Established
1994
Franchise Units
1200
Minimum Investment
$189,574
Franchise Fee
$20,000
Total Investment Range
$997,320
Home Based
No
Description
Firehouse Subs is a fast-casual restaurant chain specializing in hot, hearty subs piled high with premium meats and cheeses, served on toasted sub rolls. Known for its unique firefighting theme and commitment to public safety causes, Firehouse Subs offers franchisees a proven business model, a loyal customer base, and a strong brand identity.
Background
Founded in 1994 by former firefighting brothers Chris and Robin Sorensen in Jacksonville, Florida, Firehouse Subs has grown into one of the top sub sandwich franchises in the United States. With a passion for hearty food and community service, the brand stands out for its high-quality menu items and its charitable Firehouse Subs Public Safety Foundation, which donates equipment to first responders.
Since becoming part of the Restaurant Brands International (RBI) portfolio in 2021, Firehouse Subs has continued to expand its footprint while maintaining its franchisee-first philosophy and operational excellence.
Support Training
Firehouse Subs provides comprehensive support and training for new franchise owners, including:
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Initial 6-8 week training program at Firehouse Subs headquarters and an operating restaurant
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Site selection assistance and restaurant design guidance
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Ongoing operations support and field consultations
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Marketing programs, digital advertising, and national promotions
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Technology tools including POS systems and business analytics
Franchisees also benefit from access to a community of experienced operators and support from a dedicated franchise business manager.
Ideal Candidate
Firehouse Subs is looking for franchisees who are:
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Passionate about food, hospitality, and community service
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Experienced in business management or restaurant operations (preferred but not required)
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Committed to being hands-on and actively involved in daily operations
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Able to follow a proven system and uphold brand standards
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Financially qualified and ready to invest in long-term success
Financial Detail
Established: 1994
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Franchise Units (USA): Over 1,200
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Franchise Fee: $20,000
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Royalty Fee: 6% of gross sales
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Marketing Fee: 3-5% of gross sales
Total Investment Range
| Type of Investment | Amount (USD) |
|---|---|
| Minimum Investment | $189,574 |
| Maximum Investment | $997,320 |
This investment covers costs such as build-out, equipment, signage, training, opening inventory, and the franchise fee.