Established
2011
Franchise Units
13
Minimum Investment
$185,000
Franchise Fee
$35,000
Total Investment Range
$400,000
Home Based
No
Description
City2Shore Real Estate is a dynamic and rapidly expanding real estate franchise that empowers brokers to transition from top-performing agents to successful business owners. Founded in 2011 and franchising since 2017, City2Shore offers a comprehensive platform combining cutting-edge technology, personalized support, and a strong community focus. With a commitment to redefining the real estate landscape, City2Shore provides brokers with the tools and resources needed to build lasting relationships, foster growth, and deliver exceptional experiences to clients nationwide.
Why Invest in this Franchise?
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Proven Business Model: City2Shore's franchise model is designed to maximize sales efficiency, allowing brokers to focus on growing their business.
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Comprehensive Training: The C2S Academy offers a world-class training system, including the C2SJumpStart program, to develop real estate agents, brokers, and teams.
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Ongoing Support: Franchisees receive continuous support in areas such as marketing, operations, and business development.
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Innovative Technology: Access to proprietary software and tools streamlines operations and enhances client service.
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Community-Centric Approach: City2Shore fosters a culture of integrity, hard work, and care for clients and communities.
Background
City2Shore offers a real estate brokerage model designed to support agent growth, improve retention, and promote integrity within the industry. The brand positions itself as an honest and transparent franchisor that works alongside franchisees from day one.
Its proprietary software provides a single platform to begin each workday, featuring forecasting tools, multi-level commission tracking, and ACH payment processing so everyone can be paid within 24 to 48 hours.
The company’s REAP system is built to improve agent retention by creating a secondary income stream. In addition, the agent support system is designed to keep both franchise owners and agents focused on profitable tasks.
City2Shore also emphasizes advanced education and training, giving franchisees and agents a faster path toward building a successful brokerage. The training programs continue to evolve in order to stay aligned with the constantly changing real estate industry.
Established: 2011
First Unit Franchised: 2017
Franchised Units: 13
Company-Owned Units: 3
States Registered In: Alabama (AL), Alaska (AK), Arizona (AZ), Arkansas (AR), California (CA), Colorado (CO), Connecticut (CT), Delaware (DE), Florida (FL), Georgia (GA), Idaho (ID), Iowa (IA), Illinois (IL), Indiana (IN), Kansas (KS), Maryland (MD), Massachusetts (MA), Michigan (MI), Mississippi (MS), Missouri (MO), Montana (MT), Nevada (NV), New Hampshire (NH), New Jersey (NJ), New Mexico (NM), New York (NY), Ohio (OH), Oklahoma (OK), Oregon (OR), Pennsylvania (PA), Tennessee (TN), Texas (TX), Vermont (VT), Virginia (VA), Washington (WA), West Virginia (WV), Wisconsin (WI), Wyoming (WY)
Canada Franchises: No
International Franchises: No
Support Training
City2Shore offers a robust support and training system to ensure franchisee success:
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Pre-Launch Support: Assistance with site selection, lease negotiation, and office setup.
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Operational Training: Comprehensive onboarding covering business operations, compliance, and best practices.
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Marketing Support: Access to branded materials, digital marketing tools, and lead generation strategies.
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C2S Academy: A proprietary training platform offering courses like C2SJumpStart, focusing on agent development, prospecting, and marketing.
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Ongoing Mentorship: Regular coaching sessions and performance reviews to ensure continuous growth.
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Technology Tools: Proprietary software systems for CRM, transaction management, and analytics.
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Community Engagement: Programs to integrate franchisees into local communities and build brand recognition.
Ideal Candidate
- Experienced Professionals: Current real estate brokers or high-performing agents ready to transition into ownership.
Business Savvy Entrepreneurs: Investors with strong leadership backgrounds who understand how to manage people and systems.
Passion for People: A genuine desire to mentor agents and serve their local community.
Investment Capability: Financial stability to cover the initial startup and at least six months of working capital.
Location Preference: Urban, suburban, or coastal markets across the USA where a community-focused, tech-driven brokerage is missing.
Financial Detail
- Required Cash Investment: $85,000 to $150,000
- Estimated Total Investment: $185,000 to $400,000
- Minimum Net Worth Requirement: $100,000
- Initial Franchise Fee: $35,000
- Royalty Structure: 6% capped at $3,000
- Advertising Contribution: $5,000
- Start-Up Training Fee: $2,500
- Item 19 Financial Performance Representation: Yes
- Average Staffing Requirement: 10 employees
- Visa Candidates Accepted: No
- Passive Ownership Allowed: No
- Semi-Passive Ownership Allowed: Yes
- Home-Based Operation: No
- B2B Opportunity: No
- Master Franchise Opportunities Available: No
- Veteran Discount Offered: No