Established
2010
Franchise Units
2
Minimum Investment
$250,000
Franchise Fee
$35,000
Total Investment Range
$550,000
Home Based
No
Description
The Vine Wine Bar is designed for today’s sophisticated consumer who values experience just as much as product. More than a traditional bar, The Vine Wine Bar delivers a curated wine-centric social environment where community, culture, and craftsmanship come together under one roof.
Positioned within the thriving U.S. hospitality and beverage industry, this brand blends upscale ambiance with accessible pricing. The concept revolves around premium wines by the glass and bottle, tasting flights, shareable plates, artisanal charcuterie boards, and small bites that complement a carefully curated wine list. The décor is warm yet contemporary—inviting guests to linger, celebrate, network, or simply unwind after work.
In an era where consumers are moving toward experiential dining and premium beverage offerings, wine bars are outperforming many traditional nightlife concepts. The Vine Wine Bar capitalizes on this shift by creating an atmosphere that appeals to professionals, couples, social groups, and event organizers. From wine tastings and live acoustic nights to private corporate gatherings, the brand positions itself as both a neighborhood favorite and a premium destination.
Background
Established Year: 2010
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Franchising Since: 2016
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Franchise Active Units: 2+ locations across select U.S. markets
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Industry Category: Hospitality | Wine Bar | Beverage Retail | Casual Dining
The Vine Wine Bar was founded by hospitality professionals with backgrounds in fine dining, beverage distribution, and event management. The founders recognized a gap in the market for wine-focused establishments that offered sophistication without pretension.
Starting as a single flagship location, the brand quickly built a loyal following thanks to its curated wine selections and welcoming environment. Its success led to expansion through franchising, allowing entrepreneurs nationwide to replicate the concept while maintaining brand consistency.
Ownership remains founder-led, with a focus on steady, strategic growth rather than rapid overexpansion. The brand emphasizes quality control, supplier partnerships, and wine education to ensure each location maintains high standards.
Support Training
The Vine Wine Bar franchise offers comprehensive support to ensure franchisees are fully prepared before and after opening.
Pre-Launch Support
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Site selection guidance and demographic analysis
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Lease negotiation assistance
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Architectural design and layout planning
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Vendor and supplier sourcing
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Licensing and compliance support (including alcohol licensing guidance)
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Grand opening marketing plan
Training Program
Franchisees undergo structured training covering:
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Wine knowledge and tasting fundamentals
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Inventory management and POS systems
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Staffing and team leadership
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Food and beverage pairing strategies
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Event planning and upselling
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Customer service excellence
Training includes classroom sessions, on-site shadowing, and hands-on operational practice.
Operational Support
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Standard Operating Procedures (SOPs)
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Ongoing operational consulting
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Supply chain coordination
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Menu development updates
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Seasonal wine rotation guidance
Marketing Support
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Brand marketing campaigns
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Social media toolkits
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Local marketing playbooks
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Event marketing templates
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Loyalty program systems
Ideal Candidate
The Vine Wine Bar is ideal for:
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Entrepreneurs passionate about hospitality and wine culture
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Investors seeking a lifestyle-oriented business
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Multi-unit operators in food & beverage
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Hospitality managers transitioning into ownership
Preferred Qualities:
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Strong leadership and team management skills
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Customer-centric mindset
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Willingness to engage in local community events
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Understanding of retail or hospitality operations
Financial Capability:
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Access to required capital and working reserves
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Ability to secure suitable retail space
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Commitment to marketing and local brand building
Location Preference:
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Affluent suburbs
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Downtown entertainment districts
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Mixed-use developments
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Lifestyle shopping centers
Financial Detail
Estimated investment figures for U.S. locations:
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Total Investment Required: $250,000 – $550,000
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Minimum Investment Required: Approximately $250,000
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Franchise Fee: $35,000
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Infrastructure & Build-Out: $120,000 – $250,000
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Equipment & Furnishings: $40,000 – $90,000
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Initial Inventory: $25,000 – $50,000
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Marketing Budget (Grand Opening): $10,000 – $20,000
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Working Capital (3–6 months): $30,000 – $60,000
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Royalty Fees: 6% of gross revenue
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Marketing Fund Contribution: 2%
