Established
2018
Franchise Units
40
Minimum Investment
$350,000
Franchise Fee
$40,000
Total Investment Range
$650,000
Home Based
No
Description
The OXXO Care Cleaners franchise represents a modern evolution of the traditional dry-cleaning industry—one built around sustainability, customer convenience, and operational efficiency. Designed for today’s environmentally conscious consumers, OXXO Care Cleaners combines non-toxic garment care processes with contemporary retail design and technology-driven service models.
Positioned as a premium yet accessible garment-care brand, OXXO Care Cleaners appeals to busy professionals, families, and corporate clients who value quality, transparency, and eco-friendly practices. The brand’s focus on “green” cleaning solutions, streamlined operations, and strong unit-level economics has helped it stand out in a highly fragmented U.S. dry-cleaning market.
For investors seeking a service-based franchise with repeat customers, resilient demand, and scalable territory potential, OXXO Care Cleaners offers a compelling entry point into an essential, recession-resistant industry.
Why Invest in This Franchise?
Investing in an OXXO Care Cleaners franchise means aligning with a business model that reflects where the garment-care industry is heading—not where it has been.
Key reasons franchisees are drawn to this opportunity include:
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Eco-Forward Brand Positioning: Uses environmentally responsible cleaning methods that resonate with modern consumers and regulators alike.
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Recurring Revenue Model: Dry cleaning and laundry services generate repeat visits and long-term customer relationships.
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Operational Simplicity: Streamlined systems, centralized processes, and technology integration reduce complexity compared to traditional cleaners.
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Strong Market Demand: Apparel care remains an essential service across residential, professional, and commercial segments.
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Scalable Growth Potential: Opportunities to expand through multi-unit ownership, route services, and commercial accounts.
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Professional Brand Image: Clean, modern store designs help attract higher-value customers and corporate partnerships.
Background
Established Year: 2018
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Founders: Industry professionals with extensive experience in garment care, retail operations, and sustainable business practices
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Industry Category: Dry Cleaning & Laundry Services (Eco-Friendly Segment)
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Franchise Active Units: 40+ locations across the United States
Brand Journey & Company History
OXXO Care Cleaners was founded with a clear mission: to modernize dry cleaning by eliminating harsh chemicals while improving efficiency and customer experience. Recognizing growing consumer demand for green alternatives, the founders developed a system that blends advanced cleaning technology with environmentally responsible solvents and processes.
From its earliest locations, the brand focused on consistency, transparency, and operational excellence. As the concept gained traction, OXXO Care Cleaners expanded through franchising, allowing local owner-operators to bring the brand’s eco-conscious model to their communities across the United States.
Support Training
OXXO Care Cleaners provides comprehensive franchise support designed to help owners launch confidently and operate efficiently.
Pre-Launch Support
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Site selection guidance and territory analysis
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Lease negotiation and build-out planning
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Equipment sourcing and installation coordination
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Store layout, branding, and design standards
Training Programs
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In-depth initial training covering operations, garment care, customer service, and compliance
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Hands-on technical training for cleaning processes and quality control
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Business management training, including staffing, scheduling, and financial controls
Operational Support
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Detailed operations manuals and standard operating procedures
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Ongoing field support and performance coaching
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Access to approved vendors and preferred suppliers
Marketing & Branding Support
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Grand-opening marketing strategy and launch campaigns
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Local marketing tools, templates, and promotions
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Digital marketing guidance, including local SEO and customer retention strategies
Ongoing Support
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Continuous education and refresher training
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System upgrades and innovation rollouts
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Franchisee networking and peer collaboration
Ideal Candidate
OXXO Care Cleaners is best suited for entrepreneurs who value structure, service excellence, and community engagement.
Ideal candidates include:
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First-time franchise owners seeking a proven, service-based model
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Multi-unit operators looking to diversify into essential businesses
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Investors with retail, hospitality, or operations management backgrounds
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Owner-operators committed to daily involvement and quality control
Key Attributes:
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Strong leadership and team management skills
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Customer-first mindset
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Attention to detail and operational discipline
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Alignment with sustainability and brand standards
Location Preferences:
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Urban and suburban markets with strong professional populations
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High-density residential and mixed-use neighborhoods
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Areas with demand for premium, eco-conscious services
Financial Detail
| Financial Category | Estimated Amount (USD) |
|---|---|
| Initial Franchise Fee | ~$40,000 |
| Total Investment Required | $350,000 – $650,000 |
| Minimum Liquid Capital | $150,000+ |
| Store Build-Out & Leasehold Improvements | $80,000 – $150,000 |
| Equipment & Machinery | $180,000 – $300,000 |
| Technology & POS Systems | $10,000 – $20,000 |
| Initial Marketing & Grand Opening | $10,000 – $20,000 |
| Training & Pre-Opening Expenses | Included |
| Initial Working Capital (3–6 months) | $40,000 – $70,000 |
| Royalty Fee | ~6% of Gross Sales |
| National / Brand Marketing Fee | ~2% of Gross Sales |
| Estimated Break-Even Period | 24 – 36 Months |
| Expected ROI | Competitive within service-based franchise sector |
| Primary Revenue Streams | Dry cleaning, laundry, wash & fold, pickup & delivery, corporate accounts |