is best suited for hands-on entrepreneurs and investors who thrive in fast-paced environments and value strong brand execution.
Ideal candidates typically include:
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Multi-unit QSR operators or first-time franchisees with strong leadership skills
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Investors with experience in food service, hospitality, or retail management
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Owner-operators passionate about quality, consistency, and customer experience
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Individuals comfortable managing teams, operations, and local marketing
Investment & Location Preferences:
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Ability to meet capital and liquidity requirements
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Interest in high-traffic urban or suburban trade areas
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Willingness to follow brand systems and operational standards
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Long-term mindset focused on growth and multi-unit potential
Financial Detail
| Cost Component | Estimated Amount (USD) |
|---|---|
| Initial Franchise Fee | $30,000 – $40,000 |
| Total Investment Required | $300,000 – $600,000 |
| Minimum Liquid Capital | $150,000 – $250,000 |
| Leasehold Improvements & Build-Out | $120,000 – $250,000 |
| Kitchen Equipment & Fixtures | $80,000 – $150,000 |
| Furniture, Signage & Décor | $25,000 – $50,000 |
| Technology & POS Systems | $10,000 – $20,000 |
| Initial Inventory & Supplies | $10,000 – $20,000 |
| Grand Opening Marketing Budget | $8,000 – $15,000 |
| Working Capital (3–6 Months) | $30,000 – $60,000 |
| Royalty Fee | 5% – 6% of gross sales |
| Brand / Marketing Fee | 1% – 2% of gross sales |
| Estimated Break-Even Period | 18 – 30 months |
| Expected ROI Potential | Strong, location & operations dependent |
| Primary Revenue Streams | Dine-in, Takeout, Delivery, Catering |
