Established
2017
Franchise Units
3
Minimum Investment
$350,000
Franchise Fee
$40,000
Total Investment Range
$650,000
Home Based
No
Description
Society Wine Bar represents a refined yet approachable concept in the rapidly growing premium casual dining and wine bar segment in the United States. Built around curated wine selections, elevated small plates, and a welcoming neighborhood atmosphere, the brand has established itself as a modern social destination rather than just another bar or restaurant.
At a time when consumers are actively seeking experiential dining, social connection, and premium yet relaxed environments, Society Wine Bar is well positioned at the intersection of lifestyle, hospitality, and community engagement. The concept appeals to professionals, couples, wine enthusiasts, and social groups who value quality, ambiance, and personalized service over loud nightlife or traditional chain restaurants.
Thoughtfully designed interiors, rotating wine menus, and shareable food offerings allow Society Wine Bar to deliver consistency while still embracing local market preferences. The model is intentionally flexible, making it suitable for urban neighborhoods, suburban lifestyle centers, mixed-use developments, and entertainment districts across the United States.
Why Invest in This Franchise?
Society Wine Bar combines lifestyle appeal with solid business fundamentals, making it attractive to both owner-operators and semi-absentee investors.
Key investment advantages include:
-
Strong consumer demand for experiential dining and wine-focused social concepts
-
High-margin beverage-centric revenue model
-
Curated and rotating wine programs that encourage repeat visits
-
Flexible footprint compared to full-scale restaurants
-
Day-to-night revenue potential, including private events and tastings
-
Premium brand positioning without fine-dining operational complexity
-
Community-driven concept that builds loyal local clientele
Background
Established Year: 2017
Company History & Ownership:
Initially launched as a single-location concept, the brand quickly gained traction through strong local engagement, consistent foot traffic, and a loyal customer base. This success led to a structured franchise model designed to support controlled expansion while protecting brand integrity.
Franchise Active Units: 3
Industry Category:
Casual dining, wine bar, and lifestyle hospitality.
Support Training
Franchisees receive comprehensive support throughout the entire business lifecycle.
Pre-Launch Support:
-
Site selection and territory analysis
-
Lease review and space planning guidance
-
Interior design standards and layout support
-
Equipment specifications and vendor coordination
-
Licensing guidance, including alcohol compliance
Training Program:
-
Initial operational and classroom training
-
Wine education and menu knowledge certification
-
Bar operations and inventory management training
-
Staff hiring, onboarding, and service standards
-
POS systems and reporting tools training
Operational Support:
-
Detailed standard operating procedures
-
Preferred vendor access and supply chain support
-
Ongoing quality assurance and performance benchmarks
-
Operational reviews and optimization guidance
Marketing & Brand Support:
-
Grand opening marketing strategy
-
Local store marketing frameworks
-
Social media guidelines and brand assets
-
Loyalty and customer engagement programs
-
Seasonal promotions and menu rollouts
Ongoing Support:
-
Dedicated franchise support team
-
Performance coaching and regular check-ins
-
New product introductions and wine program updates
-
Continuous training and best-practice sharing
Ideal Candidate
Society Wine Bar is ideal for entrepreneurs who value hospitality, community engagement, and premium lifestyle brands.
The best-fit franchisee typically:
-
Has experience in hospitality, retail, or service-based businesses (preferred but not required)
-
Demonstrates strong leadership and people-management skills
-
Has a genuine interest in wine, food, and customer experience
-
Can meet the financial requirements for build-out and working capital
-
Is committed to brand standards and guest satisfaction
-
Prefers hands-on involvement or structured operational oversight
Multi-unit operators and investors seeking a differentiated lifestyle concept will also find this opportunity appealing.
Financial Detail
| Investment Category | Estimated Cost (USD) |
|---|---|
| Franchise Fee | $40,000 – $50,000 |
| Leasehold Improvements & Build-Out | $200,000 – $350,000 |
| Furniture, Fixtures & Décor | $40,000 – $60,000 |
| Bar Equipment & POS Systems | $50,000 – $75,000 |
| Initial Wine & Food Inventory | $25,000 – $40,000 |
| Licenses, Permits & Professional Fees | $10,000 – $20,000 |
| Pre-Opening Training & Travel | $5,000 – $10,000 |
| Grand Opening & Local Marketing | $15,000 – $25,000 |
| Working Capital (3–6 Months) | $45,000 – $75,000 |
| Total Estimated Investment | $350,000 – $650,000 |