Established
2000
Franchise Units
142
Minimum Investment
$8,000,000
Franchise Fee
$50,000
Total Investment Range
$20,000,000
Home Based
No
Description
Park Inn by Radisson is a globally recognized midscale hotel brand designed for modern, value-driven business and leisure travelers. Known for its vibrant design language, efficient service model, and dependable guest experience, the brand has built a strong reputation across international markets and continues to expand its footprint in the United States.
Positioned in the upper-midscale segment, Park Inn by Radisson offers contemporary accommodations, functional public spaces, and consistent brand standards that appeal to a wide traveler base. From corporate guests and airport travelers to families and group bookings, the brand delivers a balance of comfort, affordability, and operational efficiency.
For investors, Park Inn by Radisson represents a scalable hotel franchise backed by a proven hospitality platform, making it well-suited for urban centers, suburban markets, airport corridors, and highway locations across the USA.
Why Invest in This Franchise?
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Strong global brand recognition in the midscale hotel segment
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Consistent demand from business, leisure, and group travelers
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Flexible development options including new builds and hotel conversions
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Efficient operating model with controlled staffing and overhead
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Access to centralized reservations, revenue management, and marketing systems
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Long-term asset value supported by professional brand governance
Background
Brand Established: 2000
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Industry Category: Upper-Midscale / Midscale Hotels
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Global Presence: 142+ hotels across North America, Europe, Asia-Pacific, Middle East, and Africa
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USA Market Presence: Growing, with opportunities in secondary and emerging markets
Brand Journey & Company History
Park Inn by Radisson was developed to meet the rising demand for stylish yet affordable hotel accommodations. The brand focuses on modern design, smart room layouts, and functional amenities that enhance guest satisfaction while maintaining operational simplicity for owners.
Over the years, the brand has evolved to align with changing travel behaviors, emphasizing digital convenience, comfort, and efficient service delivery. In the U.S. market, it is positioned as a dependable midscale option that balances brand strength with manageable investment requirements.
Support Training
Franchisees receive comprehensive support throughout the entire lifecycle of the hotel.
Pre-Launch & Development Support
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Market feasibility and site evaluation assistance
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Design and construction guidance aligned with brand standards
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Conversion support for existing hotel properties
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Pre-opening planning and coordination
Operational & Training Support
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Initial and ongoing training for owners, general managers, and key staff
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Standard operating procedures for all hotel departments
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Revenue management tools and pricing optimization strategies
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Quality assurance programs and operational audits
Marketing & Sales Support
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Global reservation and distribution platforms
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Loyalty program integration to drive repeat bookings
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Brand-level digital marketing and advertising campaigns
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Corporate, group, and travel-trade sales support
Ongoing Franchise Support
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Dedicated franchise performance teams
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Business reviews, benchmarking, and analytics
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Continuous brand upgrades and operational improvements
Ideal Candidate
This franchise is best suited for:
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Experienced hotel owners and hospitality professionals
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Real estate developers entering the branded hotel segment
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Multi-unit investors seeking portfolio diversification
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Owners of independent hotels looking to convert to a global brand
Preferred Qualifications
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Strong financial capacity and access to development capital
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Commitment to maintaining brand standards and guest experience
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Hospitality or asset-management experience (preferred but not mandatory)
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Interest in U.S. business hubs, travel corridors, airport markets, and growth cities
Financial Detail
| Cost Component | Estimated Range (USD) |
|---|---|
| Total Investment | $8 million – $20+ million |
| Minimum Investment | ~$8 million |
| Initial Franchise Fee | $50,000 – $75,000 |
| Infrastructure & Build-Out | $6M – $15M |
| Furniture, Fixtures & Equipment (FF&E) | $1M – $3M |
| Pre-Opening & Training Costs | $150,000 – $300,000 |
| Marketing Launch Budget | $100,000 – $250,000 |
| Working Capital | $300,000 – $600,000 |
| Royalty Fee | ~5% of gross room revenue |
| Marketing / Brand Fund | ~3% of gross revenue |